Ruth Barrett
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ruthbarrettpr.bsky.social
Ruth Barrett
@ruthbarrettpr.bsky.social
Mum. Freelance journalist, PR lead, public speaker and activist. Featured in Forbes, BBC, Times, Guardian, Metro and HuffPost.

QMUL, outREACH & brightonSEO speaker. Women In Marketing's One To Watch.

Portfolio: linktr.ee/ruthbarrettpr
Pinned
I'm just a PR/Journo, standing in front of Bluesky legends, asking them for a warm welcome.
How your email finds me
May 21, 2025 at 7:03 AM
Are you too broke to break up? Is it 'til debt do us part? 💰💔

I'm looking to speak to Americans who can't afford to break up for a @wsj.com article.

Email ruth@rootdigital.co.uk #journorequest #prrequest
May 16, 2025 at 8:36 AM
We've launched a LGBTQ+ travel index which shows the best and worst cities to visit.

Everyone deserves to be unapologetically themselves every day, including on vacation. 🏳️‍🌈

We're keen to shine a light on the community so drop me a DM or email ruth@rootdigital.co.uk for more info. #journorequest
January 28, 2025 at 3:37 PM
Our LGBTQ+ travel index is something that shouldn't need to exist, but unfortunately it's needed. Especially in today's climate.

If your birth family is struggling with acceptance, I hope you get unlimited love from your chosen family. You have this Mama in your corner and always will. 🌈
LGBTQ+ Travel Index -
Six-factor index reveals the best travel destinations for Gay, Lesbian, Bisexual, Trans, Queer, and LGBTQ+ travelers in 2025.
radicalstorage.com
January 21, 2025 at 10:28 AM
I kicked off 2025 with a promotion to Head of PR Communications at Root Digital and a Maccies. Iconic. ✨
January 6, 2025 at 9:03 AM
I loved chatting to @ilikeyoumatt.bsky.social about my favourite PR campaigns from 2024. Thrilled to be included especially among such talented company.
Digital PRs Share Their Favourite Campaigns From 2024
I asked a few of my Digital PR friends to share their favourite campaign that they've worked on this year
www.digitalprtips.com
January 2, 2025 at 1:31 PM
I spoke to PRManager.io about positive communication and the importance of being open and honest when it comes to keeping morale high.

There's also a shout out to resident confidence queen Kirsty Hulse too.
How Do You Keep Your Public Relations Team Motivated? - PR Manager
New Q&A article featuring expert insights on PR Manager: How Do You Keep Your Public Relations Team Motivated?
prmanager.io
December 20, 2024 at 8:58 AM
I have a lot of time for @ilikeyoumatt.bsky.social so when he asked for thoughts on how Digital PR strategy has changed in 2024 I jumped at the chance to work with Matt.

Read his fantastic piece with insights from 12 PR legends, myself included, and see what you want to take into 2025 with you.
How Digital PRs have changed their strategy in 2024
I asked the Digital PR community to share some of their insights on how their Digital PR strategies have changed during 2024
www.digitalprtips.com
December 17, 2024 at 11:01 AM
Handling client expectations during the festive period can be challenging. I spoke to @prmoment.bsky.social on the importance of boundaries and offering a friendly ear.
A stress free guide to handling client demands over the holidays
Vital sectors still need us, but don’t be a Scrooge Julian Pearce, founder at PR firm Yasper : “We have to be alive to the fact that the world doesn’t…
www.prmoment.com
December 16, 2024 at 8:38 AM
When a journo replies to say that they're covering your client's campaign less than an hour after launch.

Even better when it's seasonal. Amazing work from the Root team to get that cut through.
December 6, 2024 at 10:23 AM
Dolly is feeling very festive. 🎀
December 3, 2024 at 3:29 PM
I'm just a PR/Journo, standing in front of Bluesky legends, asking them for a warm welcome.
November 29, 2024 at 10:06 AM