Alex Funk
@alexrfunk.bsky.social
🏡 I help sales reps escape the grind and achieve financial independence through real estate
☁️ 6 Units by 24, AirBNB Superhost
🦾 …find out more 👇🏼
☁️ 6 Units by 24, AirBNB Superhost
🦾 …find out more 👇🏼
High-agency isn’t a personality trait.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
December 30, 2025 at 1:56 PM
High-agency isn’t a personality trait.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
It’s a decision:
If something needs to get done, I’m the one who gets it done.
Once that switch flips internally, your entire life compounds.
Most don’t fail because the path is unclear.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
December 30, 2025 at 1:55 PM
Most don’t fail because the path is unclear.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
They fail because the moment something punches them in the mouth, they fold.
Even guys in our mastermind.
Your “kitchen floor moment” is coming. Get up faster than everyone else and you win long-term.
My promise with Dream Life Academy is simple:
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.
December 29, 2025 at 12:16 PM
My promise with Dream Life Academy is simple:
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.
I don’t just teach what worked—I teach what hurt.
I’ll show the houses that printed cash and the ones that set us back.
Most gurus hide their losses.
I turn mine into guardrails so you don’t drive off the same cliff.
“Why would I pay to join a group?”
Because doing it alone is the most expensive path.
You can either:
– Pay in dollars to get into the right rooms, or
– Pay in years learning every lesson the hard way.
The people you want to be like?
They bought their way into the rooms that changed them.
Because doing it alone is the most expensive path.
You can either:
– Pay in dollars to get into the right rooms, or
– Pay in years learning every lesson the hard way.
The people you want to be like?
They bought their way into the rooms that changed them.
December 29, 2025 at 12:15 PM
“Why would I pay to join a group?”
Because doing it alone is the most expensive path.
You can either:
– Pay in dollars to get into the right rooms, or
– Pay in years learning every lesson the hard way.
The people you want to be like?
They bought their way into the rooms that changed them.
Because doing it alone is the most expensive path.
You can either:
– Pay in dollars to get into the right rooms, or
– Pay in years learning every lesson the hard way.
The people you want to be like?
They bought their way into the rooms that changed them.
How you do one thing is how you do everything.
Cheat one system, you cheat them all.
Slack on tracking → taxes suffer.
Slack on workouts → follow-ups slip.
Slack on standards → bad deals happen.
The game isn’t doing more—it’s tightening everything until it compounds.
Cheat one system, you cheat them all.
Slack on tracking → taxes suffer.
Slack on workouts → follow-ups slip.
Slack on standards → bad deals happen.
The game isn’t doing more—it’s tightening everything until it compounds.
December 28, 2025 at 11:05 AM
How you do one thing is how you do everything.
Cheat one system, you cheat them all.
Slack on tracking → taxes suffer.
Slack on workouts → follow-ups slip.
Slack on standards → bad deals happen.
The game isn’t doing more—it’s tightening everything until it compounds.
Cheat one system, you cheat them all.
Slack on tracking → taxes suffer.
Slack on workouts → follow-ups slip.
Slack on standards → bad deals happen.
The game isn’t doing more—it’s tightening everything until it compounds.
The hidden ROI of getting your money systems dialed in?
You sell better because you’re not desperate.
When you know where every dollar goes…
And you know it’s stacking toward real assets…
A bad week doesn’t break your identity.
You become dangerous because you’re calm.
You sell better because you’re not desperate.
When you know where every dollar goes…
And you know it’s stacking toward real assets…
A bad week doesn’t break your identity.
You become dangerous because you’re calm.
December 28, 2025 at 11:03 AM
The hidden ROI of getting your money systems dialed in?
You sell better because you’re not desperate.
When you know where every dollar goes…
And you know it’s stacking toward real assets…
A bad week doesn’t break your identity.
You become dangerous because you’re calm.
You sell better because you’re not desperate.
When you know where every dollar goes…
And you know it’s stacking toward real assets…
A bad week doesn’t break your identity.
You become dangerous because you’re calm.
College teaches you business theory from people who’ve never run a business.
DLA teaches you wealth from people who are in the arena.
One gives you a degree and debt.
The other gives you a down payment and a plan.
You don’t need more textbooks.
You need reps of actually moving money into assets.
DLA teaches you wealth from people who are in the arena.
One gives you a degree and debt.
The other gives you a down payment and a plan.
You don’t need more textbooks.
You need reps of actually moving money into assets.
December 27, 2025 at 12:40 PM
College teaches you business theory from people who’ve never run a business.
DLA teaches you wealth from people who are in the arena.
One gives you a degree and debt.
The other gives you a down payment and a plan.
You don’t need more textbooks.
You need reps of actually moving money into assets.
DLA teaches you wealth from people who are in the arena.
One gives you a degree and debt.
