Raghu Iyengar
riyengar.bsky.social
Raghu Iyengar
@riyengar.bsky.social
Wharton Professor, love all things Marketing
#thanksgiving #musings

Each year firms give discounts to all retrospective of their loyalty. One of my colleagues @faderp.bsky.social has said a lot about this not making sense. What about #digital firms that can give exclusive discounts? Does it help to time the promotions around #thanksgiving?
November 26, 2024 at 12:51 PM
Happy to be here in @bsky.app looking forward to connecting with people on all things #marketing! And, hopefully, not have to experience the negativity I saw on the #twitter!

Post 1
November 25, 2024 at 9:25 PM