Social Gaming Leadership Alliance (SGLA)
@sgleadership.bsky.social
The Social Gaming Leadership Alliance (SGLA) unites industry leaders to promote safe, innovative and engaging free-to-play experiences while advocating for responsible standards in digital entertainment. https://sgleadership.org/
Regulating #SocialPlus games creates new revenue streams. Banning them takes it away.
“As states’ revenues are shrinking & the federal government is cutting spending and money to those states, they’re having to do more with less.” - Bryan Schroeder, ARB Interactive
sgleadership.org/online-socia...
“As states’ revenues are shrinking & the federal government is cutting spending and money to those states, they’re having to do more with less.” - Bryan Schroeder, ARB Interactive
sgleadership.org/online-socia...
November 20, 2025 at 3:56 PM
Regulating #SocialPlus games creates new revenue streams. Banning them takes it away.
“As states’ revenues are shrinking & the federal government is cutting spending and money to those states, they’re having to do more with less.” - Bryan Schroeder, ARB Interactive
sgleadership.org/online-socia...
“As states’ revenues are shrinking & the federal government is cutting spending and money to those states, they’re having to do more with less.” - Bryan Schroeder, ARB Interactive
sgleadership.org/online-socia...
New York residents are speaking out against a ban on social plus games.
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
@Governor.ny.gov: VETO S.5935-A/A.6745-A
🔗 sgleadership.org/wp-content/u...
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
@Governor.ny.gov: VETO S.5935-A/A.6745-A
🔗 sgleadership.org/wp-content/u...
November 18, 2025 at 5:34 PM
New York residents are speaking out against a ban on social plus games.
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
@Governor.ny.gov: VETO S.5935-A/A.6745-A
🔗 sgleadership.org/wp-content/u...
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
@Governor.ny.gov: VETO S.5935-A/A.6745-A
🔗 sgleadership.org/wp-content/u...
In testimony before the Massachusetts Joint Committee on Economic Development and Emerging Technologies, SGLA MD Sean Ostrow urged lawmakers to modernize regulation of #SocialPlus games and unlock $30 million+ in new state revenues.
Read more here: sgleadership.org/sgla-urges-s...
Read more here: sgleadership.org/sgla-urges-s...
SGLA Urges Smart Regulation of Social Plus Games in Massachusetts - SGLA
Modern regulation and taxation could unlock $30 million+ in new state revenue while strengthening consumer protections.
sgleadership.org
November 13, 2025 at 10:08 PM
In testimony before the Massachusetts Joint Committee on Economic Development and Emerging Technologies, SGLA MD Sean Ostrow urged lawmakers to modernize regulation of #SocialPlus games and unlock $30 million+ in new state revenues.
Read more here: sgleadership.org/sgla-urges-s...
Read more here: sgleadership.org/sgla-urges-s...
New Yorkers have spoken: DON’T ban online social games with sweepstakes promotions!
“Banning [these games] would be a mistake. Together we can protect the games we love!” - Noreen W. from Holland Patent, NY
Governor Hochul must VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
“Banning [these games] would be a mistake. Together we can protect the games we love!” - Noreen W. from Holland Patent, NY
Governor Hochul must VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
November 13, 2025 at 2:25 PM
New Yorkers have spoken: DON’T ban online social games with sweepstakes promotions!
“Banning [these games] would be a mistake. Together we can protect the games we love!” - Noreen W. from Holland Patent, NY
Governor Hochul must VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
“Banning [these games] would be a mistake. Together we can protect the games we love!” - Noreen W. from Holland Patent, NY
Governor Hochul must VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
We are proud to introduce Social Plus, a new term that defines the category of freemium social games provided by SGLA partners who are dedicated to player protections, responsible innovation, and integrity.
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Introducing “Social Plus” - SGLA
On behalf of the Social Gaming Leadership Alliance (SGLA), I’m pleased to unveil “Social Plus,” a new term to refer to the category of freemium games provided by SGLA partners, the online social game…
sgleadership.org
November 12, 2025 at 4:32 PM
We are proud to introduce Social Plus, a new term that defines the category of freemium social games provided by SGLA partners who are dedicated to player protections, responsible innovation, and integrity.
