@stephengpope.bsky.social
A single piece of content can:
- Build trust
- Sell your product
- Answer objections
- Automate customer acquisition
- Establish authority
Treat it like an asset, not an afterthought.
- Build trust
- Sell your product
- Answer objections
- Automate customer acquisition
- Establish authority
Treat it like an asset, not an afterthought.
May 16, 2025 at 7:02 PM
A single piece of content can:
- Build trust
- Sell your product
- Answer objections
- Automate customer acquisition
- Establish authority
Treat it like an asset, not an afterthought.
- Build trust
- Sell your product
- Answer objections
- Automate customer acquisition
- Establish authority
Treat it like an asset, not an afterthought.
The Content Automation Fallacy
"Automated content has no soul."
Cool. But guess what has even *less* soul?
Never posting.
Staying stuck.
Wasting hours rewriting what AI could draft in 30 seconds.
Speed matters. Start with AI. Refine with you.
#aiwriter #contentmarketing
"Automated content has no soul."
Cool. But guess what has even *less* soul?
Never posting.
Staying stuck.
Wasting hours rewriting what AI could draft in 30 seconds.
Speed matters. Start with AI. Refine with you.
#aiwriter #contentmarketing
May 15, 2025 at 7:02 PM
The Content Automation Fallacy
"Automated content has no soul."
Cool. But guess what has even *less* soul?
Never posting.
Staying stuck.
Wasting hours rewriting what AI could draft in 30 seconds.
Speed matters. Start with AI. Refine with you.
#aiwriter #contentmarketing
"Automated content has no soul."
Cool. But guess what has even *less* soul?
Never posting.
Staying stuck.
Wasting hours rewriting what AI could draft in 30 seconds.
Speed matters. Start with AI. Refine with you.
#aiwriter #contentmarketing
“If it’s written by AI, it must be trash.”
This is the new version of “the internet is a fad.”
If you build your business on a short-term argument, you’ll lose when the tech catches up.
Content automation isn't the enemy. *Bad content* is.
#AIAutomation #futureofwork
This is the new version of “the internet is a fad.”
If you build your business on a short-term argument, you’ll lose when the tech catches up.
Content automation isn't the enemy. *Bad content* is.
#AIAutomation #futureofwork
May 14, 2025 at 7:01 PM
“If it’s written by AI, it must be trash.”
This is the new version of “the internet is a fad.”
If you build your business on a short-term argument, you’ll lose when the tech catches up.
Content automation isn't the enemy. *Bad content* is.
#AIAutomation #futureofwork
This is the new version of “the internet is a fad.”
If you build your business on a short-term argument, you’ll lose when the tech catches up.
Content automation isn't the enemy. *Bad content* is.
#AIAutomation #futureofwork
Most failed businesses had great marketing.
What they didn’t have was follow-through.
If you’re serious about making money online, start by becoming the kind of pro people come back to.
That’s what scales.
What they didn’t have was follow-through.
If you’re serious about making money online, start by becoming the kind of pro people come back to.
That’s what scales.
May 13, 2025 at 7:01 PM
Most failed businesses had great marketing.
What they didn’t have was follow-through.
If you’re serious about making money online, start by becoming the kind of pro people come back to.
That’s what scales.
What they didn’t have was follow-through.
If you’re serious about making money online, start by becoming the kind of pro people come back to.
That’s what scales.
Coaches: your offer isn't broken.
Your alignment is.
You're promising life-changing outcomes while outsourcing the actual delivery to hope.
Want more MRR? Focus on skill, not spin.
Your alignment is.
You're promising life-changing outcomes while outsourcing the actual delivery to hope.
Want more MRR? Focus on skill, not spin.
May 12, 2025 at 7:01 PM
Coaches: your offer isn't broken.
Your alignment is.
You're promising life-changing outcomes while outsourcing the actual delivery to hope.
Want more MRR? Focus on skill, not spin.
Your alignment is.
You're promising life-changing outcomes while outsourcing the actual delivery to hope.
Want more MRR? Focus on skill, not spin.
Want to stand out in the content space?
Don't claim expertise you haven’t earned.
Document your growth.
Show the work.
People follow what’s real, not just what’s polished.
Don't claim expertise you haven’t earned.
Document your growth.
Show the work.
People follow what’s real, not just what’s polished.
May 11, 2025 at 7:01 PM
Want to stand out in the content space?