The other gives you a down payment and a plan.
You don’t need more textbooks.
You need reps of actually moving money into assets.
Most 20-year-olds are using sales income to buy lifestyle.
The smart ones use it to buy options.
Commission is not your “flex.”
It’s your seed money.
If you’re still living mentally paycheck-to-paycheck on $10K months…
You don’t need more income.
You need better rooms.
The smart ones use it to buy options.
Commission is not your “flex.”
It’s your seed money.
If you’re still living mentally paycheck-to-paycheck on $10K months…
You don’t need more income.
You need better rooms.
December 27, 2025 at 12:40 PM
Most 20-year-olds are using sales income to buy lifestyle.
The smart ones use it to buy options.
Commission is not your “flex.”
It’s your seed money.
If you’re still living mentally paycheck-to-paycheck on $10K months…
You don’t need more income.
You need better rooms.
The smart ones use it to buy options.
Commission is not your “flex.”
It’s your seed money.
If you’re still living mentally paycheck-to-paycheck on $10K months…
You don’t need more income.
You need better rooms.
The biggest unlock isn’t an Airbnb—it’s clear investment criteria before deploying capital.
Most invest emotionally. The wealthy invest mathematically.
Risk, return, liquidity, time, sponsors, track record.
You don’t rise to dreams—you default to standards. Write them down. Enforce them.
Most invest emotionally. The wealthy invest mathematically.
Risk, return, liquidity, time, sponsors, track record.
You don’t rise to dreams—you default to standards. Write them down. Enforce them.
December 26, 2025 at 1:28 PM
The biggest unlock isn’t an Airbnb—it’s clear investment criteria before deploying capital.
Most invest emotionally. The wealthy invest mathematically.
Risk, return, liquidity, time, sponsors, track record.
You don’t rise to dreams—you default to standards. Write them down. Enforce them.
Most invest emotionally. The wealthy invest mathematically.
Risk, return, liquidity, time, sponsors, track record.
You don’t rise to dreams—you default to standards. Write them down. Enforce them.
If you don’t know where your profit actually comes from… you don’t have a business.
Break your income into buckets.
Track what’s actually making money. Cut what isn’t.
You’d be shocked how many “top performers” are one spreadsheet away from realizing they need "a real job".
Break your income into buckets.
Track what’s actually making money. Cut what isn’t.
You’d be shocked how many “top performers” are one spreadsheet away from realizing they need "a real job".
December 26, 2025 at 1:27 PM
If you don’t know where your profit actually comes from… you don’t have a business.
Break your income into buckets.
Track what’s actually making money. Cut what isn’t.
You’d be shocked how many “top performers” are one spreadsheet away from realizing they need "a real job".
Break your income into buckets.
Track what’s actually making money. Cut what isn’t.
You’d be shocked how many “top performers” are one spreadsheet away from realizing they need "a real job".
Most young high performers don’t need more effort. They need more strategy
Your income isn’t capped by talent, it’s capped by thinking.
Working harder is level 2
Working smarter is level 3
The people you admire got rich by asking,
What’s the most leveraged move here?
Not, How much more can I grind?
Your income isn’t capped by talent, it’s capped by thinking.
Working harder is level 2
Working smarter is level 3
The people you admire got rich by asking,
What’s the most leveraged move here?
Not, How much more can I grind?
December 25, 2025 at 12:51 PM
Most young high performers don’t need more effort. They need more strategy
Your income isn’t capped by talent, it’s capped by thinking.
Working harder is level 2
Working smarter is level 3
The people you admire got rich by asking,
What’s the most leveraged move here?
Not, How much more can I grind?
Your income isn’t capped by talent, it’s capped by thinking.
Working harder is level 2
Working smarter is level 3
The people you admire got rich by asking,
What’s the most leveraged move here?
Not, How much more can I grind?
Stop expecting millionaire outcomes from minimum-standard systems.
If your business doesn’t pass a profit audit…
If your habits are inherited instead of engineered…
If you’re “busy” instead of leveraged…
You’re not building freedom, you’re building a treadmill.
Raise the standard or stay stuck.
If your business doesn’t pass a profit audit…
If your habits are inherited instead of engineered…
If you’re “busy” instead of leveraged…
You’re not building freedom, you’re building a treadmill.
Raise the standard or stay stuck.
December 25, 2025 at 12:50 PM
Stop expecting millionaire outcomes from minimum-standard systems.
If your business doesn’t pass a profit audit…
If your habits are inherited instead of engineered…
If you’re “busy” instead of leveraged…
You’re not building freedom, you’re building a treadmill.
Raise the standard or stay stuck.
If your business doesn’t pass a profit audit…
If your habits are inherited instead of engineered…
If you’re “busy” instead of leveraged…
You’re not building freedom, you’re building a treadmill.
Raise the standard or stay stuck.
