Allen Thrasher
@amthrash.bsky.social
Hot take: Most GTMs fail before launch—because no one bothered to align the people building, selling, and messaging the product.
Let’s fix that.
The ArT of the GTM is live: open.substack.com/pub/allenthr...
Let’s fix that.
The ArT of the GTM is live: open.substack.com/pub/allenthr...
The ArT of the GTM
Why Holistic GTM Is the Difference Between a Company That Grows—and One That Stalls
open.substack.com
December 12, 2025 at 3:51 PM
Hot take: Most GTMs fail before launch—because no one bothered to align the people building, selling, and messaging the product.
Let’s fix that.
The ArT of the GTM is live: open.substack.com/pub/allenthr...
Let’s fix that.
The ArT of the GTM is live: open.substack.com/pub/allenthr...