Don't claim expertise you haven’t earned.
Document your growth.
Show the work.
People follow what’s real, not just what’s polished.
Don't claim expertise you haven’t earned.
Document your growth.
Show the work.
People follow what’s real, not just what’s polished.
The fastest way to kill a coaching business:
Market like you’re a top-tier expert
Deliver like you’re still figuring it out
Clients aren’t dumb. If the value doesn’t match the pitch, they bounce.
Market like you’re a top-tier expert
Deliver like you’re still figuring it out
Clients aren’t dumb. If the value doesn’t match the pitch, they bounce.
May 10, 2025 at 7:01 PM
The fastest way to kill a coaching business:
Market like you’re a top-tier expert
Deliver like you’re still figuring it out
Clients aren’t dumb. If the value doesn’t match the pitch, they bounce.
Market like you’re a top-tier expert
Deliver like you’re still figuring it out
Clients aren’t dumb. If the value doesn’t match the pitch, they bounce.
Automation can't fix a weak offer.
If your product doesn’t deliver real results, scaling it just creates more unhappy customers—faster.
Automate the right things: not hype, but value.
If your product doesn’t deliver real results, scaling it just creates more unhappy customers—faster.
Automate the right things: not hype, but value.
May 9, 2025 at 6:02 PM
Automation can't fix a weak offer.
If your product doesn’t deliver real results, scaling it just creates more unhappy customers—faster.
Automate the right things: not hype, but value.
If your product doesn’t deliver real results, scaling it just creates more unhappy customers—faster.
Automate the right things: not hype, but value.
Content automation isn’t about removing yourself from the work.
It’s about creating space—
So when the pressure hits, you can rise to the challenge, not burn out from the grind.
#ai #creatoreconomy #consultants
It’s about creating space—
So when the pressure hits, you can rise to the challenge, not burn out from the grind.
#ai #creatoreconomy #consultants
May 6, 2025 at 7:02 PM
Content automation isn’t about removing yourself from the work.
It’s about creating space—
So when the pressure hits, you can rise to the challenge, not burn out from the grind.
#ai #creatoreconomy #consultants
It’s about creating space—
So when the pressure hits, you can rise to the challenge, not burn out from the grind.
#ai #creatoreconomy #consultants
If you’re afraid of losing, good.
It means you care.
And it means you’ve got something to win.
In content, in money, in business—it’s the same.
This is the work. And that’s what makes it worth it.
#entrepreneurmindset #contentcreation
It means you care.
And it means you’ve got something to win.
In content, in money, in business—it’s the same.
This is the work. And that’s what makes it worth it.
#entrepreneurmindset #contentcreation
May 5, 2025 at 7:01 PM
If you’re afraid of losing, good.
It means you care.
And it means you’ve got something to win.
In content, in money, in business—it’s the same.
This is the work. And that’s what makes it worth it.
#entrepreneurmindset #contentcreation
It means you care.
And it means you’ve got something to win.
In content, in money, in business—it’s the same.
This is the work. And that’s what makes it worth it.
#entrepreneurmindset #contentcreation
Too much info. Too many tools. Too little time.
Sound familiar?
That pressure you feel? It’s a signal.
The market is real. The opportunity is real.
The challenge is proof you're in the right place.
#makemoney #automationtools
Sound familiar?
That pressure you feel? It’s a signal.
The market is real. The opportunity is real.
The challenge is proof you're in the right place.
#makemoney #automationtools
May 4, 2025 at 7:01 PM
Too much info. Too many tools. Too little time.
Sound familiar?
That pressure you feel? It’s a signal.
The market is real. The opportunity is real.
The challenge is proof you're in the right place.
#makemoney #automationtools
Sound familiar?
That pressure you feel? It’s a signal.
The market is real. The opportunity is real.
The challenge is proof you're in the right place.
#makemoney #automationtools
When the overwhelm hits—
More tools, more trends, more content to make…
Remember:
This is the game. The fact that it’s hard means it’s valuable.
Pressure is part of the process.
#contentautomation #solopreneur
More tools, more trends, more content to make…
Remember:
This is the game. The fact that it’s hard means it’s valuable.
Pressure is part of the process.
#contentautomation #solopreneur
May 3, 2025 at 7:01 PM
When the overwhelm hits—
More tools, more trends, more content to make…
Remember:
This is the game. The fact that it’s hard means it’s valuable.