Your schedule exposes your real standards.
You can tell me your goals all day.
But your calendar is the truth.
If you want a top-5% life, you can’t run a 95% schedule.
Block think time. Protect strategy. Delete the noise.
You earn like the elite when you start thinking like the elite.
You can tell me your goals all day.
But your calendar is the truth.
If you want a top-5% life, you can’t run a 95% schedule.
Block think time. Protect strategy. Delete the noise.
You earn like the elite when you start thinking like the elite.
December 24, 2025 at 5:01 PM
Your schedule exposes your real standards.
You can tell me your goals all day.
But your calendar is the truth.
If you want a top-5% life, you can’t run a 95% schedule.
Block think time. Protect strategy. Delete the noise.
You earn like the elite when you start thinking like the elite.
You can tell me your goals all day.
But your calendar is the truth.
If you want a top-5% life, you can’t run a 95% schedule.
Block think time. Protect strategy. Delete the noise.
You earn like the elite when you start thinking like the elite.
Real estate doesn’t reward confidence, it rewards competence.
The people who get rich know their numbers cold,
ask for help before it’s urgent,
and say no to 90% of “opportunities.”
Certainty comes from data, not dopamine.
The people who get rich know their numbers cold,
ask for help before it’s urgent,
and say no to 90% of “opportunities.”
Certainty comes from data, not dopamine.
December 24, 2025 at 4:46 PM
Real estate doesn’t reward confidence, it rewards competence.
The people who get rich know their numbers cold,
ask for help before it’s urgent,
and say no to 90% of “opportunities.”
Certainty comes from data, not dopamine.
The people who get rich know their numbers cold,
ask for help before it’s urgent,
and say no to 90% of “opportunities.”
Certainty comes from data, not dopamine.
“Uncertainty” doesn’t mean you’re failing.
It means you skipped preparation.
Every storm exposes who planned and who prayed.
Investors forecast.
Gamblers hope.
It means you skipped preparation.
Every storm exposes who planned and who prayed.
Investors forecast.
Gamblers hope.
December 23, 2025 at 11:57 AM
“Uncertainty” doesn’t mean you’re failing.
It means you skipped preparation.
Every storm exposes who planned and who prayed.
Investors forecast.
Gamblers hope.
It means you skipped preparation.
Every storm exposes who planned and who prayed.
Investors forecast.
Gamblers hope.
Cash flow isn’t built in spreadsheets, it’s built in setup.
A $5K sauna made one of our properties $30K more this year.
Most people are “budget-minded.”
The pros are ROI-minded.
A $5K sauna made one of our properties $30K more this year.
Most people are “budget-minded.”
The pros are ROI-minded.
December 23, 2025 at 11:56 AM
Cash flow isn’t built in spreadsheets, it’s built in setup.
A $5K sauna made one of our properties $30K more this year.
Most people are “budget-minded.”
The pros are ROI-minded.
A $5K sauna made one of our properties $30K more this year.
Most people are “budget-minded.”
The pros are ROI-minded.
If you’re only saving for your first property…
you’re already behind.
The goal isn’t one deal.
It’s a machine that finds, funds, and repeats deals while you sleep.
Build systems, not trophies.
you’re already behind.
The goal isn’t one deal.
It’s a machine that finds, funds, and repeats deals while you sleep.
Build systems, not trophies.
December 22, 2025 at 1:15 PM
If you’re only saving for your first property…
you’re already behind.
The goal isn’t one deal.
It’s a machine that finds, funds, and repeats deals while you sleep.
Build systems, not trophies.
you’re already behind.
The goal isn’t one deal.
It’s a machine that finds, funds, and repeats deals while you sleep.
Build systems, not trophies.
Stop trying to find the perfect deal.
Start increasing your deal velocity.
You don’t need flawless comps, you need more at-bats.
Perfection kills momentum.
Speed compounds wealth.
Start increasing your deal velocity.
You don’t need flawless comps, you need more at-bats.
Perfection kills momentum.
Speed compounds wealth.
December 22, 2025 at 1:15 PM
Stop trying to find the perfect deal.
Start increasing your deal velocity.
You don’t need flawless comps, you need more at-bats.
Perfection kills momentum.
Speed compounds wealth.
Start increasing your deal velocity.
You don’t need flawless comps, you need more at-bats.
Perfection kills momentum.
Speed compounds wealth.
Most investors don’t lose money because of bad markets.
They lose money because they don’t treat it like a business.
No systems. No data. No risk plan.
If your Airbnb strategy starts with “the vibe feels right,” you’re gambling, not investing.
They lose money because they don’t treat it like a business.
No systems. No data. No risk plan.
If your Airbnb strategy starts with “the vibe feels right,” you’re gambling, not investing.
December 21, 2025 at 12:57 PM
Most investors don’t lose money because of bad markets.