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MN AG actions have mischaracterized Social Plus games, which are lawful, 21+ with robust age-verification, & fully compliant with sweepstakes laws. SGLA encourages officials to pursue modern regulation that safeguards consumers w/out limiting choice or innovation.
🔗 sgleadership.org/sgla-express...
🔗 sgleadership.org/sgla-express...
SGLA Expresses Disappointment at Minnesota AG’s Actions, Urges Smart Regulation of Social Plus Games - SGLA
Alliance seeks collaboration to ensure Minnesota adults retain access to safe, lawful online social games with sweepstakes promotions.
sgleadership.org
November 6, 2025 at 7:13 PM
MN AG actions have mischaracterized Social Plus games, which are lawful, 21+ with robust age-verification, & fully compliant with sweepstakes laws. SGLA encourages officials to pursue modern regulation that safeguards consumers w/out limiting choice or innovation.
🔗 sgleadership.org/sgla-express...
🔗 sgleadership.org/sgla-express...
“Many adults responsibly enjoy online social games for entertainment, and banning them would only push players toward unregulated and unsafe offshore sites.” - Christina P. from New Windsor, NY
@Governor.ny.gov: Stop the ban, VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
@Governor.ny.gov: Stop the ban, VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
November 6, 2025 at 7:04 PM
“Many adults responsibly enjoy online social games for entertainment, and banning them would only push players toward unregulated and unsafe offshore sites.” - Christina P. from New Windsor, NY
@Governor.ny.gov: Stop the ban, VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
@Governor.ny.gov: Stop the ban, VETO S.5935-A/A.6745-A.
🔗 sgleadership.org/wp-content/u...
New York residents are speaking out against a ban on online social games with sweepstakes promotions.
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
(1/2)
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
(1/2)
November 4, 2025 at 4:44 PM
New York residents are speaking out against a ban on online social games with sweepstakes promotions.
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
(1/2)
“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY
(1/2)
NY residents are speaking out against a ban online social games in New York.
“I urge Gov. Hochul not to ban online social games with sweepstakes promotions… Banning them would unfairly impact a thriving community and industry.” — Cindy K. from Oakland Gardens, NY
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“I urge Gov. Hochul not to ban online social games with sweepstakes promotions… Banning them would unfairly impact a thriving community and industry.” — Cindy K. from Oakland Gardens, NY
(1/3)
October 30, 2025 at 8:54 PM
NY residents are speaking out against a ban online social games in New York.
“I urge Gov. Hochul not to ban online social games with sweepstakes promotions… Banning them would unfairly impact a thriving community and industry.” — Cindy K. from Oakland Gardens, NY
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“I urge Gov. Hochul not to ban online social games with sweepstakes promotions… Banning them would unfairly impact a thriving community and industry.” — Cindy K. from Oakland Gardens, NY
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S.5935-A / A.6745-A will take away online social games with sweepstakes promotions access for NY residents.
“Please reconsider banning these games. I really don’t see the harm in allowing us to continue to play.” — Jean G. from Dolgeville, NY
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“Please reconsider banning these games. I really don’t see the harm in allowing us to continue to play.” — Jean G. from Dolgeville, NY
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October 27, 2025 at 4:51 PM
S.5935-A / A.6745-A will take away online social games with sweepstakes promotions access for NY residents.
