Andrew Rosch
@andrewrosch.bsky.social
Forever a student of getting the nerds hyped, putting fans at the center of the experience.
Formerly Trek, Lidl-Trek, CX Cup
Currently The Beatles, Rolling Stones, KISS, and more.
Formerly Trek, Lidl-Trek, CX Cup
Currently The Beatles, Rolling Stones, KISS, and more.
Pinned
Andrew Rosch
@andrewrosch.bsky.social
· Dec 13
Hello @bsky.app !
After a decade+ making Trekbikes.com the most visited cycling product site in the industry, I pivoted to music audience development, with a fans-first approach for dozens of legendary bands and musicians. Here's what you can expect to see me post about...
After a decade+ making Trekbikes.com the most visited cycling product site in the industry, I pivoted to music audience development, with a fans-first approach for dozens of legendary bands and musicians. Here's what you can expect to see me post about...
Lordy this is good marketing.
𝗦𝗢𝗟𝗗 𝗢𝗨𝗧 😱
All our Tour de France jerseys have been filled with names! Thousands of people have joined The Swarm and will ride with us during the Tour. 😍
#TheSwarm
All our Tour de France jerseys have been filled with names! Thousands of people have joined The Swarm and will ride with us during the Tour. 😍
#TheSwarm
April 30, 2025 at 11:40 PM
Lordy this is good marketing.
Yeah, the 7-Eleven bike paint schemes are cool, but have you seen Lorde's flatbar-mod 90s Klein? #bikesky
youtu.be/1UpoZpMBM9Y?...
youtu.be/1UpoZpMBM9Y?...
Lorde - What Was That
YouTube video by Lorde
youtu.be
April 25, 2025 at 3:50 PM
Yeah, the 7-Eleven bike paint schemes are cool, but have you seen Lorde's flatbar-mod 90s Klein? #bikesky
youtu.be/1UpoZpMBM9Y?...
youtu.be/1UpoZpMBM9Y?...
Lorde has a flatbar-modded 90s Klein for ripping around NYC.
Just when we thought she couldn't get any cooler.
youtu.be/1UpoZpMBM9Y?...
Just when we thought she couldn't get any cooler.
youtu.be/1UpoZpMBM9Y?...
Lorde - What Was That
YouTube video by Lorde
youtu.be
April 25, 2025 at 3:45 PM
Lorde has a flatbar-modded 90s Klein for ripping around NYC.
Just when we thought she couldn't get any cooler.
youtu.be/1UpoZpMBM9Y?...
Just when we thought she couldn't get any cooler.
youtu.be/1UpoZpMBM9Y?...
This isn't a meme, but it has potential
April 23, 2025 at 2:06 AM
This isn't a meme, but it has potential
Not drinking the #AmstelGoldRace podium beer should be an instant DQ.
a man in a military uniform is standing in a room with flags and says `` right to jail , right away '' .
Alt: a man in a military uniform is standing in a room with flags and says `` right to jail , right away '' .
media.tenor.com
April 20, 2025 at 3:41 PM
Not drinking the #AmstelGoldRace podium beer should be an instant DQ.
Today's men's #AmstelGoldRace was top notch road racing. It set up an expected outcome, and then broke the narrative repeatedly. First that Pogacar even got caught, and then for a guy like Skelly to win a three-up sprint against Pog or Evenpoel....
April 20, 2025 at 2:48 PM
Today's men's #AmstelGoldRace was top notch road racing. It set up an expected outcome, and then broke the narrative repeatedly. First that Pogacar even got caught, and then for a guy like Skelly to win a three-up sprint against Pog or Evenpoel....
Me ten minutes ago #amstelgold : there's no way in hell Skjelmose can be either of these dudes in a sprint.
Me now:
Me now:
a close up of a pikachu with its mouth open
Alt: a close up of a pikachu with its mouth open
media.tenor.com
April 20, 2025 at 2:39 PM
Me ten minutes ago #amstelgold : there's no way in hell Skjelmose can be either of these dudes in a sprint.
