Behavior Change for Good Initiative
banner
bcfginitiative.bsky.social
Behavior Change for Good Initiative
@bcfginitiative.bsky.social
Wharton/UPenn Initiative led by @katymilkman.bsky.social & @angeladuckworth.bsky.social unites star #BehavioralScientists with organizations to advance the science of behavior change
bcfg.wharton.upenn.edu
WEDNESDAY: MacArthur “Genius Grant” winner and @psychscience.bsky.social Lifetime Achievement Awardee Stanford Professor Jennifer Eberhardt will give a special seminar at Penn.

📅 Wed, Nov 12 | 4:30-6PM
📍 The Agora, Annenberg Public Policy Center
📩 Register: bit.ly/4qF14dj

@upenn.edu
November 10, 2025 at 3:00 PM
‼️Event Alert‼️ Join us in person for a special seminar with MacArthur “Genius Grant” winner and @psychscience.bsky.social Lifetime Achievement Awardee Stanford Professor Jennifer Eberhardt.

📅 Wed, Nov 12 | 4:30-6PM
📍 The Agora, Annenberg Public Policy Center @upenn.edu
📩 Register: bit.ly/4qF14dj
November 5, 2025 at 5:03 PM
TODAY: Join @katymilkman.bsky.social for a conversation with @upenn.edu Professors Judd Kessler & @corinnelow.com. The first 200 attendees will receive free books!

📅 TODAY, Mon Nov 3 | 4-5PM
📍 Huntsman Hall G06
📩 RSVP: https://bit.ly/4hop005
November 3, 2025 at 3:02 PM
MONDAY: Join @katymilkman.bsky.social for a conversation with @upenn.edu Professors Judd Kessler & @corinnelow.com about how economics can help you get more out of life.

📅 Mon Nov 3 | 4-5PM
📍 Huntsman Hall G06
📩 RSVP: https://bit.ly/4hop005
October 30, 2025 at 3:53 PM
Join BCFG, @pennchibe.bsky.social and @katymilkman.bsky.social for this virtual keynote TODAY!
Join BCFG, @pennchibe.bsky.social, and @katymilkman.bsky.social TOMORROW 10/29 at 12 PM ET for MIT Professor Amy Finkelstein’s virtual keynote talk. Register here: https://upenn.zoom.us/webinar/register/WN_kE9HPGsPRz2J2jcfJcjIEA#/registration
October 29, 2025 at 1:26 PM
Join BCFG, @pennchibe.bsky.social, and @katymilkman.bsky.social TOMORROW 10/29 at 12 PM ET for MIT Professor Amy Finkelstein’s virtual keynote talk. Register here: https://upenn.zoom.us/webinar/register/WN_kE9HPGsPRz2J2jcfJcjIEA#/registration
October 28, 2025 at 6:45 PM
‼️Event Alert‼️Join @katymilkman.bsky.social for a conversation with @upenn.edu Professors Judd Kessler & @corinnelow.com about their new books, Lucky by Design and Having It All.

📅 Mon Nov 3 | 4-5PM
📍 Huntsman Hall G06
📩 RSVP: bit.ly/4hop005
October 28, 2025 at 1:45 PM
We hope you can join us & @pennchibe.bsky.social for a virtual keynote presentation from Amy Finkelstein about rethinking common inferences in healthcare.

Wednesday 10/29 at 12 PM ET. Register here: https://bit.ly/3VIvfC2
October 24, 2025 at 3:55 PM
TODAY: Don’t miss @angeladuckworth.bsky.social & @katymilkman.bsky.social in conversation with Nobel Laureate @rthaler.bsky.social and Professor @aleximas.bsky.social about their new book, The Winner’s Curse.

📅 TODAY Oct 23 | 4-5PM
📍 Huntsman Hall G06
📩RSVP: https://bit.ly/4nbI9EG
October 23, 2025 at 12:30 PM
🚨New Book Alert: The Winner’s Curse by Team Scientists @rthaler.bsky.social & @aleximas.bsky.social 🚨

Richard Thaler & Alex Imas revisit classic puzzles in human behavior and trace the past, present, and future of behavioral economics.

https://bit.ly/3KzGASt
October 21, 2025 at 7:14 PM
Directions of Polarization, Social Norms, and Trust in Societies—a workshop organized by Team Scientist @dgrand.bsky.social, BCFG collaborator Eugen Dimant & colleagues—is now open for registration.

Register before October 30th: sites.google.com/view/polariz...
October 21, 2025 at 4:46 PM
Next Week: Don’t miss @angeladuckworth.bsky.social & @katymilkman.bsky.social in conversation with Nobel Laureate @rthaler.bsky.social and Professor @aleximas.bsky.social about their new book, The Winner’s Curse.

