Shawn Hesketh
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shawnhesketh.com
Shawn Hesketh
@shawnhesketh.com
I help people identify their natural motivational wiring so they can do more of what lights them up. VP of Learning Strategy at MotivationCode.com, previously founder of WP101. GeekDad³ celebrating 30 years with @cigarmom.com • ShawnHesketh.com
Grateful for the freedom and responsibility to vote!
November 5, 2025 at 1:17 AM
A great read about how narrative warfare is used against us all every day. Your mind is worth defending. Start today.
How Stories Are Used Against You
and what you can do about it
open.substack.com
October 7, 2025 at 7:28 PM
“Solving for delight is the only way I know to successfully transform product value from ‘need to’ or ‘have to’ to ‘want to’ when consumers can choose the software they use.”

Chiefly Design issue № 01 by @cameronmoll.bsky.social just dropped: “Delight vs. Delightful”
Delight vs. Delightful
Issue № 01 in which I unpack the differences between Utility, Delight, and Delightful. Featured font: Rather Risqué by SilverStag.
open.substack.com
September 23, 2025 at 5:36 PM
I’ve been using Apple products since my first Mac in 1989. So imagine my surprise when Apple decided to release a special iPhone just for me, in my all-time favorite color, perfectly matching the rest of my EDC, just to say, “Thanks, Shawn!” 😁
September 20, 2025 at 1:08 AM
We all feel guilty about procrastinating activities we dislike. But what if your procrastination is actually telling you, "This goes against your natural wiring!"

Don't worry. You can bookmark this and read it later. 😁 shawnhesketh.com/procrastinat...
Procrastination: Your Motivation's Early Warning System
We all feel guilty about procrastinating activities we dislike. But what if procrastination is actually telling you, "This goes against your natural wiring!"
shawnhesketh.com
September 19, 2025 at 11:00 PM
Happy to see the em dash finally sticking up for itself! www.mcsweeneys.net/articles/the...
The Em Dash Responds to the AI Allegations
“In recent months, a curious fixation has emerged in corners of academia: the em dash. More specifically, the apparent moral panic around how it is...
www.mcsweeneys.net
July 17, 2025 at 8:38 PM
Can a $20 gift card actually kill your team's motivation?

Extrinsic rewards can backfire in unexpected ways and actually diminish intrinsic motivation in the long-term.

There's a much better way to motivate your team...
Can a $20 Gift Card Kill Your Team's Motivation? — Shawn Hesketh
Could a well-intentioned recognition program slowly drain the life out of your team? What if that $20 gift card is actually sending the wrong message?
shawnhesketh.com
June 11, 2025 at 8:46 PM
Most personality assessments miss the point. They leave you asking, “So what? Now what? What do I do with this?”

MCode is different.

In fact, here are 8 simple ways you can apply your MCode results to how you hire, lead, and communicate, starting today:

shawnhesketh.com/personality-...
Why Do Most Personality Assessments Miss the Point? — Shawn Hesketh
Most personality assessments leave you wondering, “So what? Now what?” MCode is different. It gives you practical applications you can use today.
shawnhesketh.com
May 20, 2025 at 9:45 PM
I’ve never had so much fun redesigning my website, thanks to the Ollie Pro theme framework, created by one my favorite designers, @mikemcalister.com. Check it out and let me know what you think! 👉 shawnhesketh.com
Shawn Hesketh - Certified MCode Coach
I can help you and your team discover how you're naturally motivated so you can do more of what lights you up… without burning out.
shawnhesketh.com
May 3, 2025 at 3:41 AM
Are you procrastinating?

There’s nothing wrong with you! You’re just working against your motivational wiring.

This 18-minute video explains exactly why some work energizes you, while other work drains you.

Check this out, and then let me know your thoughts…

motivationcode.com/energy-manag...
Energy Management > Time Management
Some work energizes you, other work drains you — knowing the difference makes all the difference. Discover how motivation impacts your energy levels and performance, and how to structure your work aro...
motivationcode.com
May 3, 2025 at 1:52 AM
Are our motivations the product of nature or nurture? This question came up during a conversation with one of our brilliant MCode coaches this past week. So I dug into the research and learned some fascinating things: shawnhesketh.com/mcode-goes-b...
How Your Motivation Code Goes Beyond Nature vs. Nurture - Shawn Hesketh
Are our core motivations shaped by genetics or our environment? Spoiler alert; it's a combination of both. The research reveals some fascinating results that will change your approach to work and your...
shawnhesketh.com
April 25, 2025 at 11:24 PM
Here's the complete album containing all my photos from the 2025 Houston Art Car Parade. So much fun, and well done to all this year's artists! #artcar #HoustonArtCarParade #visualart #orangeshow flic.kr/s/aHBqjC8QJJ
2025 Houston Art Car Parade
My photos from the 2025 Houston Art Car Parade on Saturday, April 12th. #artcar #houstonartcarparade #visualart #orangeshow
flic.kr
April 13, 2025 at 7:26 PM
Couldn’t have said it better myself. “To Win Trust and Admiration, Fix Your Microphone” www.scientificamerican.com/article/to-w...

