SEO & SMM News
@seo.at.thenote.app
#SEO and #SMM News from Social Media Today, Search Engine Journal, Search Engine Land and others.
Our other projects: #macos, #ios and #android apps for notes TheNote.app
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SEO & SMM News
@seo.at.thenote.app
· Jan 8
We launched Public Feed on Bluesky with #SEO and #SMM News for your convenience 🚀 🤗
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Why creative, not bidding, is limiting PPC performance
Smart Bidding and Meta’s delivery systems have leveled the field. To scale PPC, fix creative fatigue, increase asset volume, and test faster.
#meta #smm
Smart Bidding and Meta’s delivery systems have leveled the field. To scale PPC, fix creative fatigue, increase asset volume, and test faster.
#meta #smm
Why creative, not bidding, is limiting PPC performance
Smart Bidding and Meta’s delivery systems have leveled the field. To scale PPC, fix creative fatigue, increase asset volume, and test faster.
searchengineland.com
February 13, 2026 at 3:18 PM
How to optimize news content for today’s social-first Google SERP
Google now blends social posts, short-form video, and AI into news results. Adapt your strategy for visibility across SERP features and Discover.
#google #seo
Google now blends social posts, short-form video, and AI into news results. Adapt your strategy for visibility across SERP features and Discover.
#google #seo
How to optimize news content for today’s social-first Google SERP
Google now blends social posts, short-form video, and AI into news results. Adapt your strategy for visibility across SERP features and Discover.
searchengineland.com
February 13, 2026 at 2:18 PM
The real story behind the 53% drop in SaaS AI traffic
AI traffic isn’t collapsing — it’s concentrating. Copilot surges in-workflow, 41% lands on search pages, and Q4 follows budget cycles.
#seo #smm
AI traffic isn’t collapsing — it’s concentrating. Copilot surges in-workflow, 41% lands on search pages, and Q4 follows budget cycles.
#seo #smm
The real story behind the 53% drop in SaaS AI traffic
AI traffic isn’t collapsing — it’s concentrating. Copilot surges in-workflow, 41% lands on search pages, and Q4 follows budget cycles.
searchengineland.com
February 12, 2026 at 11:20 PM
If SEO is rocket science, AI SEO is astrophysics
AI search runs on entity mass, not surface signals. See how citations and extractability shape AI Overviews and LLM visibility.
#seo #smm
AI search runs on entity mass, not surface signals. See how citations and extractability shape AI Overviews and LLM visibility.
#seo #smm
If SEO is rocket science, AI SEO is astrophysics
AI search runs on entity mass, not surface signals. See how citations and extractability shape AI Overviews and LLM visibility.
searchengineland.com
February 12, 2026 at 10:19 PM
Google Clarifies Its Stance On Campaign Consolidation
Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity in AI-driven Google Ads accounts.
#google #seo
Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity in AI-driven Google Ads accounts.
#google #seo
Google Clarifies Its Stance On Campaign Consolidation via @sejournal, @brookeosmundson
Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity in AI-driven Google Ads accounts.
www.searchenginejournal.com
February 12, 2026 at 9:19 PM
The Classifier Layer: Spam, Safety, Intent, Trust Stand Between You And The Answer
Visibility in AI answers is gated long before ranking, and this article explains how Spam, Safety, Intent, and Trust decide who gets through.
#seo #smm
Visibility in AI answers is gated long before ranking, and this article explains how Spam, Safety, Intent, and Trust decide who gets through.
#seo #smm
The Classifier Layer: Spam, Safety, Intent, Trust Stand Between You And The Answer via @sejournal, @DuaneForrester
Visibility in AI answers is gated long before ranking, and this article explains how Spam, Safety, Intent, and Trust decide who gets through.
www.searchenginejournal.com
February 12, 2026 at 8:18 PM
From Performance SEO To Demand SEO
Rethink SEO’s role as AI shifts discovery into the answer and reshapes how demand, trust, and preference are formed.
#seo #smm
Rethink SEO’s role as AI shifts discovery into the answer and reshapes how demand, trust, and preference are formed.
#seo #smm
From Performance SEO To Demand SEO via @sejournal, @TaylorDanRW
Rethink SEO’s role as AI shifts discovery into the answer and reshapes how demand, trust, and preference are formed.
www.searchenginejournal.com
February 12, 2026 at 7:18 PM
How social discovery shapes AI search visibility in beauty
Beauty brand visibility in AI search is increasingly shaped by social discovery and third-party validation.
#seo #smm
Beauty brand visibility in AI search is increasingly shaped by social discovery and third-party validation.
#seo #smm
How social discovery shapes AI search visibility in beauty
Beauty brand visibility in AI search is increasingly shaped by social discovery and third-party validation.
searchengineland.com
February 12, 2026 at 3:18 PM
Local SEO sprints: A 90-day plan for service businesses in 2026
From GBP fundamentals to reviews and service pages, this framework helps you turn local visibility into consistent calls and booked jobs.