They lose money because they don’t treat it like a business.
No systems. No data. No risk plan.
If your Airbnb strategy starts with “the vibe feels right,” you’re gambling, not investing.
They lose money because they don’t treat it like a business.
No systems. No data. No risk plan.
If your Airbnb strategy starts with “the vibe feels right,” you’re gambling, not investing.
The game in 2026 is simple:
Be professional or get crushed.
Treat your listing like a brand, not a side hustle.
Respond fast. Upgrade often.
Because travel isn’t slowing down,
but standards & expectations are.
Be professional or get crushed.
Treat your listing like a brand, not a side hustle.
Respond fast. Upgrade often.
Because travel isn’t slowing down,
but standards & expectations are.
December 21, 2025 at 12:56 PM
The game in 2026 is simple:
Be professional or get crushed.
Treat your listing like a brand, not a side hustle.
Respond fast. Upgrade often.
Because travel isn’t slowing down,
but standards & expectations are.
Be professional or get crushed.
Treat your listing like a brand, not a side hustle.
Respond fast. Upgrade often.
Because travel isn’t slowing down,
but standards & expectations are.
Your Airbnb won’t change a market.
Events, sports teams, restaurants, and tourism do.
Follow where people already go, not where you wish they would.
Events, sports teams, restaurants, and tourism do.
Follow where people already go, not where you wish they would.
December 20, 2025 at 2:06 PM
Your Airbnb won’t change a market.
Events, sports teams, restaurants, and tourism do.
Follow where people already go, not where you wish they would.
Events, sports teams, restaurants, and tourism do.
Follow where people already go, not where you wish they would.
Most hosts lose because they over-leverage, over-trust software, and under-research.
They chase hype markets instead of profitable ones.
Emotion is the enemy.
Certainty comes from math + local intel.
They chase hype markets instead of profitable ones.
Emotion is the enemy.
Certainty comes from math + local intel.
December 20, 2025 at 2:03 PM
Most hosts lose because they over-leverage, over-trust software, and under-research.
They chase hype markets instead of profitable ones.
Emotion is the enemy.
Certainty comes from math + local intel.
They chase hype markets instead of profitable ones.
Emotion is the enemy.
Certainty comes from math + local intel.
Data doesn’t replace instinct.
AirDNA and BNBCalc give you the numbers.
But numbers don’t tell you if the neighborhood’s sketchy, or if guests can’t walk to dinner.
Fly there. Eat there. Feel it. That’s how you find winners.
AirDNA and BNBCalc give you the numbers.
But numbers don’t tell you if the neighborhood’s sketchy, or if guests can’t walk to dinner.
Fly there. Eat there. Feel it. That’s how you find winners.
December 19, 2025 at 1:13 PM
Data doesn’t replace instinct.
AirDNA and BNBCalc give you the numbers.
But numbers don’t tell you if the neighborhood’s sketchy, or if guests can’t walk to dinner.
Fly there. Eat there. Feel it. That’s how you find winners.
AirDNA and BNBCalc give you the numbers.
But numbers don’t tell you if the neighborhood’s sketchy, or if guests can’t walk to dinner.
Fly there. Eat there. Feel it. That’s how you find winners.
Every dollar you skip on design costs you five in bookings.
Lighting, staging, and a $300 accent wall will outperform any “marketing hack.”
Design is your conversion rate. Treat it like click-through rate.
Lighting, staging, and a $300 accent wall will outperform any “marketing hack.”
Design is your conversion rate. Treat it like click-through rate.
December 19, 2025 at 1:12 PM
Every dollar you skip on design costs you five in bookings.
Lighting, staging, and a $300 accent wall will outperform any “marketing hack.”
Design is your conversion rate. Treat it like click-through rate.
Lighting, staging, and a $300 accent wall will outperform any “marketing hack.”
Design is your conversion rate. Treat it like click-through rate.
The 2022 Airbnb playbook is dead.
Back then, you could throw a couch and a Keurig in a condo and profit.
Now? Guests want experiences.
Hot tubs, saunas, firepits, lighting, wallpaper.
It’s not hosting, it’s hospitality.
Back then, you could throw a couch and a Keurig in a condo and profit.
Now? Guests want experiences.
Hot tubs, saunas, firepits, lighting, wallpaper.
It’s not hosting, it’s hospitality.
December 18, 2025 at 1:25 PM
The 2022 Airbnb playbook is dead.
Back then, you could throw a couch and a Keurig in a condo and profit.
Now? Guests want experiences.
Hot tubs, saunas, firepits, lighting, wallpaper.
It’s not hosting, it’s hospitality.
Back then, you could throw a couch and a Keurig in a condo and profit.
Now? Guests want experiences.
Hot tubs, saunas, firepits, lighting, wallpaper.
It’s not hosting, it’s hospitality.