AI-Proof
@aiproofhq.bsky.social
ai-proof helps people and businesses cut through the AI noise.
We focus on practical, high-value uses of AI - not hype, gimmicks, or over-promised tools.
• Clear explanations
• Real-world use cases
• Tools that actually deliver value
We focus on practical, high-value uses of AI - not hype, gimmicks, or over-promised tools.
• Clear explanations
• Real-world use cases
• Tools that actually deliver value
Your AI content faces new legal risks.
I've been watching the Warner Music/Suno settlement closely.
Most people see a lawsuit.
I see a blueprint.
This is the end of the "move fast and break things" era for AI copyright.
I've been watching the Warner Music/Suno settlement closely.
Most people see a lawsuit.
I see a blueprint.
This is the end of the "move fast and break things" era for AI copyright.
January 9, 2026 at 10:00 AM
Your AI content faces new legal risks.
I've been watching the Warner Music/Suno settlement closely.
Most people see a lawsuit.
I see a blueprint.
This is the end of the "move fast and break things" era for AI copyright.
I've been watching the Warner Music/Suno settlement closely.
Most people see a lawsuit.
I see a blueprint.
This is the end of the "move fast and break things" era for AI copyright.
AI agents in sales: brilliant at speed and consistency, rubbish at judgement and enterprise nuance. Map your workflow, automate the repeatable bits, keep humans on deal strategy.
January 9, 2026 at 9:08 AM
AI agents in sales: brilliant at speed and consistency, rubbish at judgement and enterprise nuance. Map your workflow, automate the repeatable bits, keep humans on deal strategy.
The early win from AI adoption isn't efficiency. It's expanding what your team thinks is even possible. Run a two-week sprint where each team automates one small task, then share what worked across the org.
January 8, 2026 at 10:33 AM
The early win from AI adoption isn't efficiency. It's expanding what your team thinks is even possible. Run a two-week sprint where each team automates one small task, then share what worked across the org.
Read our latest AI Pulse - Showcasing the latest developments in the world of AI.
newsletter.ai-proof.uk/p/ai-proof-w...
newsletter.ai-proof.uk/p/ai-proof-w...
AI-Proof - Weekly AI Pulse
A concise summary of the week’s most important AI developments
newsletter.ai-proof.uk
January 8, 2026 at 8:39 AM
Read our latest AI Pulse - Showcasing the latest developments in the world of AI.
newsletter.ai-proof.uk/p/ai-proof-w...
newsletter.ai-proof.uk/p/ai-proof-w...
AI advantage is shifting from having the best model to having the best workflow. Invest in orchestration and guardrails first. Map one process end to end and decide where humans approve, not where AI assists.
January 7, 2026 at 10:02 AM
AI advantage is shifting from having the best model to having the best workflow. Invest in orchestration and guardrails first. Map one process end to end and decide where humans approve, not where AI assists.
Most firms miss AI's true adoption bottleneck.
They treat it like a staffing gap.
Add a few analysts. Hire a prompt expert.
Then wait for the momentum.
This misses the point entirely.
They treat it like a staffing gap.
Add a few analysts. Hire a prompt expert.
Then wait for the momentum.
This misses the point entirely.
January 7, 2026 at 9:04 AM
Most firms miss AI's true adoption bottleneck.
They treat it like a staffing gap.
Add a few analysts. Hire a prompt expert.
Then wait for the momentum.
This misses the point entirely.
They treat it like a staffing gap.
Add a few analysts. Hire a prompt expert.
Then wait for the momentum.
This misses the point entirely.
You don't build an AI agent once and ship it. Treat it like a live system: define success metrics upfront, simulate failures before launch, monitor for hallucinations and cost blowouts. It's an ongoing loop, not a project.
January 6, 2026 at 5:29 PM
You don't build an AI agent once and ship it. Treat it like a live system: define success metrics upfront, simulate failures before launch, monitor for hallucinations and cost blowouts. It's an ongoing loop, not a project.
The ROI test for AI is becoming operational, not technical: “Does this make Tuesday easier?” Metric to watch: hours saved net of supervision and workaround time, plus integration effort. If it needs a full-time babysitter, it’s overhead. #AI
January 6, 2026 at 5:02 PM
The ROI test for AI is becoming operational, not technical: “Does this make Tuesday easier?” Metric to watch: hours saved net of supervision and workaround time, plus integration effort. If it needs a full-time babysitter, it’s overhead. #AI
AI is free. The *real* barrier?