When you finish reading, buy this mic: amzn.to/4jbEWCw

Want to know why I recommend it after more than 40 years of experience in audio and video production? Hit me up.
To Win Trust and Admiration, Fix Your Microphone
From job interviews to dating, we subconsciously judge one another based on sound quality when we interact digitally
www.scientificamerican.com
April 5, 2025 at 4:46 AM
Had a fantastic day at the Kit studios in Boise today, recording great conversations about putting your motivations to work with @motivationcode.bsky.social. I love traveling and working with these two incredible friends.
March 31, 2025 at 11:45 PM
If you live in Houston and lead a team, come join @chrislema.com and me tomorrow for a 90-minute talk about how to get the most from every member of your team. motivationcode.com/precision-le...

Even if you don't lead a team, come say hi!
Precision Leadership: The Art of Personalized Motivation
One-size-fits-all leadership is a myth. Build your best, high-performing teams using personalized motivation!
motivationcode.com
February 25, 2025 at 3:50 PM
I cannot believe after all these years, Apple *finally* made it possible to merge accounts. I just ditched my decades-old account that held all my purchases, after migrating them all to my Apple ID. Took less than two minutes! support.apple.com/en-us/117294
Migrate purchases from one Apple Account to another Apple Account - Apple Support
If an Apple Account is only used for making purchases, those purchases can be migrated to a primary Apple Account to consolidate them.
support.apple.com
February 18, 2025 at 8:07 PM
Just revived my old Flickr account because every other social media platform is such a horrible experience for simply sharing photos. So if you want to check out ALL my photos from our trip to the AJ Fernandez cigar factory in Nicaragua, you're in luck! flic.kr/s/aHBqjC2x3x
AJ Fernandez Tour, 2025
Photos from our visit to the AJ Fernandez cigar factory in Esteli, Nicaragua in February of 2025 with my brothers from Stogies World Class Cigars in Houston, TX.
flic.kr
February 15, 2025 at 7:40 PM
🎶 These are a few of her favorite things...

(Not pictured: book clubs, deep conversations with friends, sunset walks on the beach, chocolate pie, and Shipley Do-Nuts.)

If you're lucky to know this amazing woman, join me in wishing @cigarmom.com a very happy birthday!!!
January 31, 2025 at 7:12 PM
Over the past several months, I've worked closely with six amazing coaches to train and certify them in using the MCode assessment to help individuals and teams do the most meaningful, rewarding work of their lives.

Check out the new Certified MCode Coach Directory! motivationcode.com/directory/
January 28, 2025 at 8:37 PM
A few photos from my visit to the Martin Luther King, Jr. Memorial in August of 2023.

“Darkness cannot drive out darkness, only light can do that. Hate cannot drive out hate, only love can do that.”

What a powerful legacy.
January 20, 2025 at 6:24 PM
Replaced the custom artwork in my office with eight of my favorite albums, subject to change. Much more reflective of my interests, and I look forward to the conversations it sparks with people on my Zoom calls! How many do you recognize?
January 9, 2025 at 5:08 AM
I just did the unthinkable... I purchased a 12 year-old point-and-shoot digital camera for my Gen Z daughter because she wants that “lo-fi” look of older cameras, complete with tacky on-camera flash. And you know what? I'm really excited to see what she shoots with it.
December 12, 2024 at 9:59 PM
I can’t help it. I still read “Bluesky” as if it rhymed with “brewski” and it makes me smile every time.

And now, hopefully, you will, too. 😁
November 20, 2024 at 11:58 PM
What if everything you're doing right now—even the things you think you “have to” do—is exactly what you want? Another thought-provoking read from @further.net. further.beehiiv.com/p/what-do-yo...
What Do You Really Want?
Plus, where has Further been lately?
further.beehiiv.com
November 20, 2024 at 4:03 PM