so why spread yourself so thin on trying to appeal to everyone?
it’s easier to go all in on one niche and let them spread the word about you.
so why spread yourself so thin on trying to appeal to everyone?
it’s easier to go all in on one niche and let them spread the word about you.
if you find something cringey but your audiences loves it, leave your ego out of it and do what’s best for your audience.
we all have to be cringe to be successful at some point.
if you find something cringey but your audiences loves it, leave your ego out of it and do what’s best for your audience.
we all have to be cringe to be successful at some point.
but you can over-strategize socials to the point nothing ships, nothing reacts, and you become boring.
good marketing lives in the middle having: clear direction, fast execution, and real feedback.
but you can over-strategize socials to the point nothing ships, nothing reacts, and you become boring.
good marketing lives in the middle having: clear direction, fast execution, and real feedback.
people think it’s about reaching the most amount of people possible.
but it’s actually about reaching a niche audience, making your brand so significant and meaningful to that them that they tell everyone else about you.
people think it’s about reaching the most amount of people possible.
but it’s actually about reaching a niche audience, making your brand so significant and meaningful to that them that they tell everyone else about you.
but now is when the real geniuses standout.
but now is when the real geniuses standout.
most projects aren't failing because of bad ideas, they're failing because no one understands what they actually do.
if you can’t say it clearly, don’t expect people to remember, share, or care.
most projects aren't failing because of bad ideas, they're failing because no one understands what they actually do.
if you can’t say it clearly, don’t expect people to remember, share, or care.
they follow because it gives them:
- status (“i’m early”)
- belonging (“this is my tribe”)
- value (“i learn something here”)
nail these 3 and you’ll never worry about follower count again.
they follow because it gives them:
- status (“i’m early”)
- belonging (“this is my tribe”)
- value (“i learn something here”)
nail these 3 and you’ll never worry about follower count again.