Committees of Advertising Practice
@capuk.bsky.social
We're CAP. We set the UK's ad rules, which apply to all UK ads, across all media. Our rules are enforced by the ASA, @adstandards.bsky.social www.asa.org.uk
Our rules follow the law – advertisers cannot directly or indirectly market nicotine-containing vapes that aren’t licensed as medicines on most social media. Read more as we issue a new Enforcement Notice to industry, cracking down on problem ads - tinyurl.com/5e768awa
February 29, 2024 at 11:38 AM
Our rules follow the law – advertisers cannot directly or indirectly market nicotine-containing vapes that aren’t licensed as medicines on most social media. Read more as we issue a new Enforcement Notice to industry, cracking down on problem ads - tinyurl.com/5e768awa
The Advertising Standards Authority has published two rulings today which test the evidence for claims made in relation to the ULEZ scheme. Our rules stipulate that advertisers must hold robust evidence to demonstrate the claims they make in their ads.
We've published seven formal rulings today, including two important cases testing the claims made in ads about ULEZ. See how we ruled: www.asa.org.uk/rulings
February 7, 2024 at 10:55 AM
The Advertising Standards Authority has published two rulings today which test the evidence for claims made in relation to the ULEZ scheme. Our rules stipulate that advertisers must hold robust evidence to demonstrate the claims they make in their ads.