January 6, 2026 at 10:00 AM
AI is free. The *real* barrier?
Getting Started with AI in 2026: A Practical Guide open.substack.com/pub/aiproofh...
Getting Started with AI in 2026: A Practical Guide
Welcome to AI-Proof.
open.substack.com
January 6, 2026 at 8:43 AM
Getting Started with AI in 2026: A Practical Guide open.substack.com/pub/aiproofh...
Read our latest practical AI related insights newsletter.ai-proof.uk
January 6, 2026 at 7:17 AM
Read our latest practical AI related insights newsletter.ai-proof.uk
805% surge: Is your business ready?
I've seen the data.
AI-driven traffic to retail sites surged 805% on Black Friday.
This isn't just a statistic.
It's a SEISMIC SHIFT in how customers find and buy.
But most leaders are reacting wrong.
I've seen the data.
AI-driven traffic to retail sites surged 805% on Black Friday.
This isn't just a statistic.
It's a SEISMIC SHIFT in how customers find and buy.
But most leaders are reacting wrong.
January 5, 2026 at 10:00 AM
805% surge: Is your business ready?
I've seen the data.
AI-driven traffic to retail sites surged 805% on Black Friday.
This isn't just a statistic.
It's a SEISMIC SHIFT in how customers find and buy.
But most leaders are reacting wrong.
I've seen the data.
AI-driven traffic to retail sites surged 805% on Black Friday.
This isn't just a statistic.
It's a SEISMIC SHIFT in how customers find and buy.
But most leaders are reacting wrong.
Microsoft just confirmed your biggest AI challenge.
They launched 'Agent 365' to manage AI agents across organisations.
Translation: the chaos is coming, and even they know it.
They launched 'Agent 365' to manage AI agents across organisations.
Translation: the chaos is coming, and even they know it.
January 4, 2026 at 10:00 AM
Microsoft just confirmed your biggest AI challenge.
They launched 'Agent 365' to manage AI agents across organisations.
Translation: the chaos is coming, and even they know it.
They launched 'Agent 365' to manage AI agents across organisations.
Translation: the chaos is coming, and even they know it.
AI isn't cutting jobs, corporate strategy is.
HP is cutting 6,000 roles to "scale agentic AI."
Verizon is cutting 13,000.
The headlines make it sound like the robots have arrived.
Don't believe the hype...
HP is cutting 6,000 roles to "scale agentic AI."
Verizon is cutting 13,000.
The headlines make it sound like the robots have arrived.
Don't believe the hype...
January 2, 2026 at 10:00 AM
AI isn't cutting jobs, corporate strategy is.
HP is cutting 6,000 roles to "scale agentic AI."
Verizon is cutting 13,000.
The headlines make it sound like the robots have arrived.
Don't believe the hype...
HP is cutting 6,000 roles to "scale agentic AI."
Verizon is cutting 13,000.
The headlines make it sound like the robots have arrived.
Don't believe the hype...
Google's Gemini 3 outperforming ChatGPT proves one thing: focusing on specific AI tools is a losing game.
It's time to rethink your entire AI strategy.
Your AI tool choice doesn't matter.
Here is why 🧵
It's time to rethink your entire AI strategy.
Your AI tool choice doesn't matter.
Here is why 🧵
January 1, 2026 at 10:00 AM
Google's Gemini 3 outperforming ChatGPT proves one thing: focusing on specific AI tools is a losing game.
It's time to rethink your entire AI strategy.
Your AI tool choice doesn't matter.
Here is why 🧵
It's time to rethink your entire AI strategy.
Your AI tool choice doesn't matter.
Here is why 🧵
Most AI tools claim 'transformation.' But there's one simple question they dread. This question instantly exposes products lacking real-world value.
Here is the 4-step framework to separate "Marketing AI" from "Value AI".
Here is the 4-step framework to separate "Marketing AI" from "Value AI".
December 31, 2025 at 1:22 PM
Most AI tools claim 'transformation.' But there's one simple question they dread. This question instantly exposes products lacking real-world value.
Here is the 4-step framework to separate "Marketing AI" from "Value AI".
Here is the 4-step framework to separate "Marketing AI" from "Value AI".