“Please reconsider banning these games. I really don’t see the harm in allowing us to continue to play.” — Jean G. from Dolgeville, NY
(1/3)
“Please reconsider banning these games. I really don’t see the harm in allowing us to continue to play.” — Jean G. from Dolgeville, NY
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S.5935-A / A.6745-A would do more harm than good for New York 👇
❌ Block $80M+ in potential new state revenue
❌ Erase good-paying jobs and partnerships with NY-based companies
❌ Ban a popular form of entertainment that 84% of Americans support regulating
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❌ Block $80M+ in potential new state revenue
❌ Erase good-paying jobs and partnerships with NY-based companies
❌ Ban a popular form of entertainment that 84% of Americans support regulating
(1/3)
October 24, 2025 at 4:12 PM
S.5935-A / A.6745-A would do more harm than good for New York 👇
❌ Block $80M+ in potential new state revenue
❌ Erase good-paying jobs and partnerships with NY-based companies
❌ Ban a popular form of entertainment that 84% of Americans support regulating
(1/3)
❌ Block $80M+ in potential new state revenue
❌ Erase good-paying jobs and partnerships with NY-based companies
❌ Ban a popular form of entertainment that 84% of Americans support regulating
(1/3)
We are excited to welcome Sean Ostrow as SGLA’s Managing Director! Sean joins SGLA with over a decade of experience in advising entertainment, tech and gaming companies on legislative strategy. We’re excited he’s on board.
Learn more about Sean here: sgleadership.org/social-gamin...
Learn more about Sean here: sgleadership.org/social-gamin...
October 20, 2025 at 3:51 PM
We are excited to welcome Sean Ostrow as SGLA’s Managing Director! Sean joins SGLA with over a decade of experience in advising entertainment, tech and gaming companies on legislative strategy. We’re excited he’s on board.
Learn more about Sean here: sgleadership.org/social-gamin...
Learn more about Sean here: sgleadership.org/social-gamin...
🎤 “States are not in a position to leave millions on the table when we can provide this opportunity and are seeking regulatory oversight and a jurisdictional partner.” – Bryan P. Schroeder of ARB Interactive
See the full Online Social Games Expo panel: join.eventcastplus.com/eventcastplu...
See the full Online Social Games Expo panel: join.eventcastplus.com/eventcastplu...
Online Social Games Expo 2025
join.eventcastplus.com
October 16, 2025 at 2:07 PM
🎤 “States are not in a position to leave millions on the table when we can provide this opportunity and are seeking regulatory oversight and a jurisdictional partner.” – Bryan P. Schroeder of ARB Interactive
See the full Online Social Games Expo panel: join.eventcastplus.com/eventcastplu...
See the full Online Social Games Expo panel: join.eventcastplus.com/eventcastplu...
“The industry voluntarily implements comprehensive compliance and responsible gaming tools — play time limits, spending controls, and self-exclusion systems clearly advertised to players.” – Bryan P. Schroeder of ARB Interactive
Watch the Online Social Games Expo: sgleadership.org/online-socia...
Watch the Online Social Games Expo: sgleadership.org/online-socia...
Online Social Games Expo 2025 - SGLA
Online Social Games Expo 2025 The Online Social Games Expo, a panel discussion featuring industry leaders, took place on October 2, 2025, ahead of the 2025 Global Gaming Expo. While the SGLA offered…
sgleadership.org
October 15, 2025 at 6:53 PM
“The industry voluntarily implements comprehensive compliance and responsible gaming tools — play time limits, spending controls, and self-exclusion systems clearly advertised to players.” – Bryan P. Schroeder of ARB Interactive
Watch the Online Social Games Expo: sgleadership.org/online-socia...
Watch the Online Social Games Expo: sgleadership.org/online-socia...
🛡 “We believe online social games should be strictly for adults. All of our partners are 21+ and use robust third-party age verification to protect players.” – Paul Foster, Director of Yellow Social Interactive
Catch the Online Social Games Expo replay here: sgleadership.org/online-socia...
Catch the Online Social Games Expo replay here: sgleadership.org/online-socia...
Online Social Games Expo 2025 - SGLA
Online Social Games Expo 2025 The Online Social Games Expo, a panel discussion featuring industry leaders, took place on October 2, 2025, ahead of the 2025 Global Gaming Expo. While the SGLA offered…
sgleadership.org
October 14, 2025 at 2:47 PM
🛡 “We believe online social games should be strictly for adults. All of our partners are 21+ and use robust third-party age verification to protect players.” – Paul Foster, Director of Yellow Social Interactive
Catch the Online Social Games Expo replay here: sgleadership.org/online-socia...
Catch the Online Social Games Expo replay here: sgleadership.org/online-socia...
