Brian Spencer
@brian-spencer.bsky.social
Marketing Guy | Retail Media at Kroger | Connecting brands to shoppers
GRATEFUL: Nothing is more fun than making connections in-person. Kroger Precision Marketing met with clients, agencies and media partners at dozens of events in 2024. Looking forward to more new connections in 2025!
#CPG #Retail #Advertising
#CPG #Retail #Advertising
January 2, 2025 at 3:21 PM
GRATEFUL: Nothing is more fun than making connections in-person. Kroger Precision Marketing met with clients, agencies and media partners at dozens of events in 2024. Looking forward to more new connections in 2025!
#CPG #Retail #Advertising
#CPG #Retail #Advertising
Retail media will continue to disrupt #advertising because retailers have a self-interest in keeping visitors happy. Legacy #adtech treats people as just impressions to be sold. More about our passion for inspiring shoppers in the latest podcast from FMCG Guys:
www.fmcgguys.com/jenny-holler...
www.fmcgguys.com/jenny-holler...
December 13, 2024 at 2:27 PM
Retail media will continue to disrupt #advertising because retailers have a self-interest in keeping visitors happy. Legacy #adtech treats people as just impressions to be sold. More about our passion for inspiring shoppers in the latest podcast from FMCG Guys:
www.fmcgguys.com/jenny-holler...
www.fmcgguys.com/jenny-holler...
At Kroger, loyalty isn’t just a marketing program—it’s a promise to provide value, inspire discovery, and make shopping more convenient and rewarding for everyone. Proud to see our loyalty and retail media team being recognized by Drug Store News. www.krogerprecisionmarketing.com/media-hub/bl...
December 11, 2024 at 10:23 PM
At Kroger, loyalty isn’t just a marketing program—it’s a promise to provide value, inspire discovery, and make shopping more convenient and rewarding for everyone. Proud to see our loyalty and retail media team being recognized by Drug Store News. www.krogerprecisionmarketing.com/media-hub/bl...