Brian Rolling
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brianrolling.bsky.social
Brian Rolling
@brianrolling.bsky.social
Writing about politics at: https://murmurimpact.substack.com/
This is where the fatal flaw of Trump's presidency lies. A critical part of his coalition is not MAGA. These voters, who pushed him over the edge, want lower groceries and housing prices.

Trump will probably fail to deliver this.

Our job will be to ensure they know he failed to deliver.
January 17, 2025 at 10:31 PM
But Trumps support among "less engaged" voters is not ironclad. 60% disapprove of Trump personally. These are not red-pilled MAGA voters, they are voters impacted by the economy that decided what they didn't like about Trump was not as bad as the economic benefits they think he will bring.
January 17, 2025 at 10:31 PM
Top issues to "less engaged voters?
49% said inflation and cost of living.
33% said economy and jobs.
29% said immigration and the border.

"Less engaged" voters went into the booth thinking about the three issues that Republicans wanted them to think about and not the issues Democrats pushed.
January 17, 2025 at 10:31 PM
According to Navigator, 33% of the electorate in 2024 was "less engaged" defined as saying politics is either "not too important" or "not important at all."

Trump won these voters by 9%.
19% of the 2024 electorate did not vote in 2020. . . Trump won them by 12%
January 17, 2025 at 10:31 PM