#seo #smm
From GBP fundamentals to reviews and service pages, this framework helps you turn local visibility into consistent calls and booked jobs.
#seo #smm
Local SEO sprints: A 90-day plan for service businesses in 2026
From GBP fundamentals to reviews and service pages, this framework helps you turn local visibility into consistent calls and booked jobs.
searchengineland.com
February 12, 2026 at 2:17 PM
WP Engine Complaint Adds Unredacted Allegations About Mullenweg Plan
WordPress co-founder and Automattic are alleged to have planned to target at least ten competitors beyond WP Engine.
#seo #smm
WordPress co-founder and Automattic are alleged to have planned to target at least ten competitors beyond WP Engine.
#seo #smm
WP Engine Complaint Adds Unredacted Allegations About Mullenweg Plan via @sejournal, @martinibuster
WordPress co-founder and Automattic are alleged to have planned to target at least ten competitors beyond WP Engine.
www.searchenginejournal.com
February 12, 2026 at 11:17 AM
15 Fixes To Improve Low Conversion Rates In Google Ads
Get more value from your Google Ads spend by tightening fundamentals that directly lift conversion performance.
#google #seo
Get more value from your Google Ads spend by tightening fundamentals that directly lift conversion performance.
#google #seo
15 Fixes To Improve Low Conversion Rates In Google Ads via @sejournal, @brookeosmundson
Get more value from your Google Ads spend by tightening fundamentals that directly lift conversion performance.
www.searchenginejournal.com
February 12, 2026 at 8:23 AM
What The Data Shows About Local Rankings In 2026 [Webinar]
Enhance your understanding of local rankings with reputation signals. Join experts for a deep dive into local SEO strategies.
#seo #smm
Enhance your understanding of local rankings with reputation signals. Join experts for a deep dive into local SEO strategies.
#seo #smm
What The Data Shows About Local Rankings In 2026 [Webinar] via @sejournal, @hethr_campbell
Enhance your understanding of local rankings with reputation signals. Join experts for a deep dive into local SEO strategies.
www.searchenginejournal.com
February 12, 2026 at 7:23 AM
Why video is the canonical source of truth for AI and your brand’s best defense
A five-minute video provides more data for an LLM than most blog posts. Here’s how to maximize your brand’s surface area for AI retrieval.
#seo #smm
A five-minute video provides more data for an LLM than most blog posts. Here’s how to maximize your brand’s surface area for AI retrieval.
#seo #smm
Why video is the canonical source of truth for AI and your brand’s best defense
A five-minute video provides more data for an LLM than most blog posts. Here’s how to maximize your brand’s surface area for AI retrieval.
searchengineland.com
February 12, 2026 at 6:22 AM
Google previews WebMCP, a new protocol for AI agent interactions
Google's WebMCP protocol lets AI agents execute structured actions on websites via browser APIs. Is this the next frontier of technical SEO?
#google #seo
Google's WebMCP protocol lets AI agents execute structured actions on websites via browser APIs. Is this the next frontier of technical SEO?
#google #seo
Google previews WebMCP, a new protocol for AI agent interactions
Google's WebMCP protocol lets AI agents execute structured actions on websites via browser APIs. Is this the next frontier of technical SEO?
searchengineland.com
February 12, 2026 at 5:22 AM
Google outlines AI-powered, agent-driven future for shopping and ads in 2026
Google’s GM of Ads explains how AI and agentic commerce in 2026 will help advertisers create, target, and convert sales.
#google #seo
Google’s GM of Ads explains how AI and agentic commerce in 2026 will help advertisers create, target, and convert sales.
#google #seo
Google outlines AI-powered, agent-driven future for shopping and ads in 2026
Google’s GM of Ads explains how AI and agentic commerce in 2026 will help advertisers create, target, and convert sales.
searchengineland.com
February 12, 2026 at 4:21 AM
Google’s Ads Chief Details UCP Expansion, New AI Mode Ads
Google's VP of Ads & Commerce published her annual letter previewing agentic commerce updates, AI Mode ad expansion, and creator-brand matching tools for 2026.
#google #seo
Google's VP of Ads & Commerce published her annual letter previewing agentic commerce updates, AI Mode ad expansion, and creator-brand matching tools for 2026.
#google #seo
Google’s Ads Chief Details UCP Expansion, New AI Mode Ads via @sejournal, @MattGSouthern
Google's VP of Ads & Commerce published her annual letter previewing agentic commerce updates, AI Mode ad expansion, and creator-brand matching tools for 2026.
www.searchenginejournal.com
February 12, 2026 at 3:20 AM
How AI-driven shopping discovery changes product page optimization
Product pages supply the data AI uses to recommend products. Learn which details matter most for AI shopping discovery.
