Anneke Schmidt
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annekeschmidt.bsky.social
Anneke Schmidt
@annekeschmidt.bsky.social
Freelance Copywriter & Journalist | Education & Learning Tech Expert 🤓 I tell stories at the intersection of education, work and technology—sometimes celebratory, sometimes sceptical, always curious. 🔍
Zero return? That’s not a lot 🤣!

“Faith in the AI boom has recently been rattled by research from the Massachusetts Institute of Technology showing that 95% of organisations are getting zero return from their investments in generative AI.”

www.theguardian.com/business/202...
Bank of England warns of growing risk that AI bubble could burst
Possibility of ‘sharp market correction has increased’, says Bank’s financial policy committee
www.theguardian.com
October 9, 2025 at 9:21 AM
I’m wondering if anyone’s factoring in the mental and emotional impact of these constant AI-driven upskilling demands—
Oh, wait, I have. 🤓

skillandcare.com/wp-content/u...
October 7, 2025 at 5:34 PM
Learnt a new word from HBR today: workslop—AI output presented as productivity with little substance. The cost shows up as downstream cognitive load: more and more people interpret, fix and redo. So, quality debt spreads across teams.

Quite concerning for #HR #L&D?

hbr.org/2025/09/ai-g...
AI-Generated “Workslop” Is Destroying Productivity
Despite a surge in generative AI use across workplaces, most companies are seeing little measurable ROI. One possible reason is because AI tools are being used to produce “workslop”—content that appea...
hbr.org
October 1, 2025 at 12:03 PM
👋 Hi, I’m Anneke. First post here.
I’m a writer working across journalism and copywriting—mostly in the worlds of education, learning, and technology.

Expect a mix of reflections, questions, and snippets of work-in-progress, should I find the courage to "put myself out there..."
September 28, 2025 at 4:07 PM