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Now, this can be a lot of effort but is a vital way to show your business’ commitment to accessibility.

I’m currently looking for small businesses to take on as clients. Alt text is automatically included in every package.

The symbol for adding alt text is usually shown with a little “alt” icon on every photo, or in the advanced setting of platforms like TikTok and Instagram. Every platform has different character limits for alt text, so it’s important that you check the length before writing. 📑

Alt text is written by providing a detailed yet concise description of the main subjects of the image, including aspects like colours and ages. You clearly indicate what’s being shown by using phrases like “text reads” and “image shows”. 🔎

What’s alternative text? Simply put, it’s a descriptions of an image, to enable people with sight loss to enjoy social media as much as you. 📲

Your journey to understanding SEO starts here. 👇
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What people ordered today - a slideshow of orders, with the names of items and the total. If you have any substitutions (such as almond milk), make sure to add that in too

Staff spotlight: If you had to take a menu item to a deserted island, what would it be? - If you have multiple staff that would be comfortable, ask the question at the start and compile their answers

Our gluten-free / plant-based options - this goes for any dietary requirements; do a short compilation of the finished items and their names

How to find us - if you’re close to a bus stop, train station or landmark, do a POV walking to the shop. Or, film from the other side of the street and pan left and right

FAQs - a static carousel with a slide dedicated to each question