🎮 “Our products are not gambling — they’re always free-to-play, and all players have an equal opportunity to win sweepstakes prizes whether or not they ever make a purchase.” – Derek Brinkman, Executive Product Advisor at VGW
Catch the full conversation: join.eventcastplus.com/eventcastplu...
Catch the full conversation: join.eventcastplus.com/eventcastplu...
Online Social Games Expo 2025
join.eventcastplus.com
October 10, 2025 at 4:12 PM
🎮 “Our products are not gambling — they’re always free-to-play, and all players have an equal opportunity to win sweepstakes prizes whether or not they ever make a purchase.” – Derek Brinkman, Executive Product Advisor at VGW
Catch the full conversation: join.eventcastplus.com/eventcastplu...
Catch the full conversation: join.eventcastplus.com/eventcastplu...
If Governor Newsom signs AB 831 into law, online social games with sweepstakes promotions will be banned in the state of California, taking along $1 billion in contributions to the state.
Californians must act TODAY. Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
Californians must act TODAY. Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
October 10, 2025 at 2:47 PM
If Governor Newsom signs AB 831 into law, online social games with sweepstakes promotions will be banned in the state of California, taking along $1 billion in contributions to the state.
Californians must act TODAY. Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
Californians must act TODAY. Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
🏹 “Online social games with sweepstakes are not just entertainment. They’re a viable economic development tool that finally gives rural tribes a seat at the table.” – Eric Wright, Tribal Administrator of Kletsel Dehe Wintun Nation & CEO of KEDA
See the panel: join.eventcastplus.com/eventcastplu...
See the panel: join.eventcastplus.com/eventcastplu...
Online Social Games Expo 2025
join.eventcastplus.com
October 9, 2025 at 6:22 PM
🏹 “Online social games with sweepstakes are not just entertainment. They’re a viable economic development tool that finally gives rural tribes a seat at the table.” – Eric Wright, Tribal Administrator of Kletsel Dehe Wintun Nation & CEO of KEDA
See the panel: join.eventcastplus.com/eventcastplu...
See the panel: join.eventcastplus.com/eventcastplu...
Californians: AB 831 will ban online social games with sweepstakes promotions. These games bring community to millions and you deserve the right to play.
That's why you need to tell Governor Newsom to VETO AB 831 before it’s too late!
Take action 👉 sgla.quorum.us/campaign/142...
That's why you need to tell Governor Newsom to VETO AB 831 before it’s too late!
Take action 👉 sgla.quorum.us/campaign/142...
October 9, 2025 at 2:52 PM
Californians: AB 831 will ban online social games with sweepstakes promotions. These games bring community to millions and you deserve the right to play.
That's why you need to tell Governor Newsom to VETO AB 831 before it’s too late!
Take action 👉 sgla.quorum.us/campaign/142...
That's why you need to tell Governor Newsom to VETO AB 831 before it’s too late!
Take action 👉 sgla.quorum.us/campaign/142...
Online social games serve as essential hubs of community entertainment for New Yorkers.
Yet, Gov. Hochul could institute a ban on online social games with sweepstakes promotions if she signs S.5935/A. 6745-A into law.
New York: Tell Gov. Hochul to VETO the ban: sgla.quorum.us/campaign/133...
Yet, Gov. Hochul could institute a ban on online social games with sweepstakes promotions if she signs S.5935/A. 6745-A into law.
New York: Tell Gov. Hochul to VETO the ban: sgla.quorum.us/campaign/133...
October 8, 2025 at 7:33 PM
Online social games serve as essential hubs of community entertainment for New Yorkers.
Yet, Gov. Hochul could institute a ban on online social games with sweepstakes promotions if she signs S.5935/A. 6745-A into law.
New York: Tell Gov. Hochul to VETO the ban: sgla.quorum.us/campaign/133...
Yet, Gov. Hochul could institute a ban on online social games with sweepstakes promotions if she signs S.5935/A. 6745-A into law.
New York: Tell Gov. Hochul to VETO the ban: sgla.quorum.us/campaign/133...