Me now:
Me now:
April 11, 2025 at 8:30 PM
Wild thread. Call your reps to ensure they know about this.
HAPPENING NOW: Following the Supreme Court's decision requiring the government to "facilitate" the release of Abrego Garcia, a hearing before Judge Paula Xinis is about to begin.
I'm in Greenbelt, Maryland for @lawfare.bsky.social
Follow along for updates
I'm in Greenbelt, Maryland for @lawfare.bsky.social
Follow along for updates
April 11, 2025 at 6:06 PM
Wild thread. Call your reps to ensure they know about this.
Reposted by Andrew Rosch
A reminder that if the government can send migrants to a prison camp without any due process, it can send U.S. citizens there, too. I know because this happened to me and my family in 1942.
April 7, 2025 at 8:30 PM
A reminder that if the government can send migrants to a prison camp without any due process, it can send U.S. citizens there, too. I know because this happened to me and my family in 1942.
April 6, 2025 at 1:48 PM
April 6, 2025 at 1:46 PM
Thibau is the sniper of the season. He has been keeping it chill, but 2025 is when he is going to show up at a few major races and land on podiums.
April 5, 2025 at 10:26 PM
Thibau is the sniper of the season. He has been keeping it chill, but 2025 is when he is going to show up at a few major races and land on podiums.
Thibau Nys just started his season with a win at GP Miguel Indurain... Punched it on the final climb and RIPPED the descent. Somewhat reminiscent of Sagan at Worlds in Virginia. Perfectly teed up by Mollema. #procycling #bikesky
April 5, 2025 at 3:24 PM
Thibau Nys just started his season with a win at GP Miguel Indurain... Punched it on the final climb and RIPPED the descent. Somewhat reminiscent of Sagan at Worlds in Virginia. Perfectly teed up by Mollema. #procycling #bikesky
I love the spring classics, but my absolute favorite discipline will always be cross country mountain bike. Especially now that the courses have become very technical. #procycling #mtb #bikesky
April 5, 2025 at 2:51 PM
I love the spring classics, but my absolute favorite discipline will always be cross country mountain bike. Especially now that the courses have become very technical. #procycling #mtb #bikesky
This. Slaps.
A kit to mark 𝟰𝟬 𝘆𝗲𝗮𝗿𝘀 of sponsorship 😍
Lotto Cycling Team's men and women will wear a special-edition jersey celebrating four decades of partnership with Lotto at the Tour of Flanders. The women will also wear it at the Vuelta España Femenina.
📸 Brecht Steenhouwer
Lotto Cycling Team's men and women will wear a special-edition jersey celebrating four decades of partnership with Lotto at the Tour of Flanders. The women will also wear it at the Vuelta España Femenina.
📸 Brecht Steenhouwer
April 3, 2025 at 6:40 PM
This. Slaps.
Joking aside, I think visma focused too much on Wout winning today. If they had focused on having just any one of them win, and started sending flyers at 2K to go, it would have forced Powless to chase. #ddv25
April 2, 2025 at 2:56 PM
Joking aside, I think visma focused too much on Wout winning today. If they had focused on having just any one of them win, and started sending flyers at 2K to go, it would have forced Powless to chase. #ddv25
What's better:
-winning Dwars Door Vlaanderen?
-beating Wout in a sprint?
-absolutely posterizing Visma-LAB in a 1v3 break in Belgium?
#bikesky #procycling #ddv25
-winning Dwars Door Vlaanderen?
-beating Wout in a sprint?
-absolutely posterizing Visma-LAB in a 1v3 break in Belgium?
#bikesky #procycling #ddv25
April 2, 2025 at 2:52 PM
What's better:
-winning Dwars Door Vlaanderen?
-beating Wout in a sprint?
-absolutely posterizing Visma-LAB in a 1v3 break in Belgium?
#bikesky #procycling #ddv25
-winning Dwars Door Vlaanderen?
-beating Wout in a sprint?
-absolutely posterizing Visma-LAB in a 1v3 break in Belgium?
#bikesky #procycling #ddv25