Sonia Hendrix
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soniahendrix.bsky.social
Sonia Hendrix
@soniahendrix.bsky.social
GALLERY PR • Black Buddha Media Group • Passionate about shining a light on impactful people & perspectives.
I would like to see more people reading and citing Apple's announcement directly. It outlines in detail the US-based facilities where partnerships for its expansion of US-based supply, assembly, & MFR is already underway. www.apple.com/newsroom/202...
Apple increases U.S. commitment to $600 billion, announces ambitious program
Apple announced a new $100 billion commitment to America, a significant acceleration of its U.S. commitment that now totals $600 billion over four years.
www.apple.com
August 7, 2025 at 11:55 PM
My little Bark Ruffalo on his way to work in the big apple.
August 7, 2025 at 10:51 PM
Out and about.
August 7, 2025 at 10:50 PM
"if you take away social apps like Facebook, Instagram, and TikTok, and utilities like Google and ChatGPT, its closest competition among websites is Wikipedia."

nymag.com/intelligence...
Why You Are Reading Reddit a Lot More These Days
“The front page of the web” is turning into the last refuge of the human internet. But can it survive AI?
nymag.com
July 29, 2025 at 10:18 PM
Vogue's August issue features its first #AI model, appearing in an ad by Guess. The brand hired two women tech entrepreneurs known for creating AI-generated models. Oddly, the pair admit their models lack diversity, citing low user engagement on other types of women.
www.bbc.com/news/article...
What Guess's AI model in Vogue means for beauty standards
The first AI-generated model to appear in the pages of Vogue is seen in an advert for Guess.
www.bbc.com
July 28, 2025 at 4:51 PM
Another interesting AI study: phys.org/news/2025-07...

Research coordinated by the Neuro-Com Research Group from the UAB Department of Audiovisual Communication and Advertising, with the involvement of the RTVE Institute in Barcelona and the University of Ljubljana, Slovenia.

#music
Study finds AI-created music triggers greater emotional arousal than human compositions
Generative artificial intelligence (Gen AI) is transforming the world of creativity, and music is no exception. A study recently published in PLOS One, explores a key question: Can AI-generated music ...
phys.org
July 28, 2025 at 4:30 PM
"News companies have been warned of a 'devastating impact' on online audiences as search results are replaced by AI summaries, after a new study claimed it caused up to 80% fewer clickthroughs."

*Google disputes this study, citing flawed methodology.

www.theguardian.com/technology/2...
AI summaries cause ‘devastating’ drop in audiences, online news media told
Exclusive: Study claims sites previously ranked first can lose 79% of traffic if results appear below Google Overview
www.theguardian.com
July 28, 2025 at 4:28 PM
Reposted by Sonia Hendrix
Congress eliminated public media funding, and the president signed it into law. At a time of deep division, public media brings us together.

Help keep it strong. Join our monthly donors today: n.pr/458sOhq
July 28, 2025 at 3:50 PM
Walking off pasta for the win.
June 12, 2025 at 11:38 AM
Reposted by Sonia Hendrix
Here's some of the weird stuff going on with AI and literature these days, plus 12 really good books written (almost entirely 😉) by humans to kick off your summer reading. www.vanityfair.com/style/story/...
A Newspaper Published an AI-Generated List Full of Fake Novels. Here, 12 Real Books to Read Instead
Forget AI oopsies; here are some of the best books to kick off your summer reading, from the steamy to the spine-chilling—and each hand-selected by the staff of VF.
www.vanityfair.com
June 4, 2025 at 2:48 PM
I reallllllyy need to spend more time on this platform. Moving the app to page 1 of my mobile!

In unrelated news, my #shakti mat is hands down the best health/wellness product I've ever purchased. Strongly recommend for anyone with back pain that won't go away. This ish works: shaktimat.com
The Shakti Acupressure Mat - Total mind and body relaxation
The Shakti Mat works with your body through the principles of acupressure to provide overall wellness for the mind and body. The Shakti Mat can support: deep restful sleep, relaxation of tense muscles...
shaktimat.com
June 2, 2025 at 6:24 PM
Reposted by Sonia Hendrix
Heya friends. Forbes Tech & Innovation desk is hiring. Come break news and raise hell with me and @kschwab.bsky.social

www.forbes.com/careers-at-f...
May 30, 2025 at 8:09 PM
Hello, Blue Sky! I'm happy to be here.

A brief intro... my name is Sonia. I'm a passionate, hardworking publicist, and founder of GALLERY PR (2017). I spent the last 10.5 years in NYC, represent celebrity talent and high-growth startups, and I *love* the outdoors.
May 22, 2025 at 2:04 PM
Reposted by Sonia Hendrix
I wrote today's newsletter about how Twitter shaped my career and the promise of Bluesky.

rachelschallom.substack.com/p/im-still-o...
I'm still on Twitter
As Usher would say: These are my confessions.
rachelschallom.substack.com
November 26, 2024 at 3:47 PM