Brad Owens
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bradowens.com
Brad Owens
@bradowens.com
After a decade as a recruiter and HR pro just trying to make my tech work better, I'm deep down the AI rabbit hole. I’m exploring how AI & humans will work together and what that means for the future of work. #AIAgents #FutureofWork
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I started as a recruiter & HR pro just trying to make my tech work better. Salesforce opened my eyes to what was possible, & that sent me down the AI rabbit hole. Now, I’m exploring how AI & humans will work together & what that means for the future of work. Let’s figure it out. #AI #FutureOfWork
AI Won’t Work If You Ignore These 3 Things
May 13, 2025 at 11:53 AM
Why Your AI Rollout Is Failing 😬
May 12, 2025 at 1:37 PM
How to Buy Agentforce: The 3 Things You Need
May 6, 2025 at 11:53 AM
3 Best Salesforce Agentforce Use Cases
May 5, 2025 at 11:54 AM
This Is Why Everyone’s Switching to Salesforce
May 1, 2025 at 11:38 AM
Stop Saying Salesforce Is Just for Sales
April 29, 2025 at 11:36 AM
Custom ATS systems become innovation prisons. Every change requires developers, weeks of waiting, and lost opportunities while competitors surge ahead with instant upgrades. Ecosystems win the flexibility race every time. #RecruitingTech 🔄 What tech decision do you regret?
April 25, 2025 at 11:54 AM
Our custom ATS became a tech island. When our time tracking tool went bankrupt, we needed new time tracking AND new payroll solutions with months of integration work. Meanwhile, competitors simply clicked "connect" with better tools. Don't trap yourself in tech isolation. #RecruitingTech
April 24, 2025 at 11:54 AM
My custom ATS revelation: "We need 6 months to add texting." Meanwhile, competitors clicked a button and texted candidates immediately. Custom development guarantees you'll always trail behind. The pace of innovation will outrun your developers every time. #RecruitingTech
April 23, 2025 at 11:53 AM
Well that's nifty. I just learned about setting my domain name as my handle. Anyone else know that was a thing? 🤷‍♂️
April 22, 2025 at 6:59 PM
Our custom ATS crashed. No logins. No recruiting. No revenue. It took developers 3 days to respond while our business stood still. Enterprise platforms offer 99.9% uptime guarantees and 24/7 support. When your system fails (it will), who will you call? #RecruitingTech
April 22, 2025 at 11:53 AM
While building our custom ATS, placements fell, candidates vanished in spreadsheets, and revenue dropped. Six months of my focus cost more in lost business than any enterprise solution. Custom development's true price isn't dollars—it's opportunity. #RecruitingTech
April 21, 2025 at 11:53 AM
When implementing AI, start with low-risk roles. We chose internal hiring and cold outreach—areas where mistakes wouldn't damage client relationships. Result? Our AI outperformed my month's work in just one week. #AIStrategy #DigitalTransformation
April 18, 2025 at 11:53 AM
Digital labor isn't a tech expense—it's workforce investment. We created a dedicated budget line for it, transforming how we measure ROI. When you view AI as workers not tools, everything changes. #DigitalWorkforce
April 17, 2025 at 11:54 AM
AI agents aren't solo performers—they need human counterparts with clear workflows. The key question isn't competition but collaboration: where does the digital agent stop and the human start? Build partnerships, not parallel systems. #AIWorkforce #DigitalTransformation
April 16, 2025 at 11:54 AM
AI agents aren't just tools—they're team members needing management. Our leaders suddenly had new "employees" making autonomous decisions requiring oversight. Who's managing your digital workforce? #AILeadership
April 15, 2025 at 11:53 AM
When AI crushed my monthly performance in just one week, I had to confront a hard truth: execution is no longer my value-add. The future belongs to those who can strategically direct these digital workers and elevate their own thinking. Are you preparing for this shift? #AIWorkforce #FutureOfWork
April 14, 2025 at 11:53 AM
We reviewed 100 past placements.

The hire? Just a 15% match on average.

Our system wouldn’t have even shown them.

Have you ever made a great hire the ATS overlooked?

#Recruiting #ATS #Salesforce
April 11, 2025 at 7:01 PM
We told recruiters:

Don't use LinkedIn until you search our database.

What we learned?

The ATS wasn’t helping them.

That week changed everything—from how we track data to how we search it.

#Recruiting #ATS
April 10, 2025 at 11:54 AM
We asked leaders to track every question they had to ask their team in a day.

It revealed big gaps in reporting.

We fixed them with Salesforce dashboards—and saved days of work.

Try it with your team.

#Recruiting #Salesforce
April 9, 2025 at 11:52 AM
We gave recruiters a simple task:

Track every copy/paste you do in one day.

The results? Eye-opening.

So many tools. So much lost time.

Try it with your team—then ask:

How do we bring all this into one system?

#Recruiting #Salesforce
April 8, 2025 at 11:53 AM
We wasted 2 hours/day on handoff meetings.

Then we used Salesforce Flow to auto-create jobs in our ATS.

No more chaos.

What’s one meeting you’d automate?

#Recruiting #Salesforce #ATS
April 7, 2025 at 11:53 AM
Clicks. Replies. Interviews. Feedback.

Everything a candidate does is part of the story.

With Salesforce + Asymbl, you can track the whole journey.

What’s one interaction you wish your system could track today?

#Recruiting #Salesforce
April 4, 2025 at 5:10 PM
AI won’t fix recruiting if you’re not tracking the right data.

And right now, most systems aren’t.

Salesforce can be your source of truth—from first touch to fourth placement.

What’s one data point you wish you had today?

#Recruiting #AI
April 3, 2025 at 11:52 AM
Candidate portals won’t save you.

They’re not coming back to update their info.

They already gave it to you—through your conversations.

So why can’t you track it?

#Recruiting #Salesforce #ATS
April 2, 2025 at 11:53 AM