📅 Thurs Oct 23 | 4-5PM
📍 Huntsman Hall G06
📩RSVP: https://bit.ly/4nbI9EG
October 16, 2025 at 6:54 PM
Learn more about Ulrike Malmendier, a Professor of Finance & Economics at the University of California, Berkely and Team Scientist whose research explores how people’s life experiences influence decisions in financial markets, corporations, and the law.
https://eml.berkeley.edu/~ulrike/
October 14, 2025 at 7:14 PM
Thousands have already joined the 30-day Health Daily challenge offered in partnership with @cnn.com (built by @katymilkman.bsky.social @angeladuckworth.bsky.social, Katie Mehr + our staff). It delivers quick, 1-minute quizzes to help boost your wellness IQ.

Sign up at healthdailyquiz.org
October 10, 2025 at 3:32 PM
Interested in working on research with @katymilkman.bsky.social & @angeladuckworth.bsky.social to promote #BehaviorChange? Apply to our full-time Pre-Doc Researcher position, ideal for anyone considering a PhD! June ‘26 start: bit.ly/3J2UJaq
October 9, 2025 at 3:21 PM
The October edition of the BCFG Newsletter is out today, featuring a new BCFG megastudy on savings!
Read it here: bit.ly/4mQA5Z0
October 3, 2025 at 2:24 PM
Sat. 10/4 in NYC @ 2 pm: behavioral science takes center stage at 59E59 Theaters w/ our co-director. After the 2 pm showing of “This Much I Know,” a play inspired by Thinking, Fast and Slow, @katymilkman.bsky.social will be onstage for a Q&A about behavioral science: www.59e59.org/shows/buy-ti...
October 2, 2025 at 5:53 PM
Join BCFG and @pennchibe.bsky.social on 10/29 at 12 PM ET: @katymilkman.bsky.social hosts MIT Professor Amy Finkelstein’s virtual keynote about rethinking common inferences in healthcare. Register here: https://bit.ly/3VIvfC2
September 30, 2025 at 6:54 PM
🚨New BCFG megastudy alert! 🚨
We tested 7 email nudges to boost savings among ~2M U.S. bank customers. The top performing nudge–weekly reminders to save or congratulations for saving–increased the chance of a monthly savings deposit by 1.32%.

academic.oup.com/pnasnexus/ar...
September 30, 2025 at 5:57 PM
‼️Event Alert‼️ Join @angeladuckworth.bsky.social & @katymilkman.bsky.social for a conversation with Nobel Prize winning economist @rthaler.bsky.social and Professor @aleximas.bsky.social about their new book, The Winner’s Curse.

📅 Thurs, Oct 23 | 4-5PM
📍 Huntsman Hall G06
📩RSVP: bit.ly/4nbI9EG
September 29, 2025 at 1:44 PM
A new study in ‪@jamanetworkopen.com by Team Scientist Craig Fox & co-authors tested whether videos or infographics from patients’ doctors could boost flu vaccination. For kids, both interventions increased vaccinations. Neither had an effect for adults.

bit.ly/4664kpD
September 25, 2025 at 6:50 PM
NEW from BCFG: We just launched a partnership with @cnn.com to bring you a 30-day program designed to boost your wellness IQ. Watch @katymilkman.bsky.social and @angeladuckworth.bsky.social make the pitch for you to join us.

Join the Health Daily challenge here: healthdailyquiz.org
September 23, 2025 at 6:07 PM
🚨BIG NEWS🚨 We just launched a 30-day program with @cnn.com to boost your wellness IQ. Our 1 minute daily quizzes will teach you how to lead a healthier life.

Learn how to join the Health Daily challenge: cnn.it/3KhPN1J
A new study may help you find ways to better health. Researchers want you to be part of it | CNN
Forming healthier habits can be an elusive goal. Now, scientists are offering a chance to join the latest research, which could help you find ways to better health.
cnn.it
September 23, 2025 at 1:15 PM
🚨New paper alert 🚨 BCFG-supported research led by Team Scientist @erikakirgios.bsky.social found that asking a question before sharing facts sparked more information seeking and boosted self-reported behavior change. Check it out 👇🧵
What happens if you *ask* instead of *tell*? Turns out, teasing people with a question before sharing a fact can shape whether people engage with critical health information. Read our new paper in Management Science to learn more: pubsonline.informs.org/doi/full/10....
Does Q&A Boost Engagement? Health Messaging Experiments in the United States and Ghana | Management Science
pubsonline.informs.org
September 19, 2025 at 7:17 PM
Last week, we were thrilled to cohost an engaging conversation between @katymilkman.bsky.social and Emily Falk on her book, What We Value. We’re glad so many people joined us for this event!
September 18, 2025 at 7:06 PM