@bconic.bsky.social
Tired of toggling between a dozen marketing tools? Imagine a single dashboard where all your campaigns, contacts, and performance metrics live and breathe together. Efficiency isn't a dream, it's about smart connections.
June 11, 2025 at 8:34 AM
Tired of toggling between a dozen marketing tools? Imagine a single dashboard where all your campaigns, contacts, and performance metrics live and breathe together. Efficiency isn't a dream, it's about smart connections.
Your audience is speaking, but are you listening across all channels? Seamlessly connecting your marketing data points gives you a 360° customer view, unlocking powerful insights for smarter campaigns.
June 11, 2025 at 8:34 AM
Your audience is speaking, but are you listening across all channels? Seamlessly connecting your marketing data points gives you a 360° customer view, unlocking powerful insights for smarter campaigns.
Feeling stuck juggling marketing tasks instead of growing your business? What's one growth initiative you'd launch if manual busywork weren't holding you back? Automation makes those dreams a reality.
June 11, 2025 at 8:33 AM
Feeling stuck juggling marketing tasks instead of growing your business? What's one growth initiative you'd launch if manual busywork weren't holding you back? Automation makes those dreams a reality.
What if your marketing ran on autopilot, freeing you to innovate? Automated workflows aren't just for big corps. Small businesses can launch powerful campaigns, nurture leads, and activate customers with smart, integrated systems.
June 10, 2025 at 9:13 AM
What if your marketing ran on autopilot, freeing you to innovate? Automated workflows aren't just for big corps. Small businesses can launch powerful campaigns, nurture leads, and activate customers with smart, integrated systems.
Your marketing budget is precious. Are you truly maximizing every dollar? Picture knowing exactly which campaigns bring in the most profitable customers, automatically. That's not a dream, it's smart automation.
June 10, 2025 at 9:12 AM
Your marketing budget is precious. Are you truly maximizing every dollar? Picture knowing exactly which campaigns bring in the most profitable customers, automatically. That's not a dream, it's smart automation.
Still manually tracking every lead & customer interaction? Imagine the time saved if your marketing efforts seamlessly updated your contact records. What's the biggest "data gap" you're tired of bridging by hand?
June 10, 2025 at 9:12 AM
Still manually tracking every lead & customer interaction? Imagine the time saved if your marketing efforts seamlessly updated your contact records. What's the biggest "data gap" you're tired of bridging by hand?
Your existing customers are your best asset. Smart automation can help you stay top-of-mind and reactivate past buyers with personalized messages, boosting repeat business without manual effort.
June 2, 2025 at 12:42 PM
Your existing customers are your best asset. Smart automation can help you stay top-of-mind and reactivate past buyers with personalized messages, boosting repeat business without manual effort.
Stop juggling apps! The true power of modern marketing comes from seamless integration. When your tools talk to each other, you reduce friction, cut costs, and make every marketing action count.
June 2, 2025 at 12:42 PM
Stop juggling apps! The true power of modern marketing comes from seamless integration. When your tools talk to each other, you reduce friction, cut costs, and make every marketing action count.
Fragmented customer data leads to missed opportunities. Bringing all your audience interactions into one place transforms scattered info into powerful insights, letting you truly understand and engage your most valuable customers.
June 2, 2025 at 12:42 PM
Fragmented customer data leads to missed opportunities. Bringing all your audience interactions into one place transforms scattered info into powerful insights, letting you truly understand and engage your most valuable customers.
High ROAS” isn’t the full story
That campaign with a 10x ROAS?
Might have cannibalized another channel.
MMM looks beyond single metrics.
It shows true contribution across the whole funnel.
That campaign with a 10x ROAS?
Might have cannibalized another channel.
MMM looks beyond single metrics.
It shows true contribution across the whole funnel.
May 27, 2025 at 9:06 AM
High ROAS” isn’t the full story
That campaign with a 10x ROAS?
Might have cannibalized another channel.
MMM looks beyond single metrics.
It shows true contribution across the whole funnel.
That campaign with a 10x ROAS?
Might have cannibalized another channel.
MMM looks beyond single metrics.
It shows true contribution across the whole funnel.
More dashboards don’t mean more clarity
You don’t need another tool.
You need your current tools to talk to each other.
When CRM, ads, support, and web data sync up,
You finally get one story instead of five conflicting ones.
You don’t need another tool.
You need your current tools to talk to each other.
When CRM, ads, support, and web data sync up,
You finally get one story instead of five conflicting ones.
May 27, 2025 at 9:06 AM
More dashboards don’t mean more clarity
You don’t need another tool.
You need your current tools to talk to each other.
When CRM, ads, support, and web data sync up,
You finally get one story instead of five conflicting ones.
You don’t need another tool.
You need your current tools to talk to each other.
When CRM, ads, support, and web data sync up,
You finally get one story instead of five conflicting ones.
Context is king
Your ad performance dropped.
Was it the creative… or the economy?
MMM considers weather, seasonality, and competition.
Because data without context is just noise.
Your ad performance dropped.
Was it the creative… or the economy?
