Read the report on how Playout, overseen by Outsmart and in partnership with Adwanted UK, has created a single source of trusted data, transforming industry accountability.

www.outsmart.org.uk/site/userfil...

#OOH #OOHmedia #OOHdata #Playout

Latest Q2 RAJAR figures shows commercial audience share has hit an all-time high despite contractions in reach.

It now accounts for 55.7% of total listening, compared to the BBC’s 42.1%.

uk.themedialeader.com/rajar-q2-202...

Will Parrish, CSO at VCCP Media joins Jack Benjamin on #TheMediaLeaderpodcast to unpack findings from a study into how having distinctive brand assets can be a game-changer for advertisers competing for those split seconds of attention on social platforms. uk.themedialeader.com/how-to-hack-...

Listening via digital platform accounts for 73.3% of all radio listening.

Source: Rajar Q1 2025

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36% of people claim to listen to a podcast at least once a month, according to figures from #Rajar.

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The most watched match of this year's Six Nations is currently England’s narrow week 2 victory over eventual champions France, with 4.4 million tv viewers.

Source: Barb Audiences

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Last week, 8 amazing Adwanted volunteers helped at Phoenix Gardens near Shaftesbury Ave. With shovels, wheelbarrows, and teamwork, they revitalised this city sanctuary. It was a fantastic chance to support green spaces and make a difference and couldn’t be prouder of their hard work & dedication! 💚

Congratulations to the Adwanted Media Research Awards 2025 winners for their outstanding achievements, especially
@jcdecaux.bsky.social who won several awards including the Grand Prix. Read the details from yesterday's event including a list of the winners uk.themedialeader.com/adwanted-med...

A central database of UK Outdoor Advertising facilities 🚀

#OOH #SPACE

BBC History magazine posted a 325% year-on-year increase in digital circulations for the period between January and December 2024.

Source: ABC

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Roadside advertising specialists 75Media, has unveiled an AI innovation that will allow businesses of every size to access the brand-building power of outdoor advertising.

Read more about it here: 75media.co.uk/blog/75media...

The Zuck stops nowhere: Why Meta will never be held accountable.

It’s not a question of if but when you decide to give up on your principles. Nothing will get brands, big or small, to leave Meta., writes Omar Oakes for The Media Leader

bit.ly/42OlqY4

#meta #socialmedia #media

When the days are cold and it's been a long week, what's better than kicking up your feet and updating your OOH inventory on SPACE?

Not a subscriber to SPACE? Get in touch with our friendly OOH team at space@uk.adwanted.com to find out more!

With a bumper crop of big movies coming, 2025 is forecast to see cinema revenue increase by 4.7% according to figures from AA/WARC. The net forecast is £209m for the year, despite increased competition from streaming services.

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