Those signed with big networks likely will struggle to make the leap because dynamic audio ads that can be swapped out are the lifeblood of the industry

At least one prominent show that used to upload video there, Call Her Daddy, has stopped doing so after moving to another network (SiriusXM). And lots of other programs that regularly find viewers on YouTube aren't moving their video to Spotify

youtube shared this stat today, in case anyone doubted people were using the platform to watch podcasts (and, more interestingly, are doing so on the biggest screens in their houses)

Found the ghost in the machine with my AI Spotify podcast 😳

an update on my newsletter! from me, on linkedin. link below to subscribe 🫶🫶
www.bloomberg.com/subscriptions

i wish they had a comment section on streeteasy

Still thinking bout my thanksgiving sugar cookies 🥹🥹

my latest: podcasters are sick of talking to the same guests as everybody else, so they're moving away from interviews.

this means more co-hosts or even monologue-style shows (a fascination of mine).

Audible started facing competition from Spotify when the service began giving subscribers 15 hours-worth of audiobook listening per month. Now it’s facing Amazon Music as a possible threat

The Daily is one of the biggest podcasts in the world. On YouTube, it averaged around 1,000 views per episode over the past week 😅