#ICYMI: The panel G2E wouldn’t host is now online! Hear SGLA leaders explain:
✅ Online social games with sweepstakes promotions are always free-to-play
🛡️ Age & location verification protects players
📈 Sweepstakes games can increase state revenues
🔗 join.eventcastplus.com/eventcastplu...
✅ Online social games with sweepstakes promotions are always free-to-play
🛡️ Age & location verification protects players
📈 Sweepstakes games can increase state revenues
🔗 join.eventcastplus.com/eventcastplu...
Online Social Games Expo 2025
join.eventcastplus.com
October 8, 2025 at 5:43 PM
#ICYMI: The panel G2E wouldn’t host is now online! Hear SGLA leaders explain:
✅ Online social games with sweepstakes promotions are always free-to-play
🛡️ Age & location verification protects players
📈 Sweepstakes games can increase state revenues
🔗 join.eventcastplus.com/eventcastplu...
✅ Online social games with sweepstakes promotions are always free-to-play
🛡️ Age & location verification protects players
📈 Sweepstakes games can increase state revenues
🔗 join.eventcastplus.com/eventcastplu...
ATTENTION CALIFORNIA! AB 831 threatens your ability to play online social games with sweepstakes promotions.
That's why residents should ask Governor Newsom to VETO AB 831 and stand with California’s players.
🔗 sgla.quorum.us/campaign/142...
That's why residents should ask Governor Newsom to VETO AB 831 and stand with California’s players.
🔗 sgla.quorum.us/campaign/142...
October 7, 2025 at 3:11 PM
ATTENTION CALIFORNIA! AB 831 threatens your ability to play online social games with sweepstakes promotions.
That's why residents should ask Governor Newsom to VETO AB 831 and stand with California’s players.
🔗 sgla.quorum.us/campaign/142...
That's why residents should ask Governor Newsom to VETO AB 831 and stand with California’s players.
🔗 sgla.quorum.us/campaign/142...
Californians: #AB831, a bill currently on Gov. Newsom's desk, will ban access to online social games with sweepstakes promotions unless he vetoes it.
Tell Gov. Newsom to VETO AB 831 and protect your access to fun, free-to-play digital entertainment.
Speak up now: sgla.quorum.us/campaign/142...
Tell Gov. Newsom to VETO AB 831 and protect your access to fun, free-to-play digital entertainment.
Speak up now: sgla.quorum.us/campaign/142...
October 6, 2025 at 6:11 PM
Californians: #AB831, a bill currently on Gov. Newsom's desk, will ban access to online social games with sweepstakes promotions unless he vetoes it.
Tell Gov. Newsom to VETO AB 831 and protect your access to fun, free-to-play digital entertainment.
Speak up now: sgla.quorum.us/campaign/142...
Tell Gov. Newsom to VETO AB 831 and protect your access to fun, free-to-play digital entertainment.
Speak up now: sgla.quorum.us/campaign/142...
💬 “It doesn’t pass the smell test.” — Derek Brinkman of VGW on why AB 831 isn’t about legality, it’s about shutting down competition.
Read the article here 👉 calmatters.org/politics/202...
Read the article here 👉 calmatters.org/politics/202...
How California’s tribes flexed their political muscle to beat another business rival
California’s casino-owning tribes spend big on political campaigns. Did their campaign cash help them notch another big legislative victory over a business competitor?
calmatters.org
October 3, 2025 at 1:27 PM
💬 “It doesn’t pass the smell test.” — Derek Brinkman of VGW on why AB 831 isn’t about legality, it’s about shutting down competition.
Read the article here 👉 calmatters.org/politics/202...
Read the article here 👉 calmatters.org/politics/202...
Californians: are you aware that AB 831 could take away online social games with sweepstakes promotions?
The bill is on Governor Newsom's desk and if you love online social games, it's time for you to take action.
Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
The bill is on Governor Newsom's desk and if you love online social games, it's time for you to take action.
Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
October 2, 2025 at 5:33 PM
Californians: are you aware that AB 831 could take away online social games with sweepstakes promotions?
The bill is on Governor Newsom's desk and if you love online social games, it's time for you to take action.
Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
The bill is on Governor Newsom's desk and if you love online social games, it's time for you to take action.
Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...