Bradley Schurman
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bradleyschurman.bsky.social
Bradley Schurman
@bradleyschurman.bsky.social
🌍 Demographic Strategist | Author | Speaker | Podcaster
🚀 Exploring innovation, resilience, & the future of work
📚 Author of The Super Age
🎙️ Founder Human Change and co-founder New Rules Media
📍 DC-based | Connecting the dots in a changing world
Cash bonuses won’t fix a birth rate problem.

Financial incentives may look like a solution on paper. But decades of global data say otherwise.

Check out Population Next on Apple Podcasts, Spotify, and YouTube.
May 21, 2025 at 9:47 PM
It’s a beautiful day in Miami to talk about the future!
March 17, 2025 at 8:45 PM
Students in Milan hung an effigy of Elon Musk in Piazalle Loreto today. That’s the same place where Mussolini was killed.
January 22, 2025 at 1:02 PM
Have we seen peak McDonald’s in America? It’s an intriguing question, given the prevalence of the restaurant across the U.S.
January 15, 2025 at 2:36 PM
The future is gray and incredibly bright
January 11, 2025 at 9:27 PM
I want to be an old Italian man when I grow up.
January 10, 2025 at 5:50 PM
Welcome to “Dead Week.” Here are the rules.
December 27, 2024 at 1:03 PM
December 22, 2024 at 12:57 PM
"As I age, I feel like I become more and more distant from the current world, and I think that's very scary. So, whenever young people want to work with me, I'm grateful and I do it."
TAKASHI MURAKAMI
December 18, 2024 at 1:02 AM
I've been thinking a lot about the assassination of Archduke Franz Ferdinand this week, following the killing of UnitedHealthcare CEO Brian Johnson in New York. Ferdinand's death was the most immediate cause of World War I. Could Johnson's death signal something bigger coming, too?
December 12, 2024 at 1:59 PM
New demographic realities are changing the labor and consumer mix across the U.S. and worldwide. Organizations have no choice but to adapt. Here’s one example at MIA, where automated wheel chairs will soon whisk customers with mobility needs to their gates without human interaction.
December 9, 2024 at 2:37 PM
This ad for Geritol in 1971 features women who are all 46. Yes, you read that correctly. Beauty standards and longevity have changed since then, but gendered ageism persists.
December 6, 2024 at 3:50 PM
The population peaked in 63 countries and areas containing nearly a third of the world’s population before or during 2024. This means these locations are now in a post-transition stage when the population stabilizes or declines.
December 5, 2024 at 5:24 PM