MMM considers weather, seasonality, and competition.
Because data without context is just noise.
May 27, 2025 at 9:04 AM
Context is king
Your ad performance dropped.
Was it the creative… or the economy?
MMM considers weather, seasonality, and competition.
Because data without context is just noise.
Your ad performance dropped.
Was it the creative… or the economy?
MMM considers weather, seasonality, and competition.
Because data without context is just noise.
Model vs. reality
Attribution models follow rules you define.
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
Attribution models follow rules you define.
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
May 15, 2025 at 1:48 PM
Model vs. reality
Attribution models follow rules you define.
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
Attribution models follow rules you define.
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
Attribution models follow rules you define.
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
May 13, 2025 at 6:18 PM
Attribution models follow rules you define.
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
MMM? It follows what the data says.
One’s a guess. The other is grounded.
Which one are you betting your budget on?
Timing is everything
Your campaign didn’t flop.
Its impact just hasn’t shown up yet.
Some results lag by days or even weeks.
MMM picks up these patterns—standard dashboards don’t.
Your campaign didn’t flop.
Its impact just hasn’t shown up yet.
Some results lag by days or even weeks.
MMM picks up these patterns—standard dashboards don’t.
May 13, 2025 at 6:17 PM
Timing is everything
Your campaign didn’t flop.
Its impact just hasn’t shown up yet.
Some results lag by days or even weeks.
MMM picks up these patterns—standard dashboards don’t.
Your campaign didn’t flop.
Its impact just hasn’t shown up yet.
Some results lag by days or even weeks.
MMM picks up these patterns—standard dashboards don’t.
What makes MMM different from standard attribution? It considers external factors like seasonality, competitors, and economic trends that impact your results but aren't in your tracking pixels. Context matters! 📊
May 13, 2025 at 6:15 PM
What makes MMM different from standard attribution? It considers external factors like seasonality, competitors, and economic trends that impact your results but aren't in your tracking pixels. Context matters! 📊
Wild to think how many marketing decisions are made on last-click data alone. Like judging a movie by its final scene. MMM gives you the whole story - including the plot twists where offline channels boost online performance. 🎬
May 12, 2025 at 10:14 AM
Wild to think how many marketing decisions are made on last-click data alone. Like judging a movie by its final scene. MMM gives you the whole story - including the plot twists where offline channels boost online performance. 🎬
Attribution models follow rules YOU set. MMM follows what the data actually says. One tells you what should be happening. The other shows what IS happening. Which do you trust to make budget decisions? 💭
May 12, 2025 at 7:29 AM
Attribution models follow rules YOU set. MMM follows what the data actually says. One tells you what should be happening. The other shows what IS happening. Which do you trust to make budget decisions? 💭
Marketing truth: Time delays between ads and purchases make attribution messy. Some channels drive immediate sales (bottom funnel) while others build desire over weeks (top funnel). MMM accounts for these lag effects in ways pixel tracking never could. ⏱️
May 9, 2025 at 1:38 PM
Marketing truth: Time delays between ads and purchases make attribution messy. Some channels drive immediate sales (bottom funnel) while others build desire over weeks (top funnel). MMM accounts for these lag effects in ways pixel tracking never could. ⏱️
Ever wonder why some marketing channels "feel" effective but don't show in your attribution? It's called the "halo effect" - when one channel boosts another. Without MMM, you're only seeing half the picture. 🌓
May 9, 2025 at 9:05 AM
Ever wonder why some marketing channels "feel" effective but don't show in your attribution? It's called the "halo effect" - when one channel boosts another. Without MMM, you're only seeing half the picture. 🌓
Remember when getting insights from all your marketing channels required a data science degree? Just pulled a complete channel performance report in 3 clicks. The future is here and it doesn't require Python! 😌
May 9, 2025 at 5:43 AM
Remember when getting insights from all your marketing channels required a data science degree? Just pulled a complete channel performance report in 3 clicks. The future is here and it doesn't require Python! 😌
The hidden reason most digital transformations fail? Disconnected data.
Sales, marketing, and customer service all speaking different languages.
Your systems need to talk to each other before your strategy can work.
More thoughts here: bit.ly/4jHKKV0
Sales, marketing, and customer service all speaking different languages.
Your systems need to talk to each other before your strategy can work.
More thoughts here: bit.ly/4jHKKV0
Here’s a hard truth:
Most digital transformation projects fail, not… | Bconic
Here’s a hard truth:
Most digital transformation projects fail, not because of bad strategy, but because of disconnected systems.
New CRM? ✅
Upgraded website? ✅
Automated marketing flows? Sort of…
Bu...
bit.ly
May 7, 2025 at 12:35 PM
The hidden reason most digital transformations fail? Disconnected data.
Sales, marketing, and customer service all speaking different languages.
Your systems need to talk to each other before your strategy can work.
More thoughts here: bit.ly/4jHKKV0
Sales, marketing, and customer service all speaking different languages.
Your systems need to talk to each other before your strategy can work.
More thoughts here: bit.ly/4jHKKV0