#seo #smm
Product pages supply the data AI uses to recommend products. Learn which details matter most for AI shopping discovery.
#seo #smm
How AI-driven shopping discovery changes product page optimization
Product pages supply the data AI uses to recommend products. Learn which details matter most for AI shopping discovery.
searchengineland.com
February 12, 2026 at 2:19 AM
OpenAI details how ads will work in ChatGPT
OpenAI’s Assad Awan says ChatGPT ads let advertisers reach Free and Go users safely, with relevance and privacy built in.
#seo #smm
OpenAI’s Assad Awan says ChatGPT ads let advertisers reach Free and Go users safely, with relevance and privacy built in.
#seo #smm
OpenAI details how ads will work in ChatGPT
OpenAI’s Assad Awan says ChatGPT ads let advertisers reach Free and Go users safely, with relevance and privacy built in.
searchengineland.com
February 12, 2026 at 1:19 AM
Google Ads shows recommended experiments
Google Ads now suggests ready-to-run experiments, helping advertisers test optimizations faster and improve performance with less setup.
#google #seo
Google Ads now suggests ready-to-run experiments, helping advertisers test optimizations faster and improve performance with less setup.
#google #seo
Google Ads shows recommended experiments
Google Ads now suggests ready-to-run experiments, helping advertisers test optimizations faster and improve performance with less setup.
searchengineland.com
February 12, 2026 at 12:18 AM
Google Ads simplifies product campaign tracking
Google Ads now shows per-product campaign eligibility, making gaps and overlaps easier to spot.
#google #seo
Google Ads now shows per-product campaign eligibility, making gaps and overlaps easier to spot.
#google #seo
Google Ads simplifies product campaign tracking
Google Ads now shows per-product campaign eligibility, making gaps and overlaps easier to spot.
searchengineland.com
February 11, 2026 at 11:18 PM
What 4 AI search experiments reveal about attribution and buying decisions
AI search rarely appears in analytics, yet it shapes trust, shortlists, and sales velocity. These experiments show where measurement breaks.
#seo #smm
AI search rarely appears in analytics, yet it shapes trust, shortlists, and sales velocity. These experiments show where measurement breaks.
#seo #smm
What 4 AI search experiments reveal about attribution and buying decisions
AI search rarely appears in analytics, yet it shapes trust, shortlists, and sales velocity. These experiments show where measurement breaks.
searchengineland.com
February 11, 2026 at 10:17 PM
Hidden HTTP Page Can Cause Site Name Problems In Google
Google's John Mueller explains how a leftover HTTP homepage invisible to Chrome users can cause site-name and favicon problems in search results.
#google #seo
Google's John Mueller explains how a leftover HTTP homepage invisible to Chrome users can cause site-name and favicon problems in search results.
#google #seo
Hidden HTTP Page Can Cause Site Name Problems In Google via @sejournal, @MattGSouthern
Google's John Mueller explains how a leftover HTTP homepage invisible to Chrome users can cause site-name and favicon problems in search results.
www.searchenginejournal.com
February 11, 2026 at 9:17 PM
From Article to Short-Form Video That Holds Attention
Effective article-to-video workflows prioritize what to cut, what to keep, and how to structure 150 words that actually hold attention.
#seo #smm
Effective article-to-video workflows prioritize what to cut, what to keep, and how to structure 150 words that actually hold attention.
#seo #smm
From Article to Short-Form Video That Holds Attention via @sejournal, @MattGSouthern
Effective article-to-video workflows prioritize what to cut, what to keep, and how to structure 150 words that actually hold attention.
www.searchenginejournal.com
February 11, 2026 at 8:17 PM
The Halo Effect: Your Paid Media Went Offline, Can You Survive Without It?
This paid media holdout study explains why organic gains mask deeper declines in traffic, orders, and brand-driven demand.
#seo #smm
This paid media holdout study explains why organic gains mask deeper declines in traffic, orders, and brand-driven demand.
#seo #smm
The Halo Effect: Your Paid Media Went Offline, Can You Survive Without It? via @sejournal, @jonkagan
This paid media holdout study explains why organic gains mask deeper declines in traffic, orders, and brand-driven demand.
www.searchenginejournal.com
February 11, 2026 at 7:16 PM
How to reduce low-quality leads from Performance Max campaigns
Performance Max often optimizes for cheap conversions by default. Learn how guardrails and better signals can improve lead quality.
#seo #smm
Performance Max often optimizes for cheap conversions by default. Learn how guardrails and better signals can improve lead quality.
#seo #smm
How to reduce low-quality leads from Performance Max campaigns
Performance Max often optimizes for cheap conversions by default. Learn how guardrails and better signals can improve lead quality.
searchengineland.com
February 11, 2026 at 3:15 PM