Razvan Fotia
@razvanfotia.com
Husband, Dad, Marketer | Helping 300+ busy professionals launch, grow, and monetize their online business.
Join us here → razvanfotia.com
Join us here → razvanfotia.com
Pinned
Razvan Fotia
@razvanfotia.com
· Jul 31
At 13 I watched my father take his last breath.
At 31 I’ve helped big brands make $20M in online sales.
Here are the 7 steps of my strange journey:
Hope they are helpful to someone ↓
At 31 I’ve helped big brands make $20M in online sales.
Here are the 7 steps of my strange journey:
Hope they are helpful to someone ↓
Pre-sell your offer before you build it.
It helps you realize most "great ideas" are just assumptions.
People's wallets tell the truth.
It helps you realize most "great ideas" are just assumptions.
People's wallets tell the truth.
February 16, 2026 at 5:57 PM
Pre-sell your offer before you build it.
It helps you realize most "great ideas" are just assumptions.
People's wallets tell the truth.
It helps you realize most "great ideas" are just assumptions.
People's wallets tell the truth.
6 "hacks" for better content performance:
- write for one person
- answer questions in your content
- reuse your winners monthly
- test hooks, not full rewrites
- batch create but publish daily
- track what converts
Turns out, the real content hacks aren't really hacks at all.
- write for one person
- answer questions in your content
- reuse your winners monthly
- test hooks, not full rewrites
- batch create but publish daily
- track what converts
Turns out, the real content hacks aren't really hacks at all.
February 16, 2026 at 12:56 PM
6 "hacks" for better content performance:
- write for one person
- answer questions in your content
- reuse your winners monthly
- test hooks, not full rewrites
- batch create but publish daily
- track what converts
Turns out, the real content hacks aren't really hacks at all.
- write for one person
- answer questions in your content
- reuse your winners monthly
- test hooks, not full rewrites
- batch create but publish daily
- track what converts
Turns out, the real content hacks aren't really hacks at all.
Your content creates attention.
But your funnel turns that into income.
Too many prioritize first and forget about the second.
But your funnel turns that into income.
Too many prioritize first and forget about the second.
February 16, 2026 at 5:59 AM
Your content creates attention.
But your funnel turns that into income.
Too many prioritize first and forget about the second.
But your funnel turns that into income.
Too many prioritize first and forget about the second.
Before you build a product, go find 10 people struggling with the thing you want to solve.
Then ask them one question:
"What's the hardest part about [problem] for you right now?"
Write down their exact words.
That language becomes your content, your landing page, your offer… everything.
Then ask them one question:
"What's the hardest part about [problem] for you right now?"
Write down their exact words.
That language becomes your content, your landing page, your offer… everything.
February 15, 2026 at 6:01 PM
Before you build a product, go find 10 people struggling with the thing you want to solve.
Then ask them one question:
"What's the hardest part about [problem] for you right now?"
Write down their exact words.
That language becomes your content, your landing page, your offer… everything.
Then ask them one question:
"What's the hardest part about [problem] for you right now?"
Write down their exact words.
That language becomes your content, your landing page, your offer… everything.
Be boring.
Read, write, work, workout, love, sleep.
We overcomplicate happiness.
The "boring" life is the good life.
Read, write, work, workout, love, sleep.
We overcomplicate happiness.
The "boring" life is the good life.
February 15, 2026 at 5:58 AM
Be boring.
Read, write, work, workout, love, sleep.
We overcomplicate happiness.
The "boring" life is the good life.
Read, write, work, workout, love, sleep.
We overcomplicate happiness.
The "boring" life is the good life.
Your friends and family won't make you rich.
Strangers will.
Every dollar you want is currently sitting in a stranger's bank account.
Go introduce yourself.
Strangers will.
Every dollar you want is currently sitting in a stranger's bank account.
Go introduce yourself.
February 14, 2026 at 5:58 PM
Your friends and family won't make you rich.
Strangers will.
Every dollar you want is currently sitting in a stranger's bank account.
Go introduce yourself.
Strangers will.
Every dollar you want is currently sitting in a stranger's bank account.
Go introduce yourself.
You don’t learn to swim by reading books.
You learn by getting into the water.
Writing online is no different.
You learn by getting into the water.
Writing online is no different.
February 14, 2026 at 1:01 PM
You don’t learn to swim by reading books.
You learn by getting into the water.
Writing online is no different.
You learn by getting into the water.
Writing online is no different.
If you had 24 hours to make $1000 you wouldn’t:
- start with a logo
- take a course on it
- make a business plan
- research tax in different states
You'd sell something immediately. Use that energy.
- start with a logo
- take a course on it
- make a business plan
- research tax in different states
You'd sell something immediately. Use that energy.
February 14, 2026 at 6:00 AM
If you had 24 hours to make $1000 you wouldn’t:
- start with a logo
- take a course on it
- make a business plan
- research tax in different states
You'd sell something immediately. Use that energy.
- start with a logo
- take a course on it
- make a business plan
- research tax in different states
You'd sell something immediately. Use that energy.
You beat a competitor every day by staying in the game.
Be the last person standing.
Be the last person standing.
February 13, 2026 at 5:59 PM
You beat a competitor every day by staying in the game.
Be the last person standing.
Be the last person standing.
Got a new like? That’s a win.
Got a new follower? That’s a win.
