The way to beat Trump's fake populism is with real economic populism:
- genuine solutions like rent control and free fast busses
- directing the deep well of public anger up at the oligarchs, not the vulnerable.

This is what Trump fears most - and it's why he never wanted to run against Bernie

I’ve been thinking that another is the lack of alternative faces to put with the story. We don’t have the profiles of victims, their grieving families, or survivors to hear from. Thompson’s family is understandably staying private so media is left with just the shooter.