Pressure is part of the process.
#contentautomation #solopreneur
More tools, more trends, more content to make…
Remember:
This is the game. The fact that it’s hard means it’s valuable.
Pressure is part of the process.
#contentautomation #solopreneur
Feeling anxious in your business?
Same.
Here’s the truth:
Pressure is part of any game worth playing.
Instead of fighting it, I work with it.
The challenge is the fun part.
#entrepreneurship #contentautomation
Same.
Here’s the truth:
Pressure is part of any game worth playing.
Instead of fighting it, I work with it.
The challenge is the fun part.
#entrepreneurship #contentautomation
May 2, 2025 at 7:02 PM
Feeling anxious in your business?
Same.
Here’s the truth:
Pressure is part of any game worth playing.
Instead of fighting it, I work with it.
The challenge is the fun part.
#entrepreneurship #contentautomation
Same.
Here’s the truth:
Pressure is part of any game worth playing.
Instead of fighting it, I work with it.
The challenge is the fun part.
#entrepreneurship #contentautomation
Consultants + coaches:
Automation won't remove the *challenge* in your biz.
But it *will* buy back time so you can show up where it counts.
Don’t fear the tools. Use them to go further.
#contentautomation #coachingbusiness
Automation won't remove the *challenge* in your biz.
But it *will* buy back time so you can show up where it counts.
Don’t fear the tools. Use them to go further.
#contentautomation #coachingbusiness
May 1, 2025 at 8:01 PM
Consultants + coaches:
Automation won't remove the *challenge* in your biz.
But it *will* buy back time so you can show up where it counts.
Don’t fear the tools. Use them to go further.
#contentautomation #coachingbusiness
Automation won't remove the *challenge* in your biz.
But it *will* buy back time so you can show up where it counts.
Don’t fear the tools. Use them to go further.
#contentautomation #coachingbusiness
If content creation feels like a grind lately...
You're not doing it wrong. You're in the arena.
The challenge is the fun part.
The chance to be the best? That’s the gift.
#creators #makemoneyonline #coaches
You're not doing it wrong. You're in the arena.
The challenge is the fun part.
The chance to be the best? That’s the gift.
#creators #makemoneyonline #coaches
April 30, 2025 at 6:02 PM
If content creation feels like a grind lately...
You're not doing it wrong. You're in the arena.
The challenge is the fun part.
The chance to be the best? That’s the gift.
#creators #makemoneyonline #coaches
You're not doing it wrong. You're in the arena.
The challenge is the fun part.
The chance to be the best? That’s the gift.
#creators #makemoneyonline #coaches
Feeling overwhelmed by the pace of AI and automation?
Me too.
But here’s the mindset that keeps me going:
“If you can lose, that means you can win.”
Business is a competitive sport. And that’s what makes it worth playing.
#makemoney #contentautomation
Me too.
But here’s the mindset that keeps me going:
“If you can lose, that means you can win.”
Business is a competitive sport. And that’s what makes it worth playing.
#makemoney #contentautomation
April 29, 2025 at 7:02 PM
Feeling overwhelmed by the pace of AI and automation?
Me too.
But here’s the mindset that keeps me going:
“If you can lose, that means you can win.”
Business is a competitive sport. And that’s what makes it worth playing.
#makemoney #contentautomation
Me too.
But here’s the mindset that keeps me going:
“If you can lose, that means you can win.”
Business is a competitive sport. And that’s what makes it worth playing.
#makemoney #contentautomation
Most content fails not because it’s inconsistent—but because it’s average.
In a crowded feed, average gets scrolled.
Raise the bar.
Every post should be worth at least $5 to your audience.
That’s how content drives revenue.
In a crowded feed, average gets scrolled.
Raise the bar.
Every post should be worth at least $5 to your audience.
That’s how content drives revenue.
April 28, 2025 at 6:01 PM
Most content fails not because it’s inconsistent—but because it’s average.
In a crowded feed, average gets scrolled.
Raise the bar.
Every post should be worth at least $5 to your audience.
That’s how content drives revenue.
In a crowded feed, average gets scrolled.
Raise the bar.
Every post should be worth at least $5 to your audience.
That’s how content drives revenue.
Content automation isn't the goal.
Better content, *faster*, is the goal.
If you automate mediocrity, you're just scaling noise.
