aidan
aidan00.bsky.social
aidan
@aidan00.bsky.social
^
January 16, 2025 at 12:26 PM
Following trends in the market for collaboration deals - eg Star Wars when new movies were releasing, Fortnite in its popularity with target market
January 16, 2025 at 12:13 PM
Trademarks and patents
January 16, 2025 at 12:13 PM
open innovation - allows customers to build and create.
Multiple options including joint innovation too in my opinion, collaborating with other brands for more sales which is sustaining innovation. Potentially incremental, Improving product for example the change of hole placement on blocks
January 16, 2025 at 12:10 PM
Kjeld felt helpless, resigning and appointing first non family CEO, who made staff cuts and moved production to Mexico to cut costs. Pursuing brand deals like Star Wars etc built sales and popularity
January 16, 2025 at 12:06 PM
Powered by customer creativity and inventiveness - open innovation
January 16, 2025 at 12:05 PM
Demand for physical toys reduced due to popularity of games consoles, phones and tablets
January 16, 2025 at 12:04 PM