Got a new newsletter sub? That's a win.
Remember: no matter the size, it's still a win.
Got a new follower? That’s a win.
Got a new newsletter sub? That's a win.
Remember: no matter the size, it's still a win.
February 13, 2026 at 1:01 PM
Got a new like? That’s a win.
Got a new follower? That’s a win.
Got a new newsletter sub? That's a win.
Remember: no matter the size, it's still a win.
Got a new follower? That’s a win.
Got a new newsletter sub? That's a win.
Remember: no matter the size, it's still a win.
90% of landing pages I see don't clearly tell me:
- who you help
- what you help them do
- how you help them do it
Too much clever, not enough clarity.
- who you help
- what you help them do
- how you help them do it
Too much clever, not enough clarity.
February 13, 2026 at 6:04 AM
90% of landing pages I see don't clearly tell me:
- who you help
- what you help them do
- how you help them do it
Too much clever, not enough clarity.
- who you help
- what you help them do
- how you help them do it
Too much clever, not enough clarity.
The value of creating content is that you learn about yourself.
Gaining an audience is just a bonus.
Gaining an audience is just a bonus.
February 12, 2026 at 6:02 PM
The value of creating content is that you learn about yourself.
Gaining an audience is just a bonus.
Gaining an audience is just a bonus.
I wish more marketers would stop trying to convince everyone that their specific marketing strategy is best for everyone else.
It's not that simple.
It's not that simple.
February 12, 2026 at 1:01 PM
I wish more marketers would stop trying to convince everyone that their specific marketing strategy is best for everyone else.
It's not that simple.
It's not that simple.
The size of your income is tied to the size of the problems you solve.
What more money? Solve bigger problems.
What more money? Solve bigger problems.
February 12, 2026 at 6:00 AM
The size of your income is tied to the size of the problems you solve.
What more money? Solve bigger problems.
What more money? Solve bigger problems.
The people who easily spend $200 on shoes they'll wear for a year, but won't spend $20 on a book, are often the ones who blame their government for everything.
February 11, 2026 at 6:00 PM
The people who easily spend $200 on shoes they'll wear for a year, but won't spend $20 on a book, are often the ones who blame their government for everything.
Scrolling is passive income for everyone except you.
February 11, 2026 at 12:56 PM
Scrolling is passive income for everyone except you.
The internet is the best business school ever built, and it’s free if you know what to look for.
Most people just have to sort out the execution problem.
Most people just have to sort out the execution problem.
February 11, 2026 at 6:01 AM
The internet is the best business school ever built, and it’s free if you know what to look for.
Most people just have to sort out the execution problem.
Most people just have to sort out the execution problem.
My favorite way of learning is to try everything myself.
Sometimes I’ll fail and have to find an expert.
But the habit of self-teaching is critical.
Sometimes I’ll fail and have to find an expert.
But the habit of self-teaching is critical.
February 10, 2026 at 6:01 PM
My favorite way of learning is to try everything myself.
Sometimes I’ll fail and have to find an expert.
But the habit of self-teaching is critical.
Sometimes I’ll fail and have to find an expert.
But the habit of self-teaching is critical.
How to build a sidehustle alongside your 9-5:
- take whatever thing you do at your work
- talk about that thing every day online
- find people who need that thing
- do that thing for them too
Congrats, you have a side hustle.
- take whatever thing you do at your work
- talk about that thing every day online
- find people who need that thing
- do that thing for them too
Congrats, you have a side hustle.
February 10, 2026 at 1:03 PM
How to build a sidehustle alongside your 9-5:
- take whatever thing you do at your work
- talk about that thing every day online
- find people who need that thing
- do that thing for them too
Congrats, you have a side hustle.
- take whatever thing you do at your work
- talk about that thing every day online
- find people who need that thing
- do that thing for them too
Congrats, you have a side hustle.
Engaging is hard.
Writing content is hard.
Building an audience is hard.
Creating and selling a product is hard.
If you're still showing up, you're already winning.
Writing content is hard.
Building an audience is hard.
Creating and selling a product is hard.
If you're still showing up, you're already winning.
February 10, 2026 at 6:02 AM
Engaging is hard.
Writing content is hard.
Building an audience is hard.
Creating and selling a product is hard.
If you're still showing up, you're already winning.
Writing content is hard.
Building an audience is hard.
Creating and selling a product is hard.
If you're still showing up, you're already winning.
The purpose of marketing is to convince the client that the price is worth paying for.
Again… convince, not trick.
Again… convince, not trick.
February 9, 2026 at 5:58 PM
The purpose of marketing is to convince the client that the price is worth paying for.
Again… convince, not trick.
Again… convince, not trick.
If no one is complaining about the problem, no one is paying for the solution.
February 9, 2026 at 1:01 PM
If no one is complaining about the problem, no one is paying for the solution.
1000 email subscribers are more profitable than most 100k follower accounts.
By A LOT.
By A LOT.
February 9, 2026 at 6:01 AM
1000 email subscribers are more profitable than most 100k follower accounts.
By A LOT.
By A LOT.
The best way to learn about business?
Start one.
Start one.
February 8, 2026 at 6:02 PM
The best way to learn about business?
Start one.
Start one.
You're not getting paid what you're worth because nobody knows you exist.
February 8, 2026 at 12:58 PM
You're not getting paid what you're worth because nobody knows you exist.