Automate the *boring*, not the *value*.
Better content, *faster*, is the goal.
If you automate mediocrity, you're just scaling noise.
Automate the *boring*, not the *value*.
April 27, 2025 at 7:30 PM
Content automation isn't the goal.
Better content, *faster*, is the goal.
If you automate mediocrity, you're just scaling noise.
Automate the *boring*, not the *value*.
Better content, *faster*, is the goal.
If you automate mediocrity, you're just scaling noise.
Automate the *boring*, not the *value*.
Repurposing content doesn't work if the content wasn't good in the first place.
Clipping a podcast no one watched won’t move the needle.
Start with quality. Then automate.
Clipping a podcast no one watched won’t move the needle.
Start with quality. Then automate.
April 26, 2025 at 7:01 PM
Repurposing content doesn't work if the content wasn't good in the first place.
Clipping a podcast no one watched won’t move the needle.
Start with quality. Then automate.
Clipping a podcast no one watched won’t move the needle.
Start with quality. Then automate.
If you're overwhelmed with creating content, step back.
Ask:
– Does this content help someone?
– Would I stop scrolling to watch it?
If not, don’t hit publish.
Impact > output.
Ask:
– Does this content help someone?
– Would I stop scrolling to watch it?
If not, don’t hit publish.
Impact > output.
April 25, 2025 at 6:02 PM
If you're overwhelmed with creating content, step back.
Ask:
– Does this content help someone?
– Would I stop scrolling to watch it?
If not, don’t hit publish.
Impact > output.
Ask:
– Does this content help someone?
– Would I stop scrolling to watch it?
If not, don’t hit publish.
Impact > output.
Coaches and consultants:
You don’t need more content.
You need better content.
The kind that solves a problem before someone even hires you.
That’s what turns views into revenue.
You don’t need more content.
You need better content.
The kind that solves a problem before someone even hires you.
That’s what turns views into revenue.
April 24, 2025 at 7:01 PM
Coaches and consultants:
You don’t need more content.
You need better content.
The kind that solves a problem before someone even hires you.
That’s what turns views into revenue.
You don’t need more content.
You need better content.
The kind that solves a problem before someone even hires you.
That’s what turns views into revenue.
You don’t have a content problem.
You have a quality problem disguised as a time problem.
Create fewer things.
Make each one matter more.
That’s how you get seen *and* paid.
You have a quality problem disguised as a time problem.
Create fewer things.
Make each one matter more.
That’s how you get seen *and* paid.
April 23, 2025 at 7:02 PM
You don’t have a content problem.
You have a quality problem disguised as a time problem.
Create fewer things.
Make each one matter more.
That’s how you get seen *and* paid.
You have a quality problem disguised as a time problem.
Create fewer things.
Make each one matter more.
That’s how you get seen *and* paid.
Want your content to perform like a top 1% creator?
Stop checking boxes.
Every piece you post should punch above its weight.
Forget the feed. Focus on the person reading it.
Stop checking boxes.
Every piece you post should punch above its weight.
Forget the feed. Focus on the person reading it.
April 22, 2025 at 8:01 PM
Want your content to perform like a top 1% creator?
Stop checking boxes.
Every piece you post should punch above its weight.
Forget the feed. Focus on the person reading it.
Stop checking boxes.
Every piece you post should punch above its weight.
Forget the feed. Focus on the person reading it.
Content automation isn't about doing *less work*.
It's about removing the repetitive so you can put more energy into *what matters*—creating something worth reading, watching, or sharing.
It's about removing the repetitive so you can put more energy into *what matters*—creating something worth reading, watching, or sharing.
April 21, 2025 at 8:01 PM
Content automation isn't about doing *less work*.
It's about removing the repetitive so you can put more energy into *what matters*—creating something worth reading, watching, or sharing.
It's about removing the repetitive so you can put more energy into *what matters*—creating something worth reading, watching, or sharing.
Notion is great for notes. Terrible for content operations. Managing client content in Notion means losing track of files, duplicating work, and wasting time. Airtable automates folder creation, tracks files, and streamlines team collaboration. A real database > a glorified notepad.
April 16, 2025 at 7:02 PM
Notion is great for notes. Terrible for content operations. Managing client content in Notion means losing track of files, duplicating work, and wasting time. Airtable automates folder creation, tracks files, and streamlines team collaboration. A real database > a glorified notepad.