We're starting an A-Z SEO jargon-buster series. A: 'Analytics'.
We need to know that our project is working as intended - analytics tools, like Google Analytics 4 & Search Console & SERanking, help us do that & 'Attribute' progress to our work.

Stay tuned for B... 👀

#SEO

Alan's Running the Runway this Sunday at Glasgow Prestwick Airport.✈️
The event helps fundraise for 3 charities:
Ayrshire Hospice
Doing it for Daniel Foundation
Beatson Cancer Charity

Contribute what you can online please🤳
https://givewheel.com/fundraising/10962/alan-stewarts-run-the-runway-2025/

Awkward moment when you're the only one that turns up to the office in a costume.🦇

Have a spooky weekend everyone.🎃

#halloween #officedog

In the spirit of spooky season, we thought we'd channel our inner Letterboxd & showcase the team's 4 favourite horror films. 🎃👻🦇

*In a Ghostface voice* "What's your favourite scary movie...?"
We're actually curious though - reply with your faves⤵️

Gloomy Autumnal vibes this morning at Hartfield House. 🌳🍁
Pumpkin-Spice-Mode Activated.☕🎃

#autumn #ayrshire #scotland

Impressario Casino are a new Big Pond client 👋

We're delighted to be working on their global strategy, using our extensive iGaming SEO experience to target markets like New Zealand, Australia, France, & Germany. 🌎

More to come from this in the coming months. 🎲

#onlinecasino #igaming #seo

Today's World Mental Health Day 🌍
At Big Pond, we encourage each other to be honest & frank about how we're feeling.
Free helplines in Scotland⤵️

Samaritans 📞116 123
Breathing Space 📞0800 83 85 87
Papyrus HOPELINE247 📞0800 068 4141
SAMH 📞0141 530 1000

#mentalhealth #worldmentalhealthday

Have a presence on online touchpoints that Google trusts:
🛍️ Google My Business
🤳 Socials
💻 Web 2.0s like Tumblr & Medium
⭐ Review sites, e.g. TrustPilot
🌐 Wikipedia

Writing Your Bio:
- Include keywords
- Consistent everywhere
- Include the what, where, whys of your brand.

Say hello to AB Vision Financial Ltd, one of our newest clients - https://www.abvision.co.uk/
Based in Ayrshire, they are trusted specialist advisors on all things financial - from pensions to estate planning.
Looking forward to working with them further.

Ayrshire Magazine Fall Edition is out🍁🍂

Ari outlines why SMEs should embrace AI & optimise for 'Answer Engines' like ChatGPT. Do you agree? Let us know your thoughts.

Read it online, pages 190-191 📖
#readmagazinedmagazine" class="hover:underline text-blue-600 dark:text-sky-400 no-card-link" target="_blank" rel="noopener" data-link="bsky">https://ayrshiremagazine.com/category/issue-063/#readmagazine

#Ayrshire #Scotland #AI #SEO

5 Big Years At Big Pond.
Crazy how time has flown by.
Happy Workiversary, Dylan🎈

Welcome our new client Opinion Poll - https://www.opinionpoll.org/
They offer trusted online surveys for Amazon gift cards & other monetary compensation in both the UK & US markets.
We're excited getting stuck into an internationalised strategy designed to cut through in the current SEO environment.

Don't know how many dogs years since Flynn saw Bill last in the flesh. It's really great to see our in-house Tech Gandalf (Head of Development) doing well.

#officedog

Flynn appreciation post on #InternationalDogDay. 🐕‍🦺

We want to see your doggos - reply with a wee picture below.

#OfficeDog

Bored of your same old office tunes? We've got you covered.

No, we've not formed a Big Pond band. We've got our freshly-updated playlist, though, for you to shuffle.🎧

🤳 https://open.spotify.com/playlist/4TOrepTvA6TxGr5nw0G073?si=eKDXQ7ftQyiJMSpa9b0AKg

Google's New AI Features: What's The Difference?

AI Overviews🤳
Gives you a summary of what you searched with helpful links to click into.

AI Mode 🤖
More of an interactive chatbot that digs into complex queries for you.

Our client @rakkausltd.bsky.social launched their rebranded, redesigned site. We're loving it. Check it out 🤳 rakkausfurniture.co.uk
Thinking of a refurb or fit out for your office/commercial space? They are excellent designers with UK-wide & Europe-based projects under their belt in all industries.

Crazy that we're into August tomorrow.
Monday coming (the 4th) is a Bank Holiday - we're OOO for it, so give us an email & we'll get back to you when we can⤵️
hello@bigponddigital.co.uk

Enjoy the long weekend if you're also partaking.

"ChatGPT This, Google Gemini That... How SEO Still Remains The Channel To Focus On."
Our piece in the newly-printed Ayrshire Magazine makes the case for SEO over "GEO".
Pinch the pic to give it a read.🤳

Auerbach & Steele are an independent optometrists offering eye health exams & globally-sourced eyewear pieces in Chelsea. 👓

We've worked with them for years now & are always impressed by their team & what they offer.
If you'd like to know more about them, visit their site: www.auerbach-steele.com

Ari & Dylan are off to London for the iGB conference on Thursday.

Looking forward to meeting up with some existing clients in the flesh & make new connections.
If you want to arrange a meeting, email us on hello@bigponddigital.co.uk

Went along to the first Wee AyeGaming meet up in Glasgow last night.

Cracking event by BettingJobs. Great to network with everyone who attended. We look forward to the next one! 🎰🎲🃏

Happy Pride from Big Pond! 🏳️‍🌈🏳️‍⚧️
We would like to show our steadfast support for the LGBTQIA+ community. Although it's a month for celebration, it's also a scary time around the world right now - so if you need support, go to:
www.lgbthealth.org.uk/services-sup...

Craig is the newest addition to Big Pond.👋
As a Junior SEO Coordinator, he's involved in content and link building tasks for our wide range of clients.

To find out more about our team, go to www.bigponddigital.co.uk/aboutus

We're in the new Ayrshire Magazine!📖

For tips on how to get your business's Local SEO Summer-ready, give our article a read.
🔗 ayrshiremagazine.com/category/iss...