Practical Ecommerce
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practicalecommerce.com
Practical Ecommerce
@practicalecommerce.com
Authoritative articles and commentary to help businesses succeed online. Founded 2005. https://www.practicalecommerce.com/
"DIY Approach Fuels Craft Cocktail Brand" | Texas-based Liber & Co., a maker of beverage syrups, has scaled from a tiny batch to 1,500-gallon tanks & global buyers. Co-founder Chris Harrison joins host Eric Bandholz re: sourcing, scaling, more. www.practicalecommerce.com/diy-approach... #ecommerce
January 16, 2026 at 3:21 PM
"Lawmakers Eye Dynamic #Ecommerce Pricing" | Some American legislators liken data-driven pricing to gouging and seek investigations and laws to prohibit. Armando Roggio looks into algorithm-based pricing and its many benefits to merchants and shoppers. www.practicalecommerce.com/lawmakers-ey...
January 15, 2026 at 1:27 PM
"New #Ecommerce Tools: January 14, 2026" | This week: rollouts for agentic commerce, Amazon reviews, A/B testing, post-purchases, cryptocurrency payments, fulfillment, analytics, personalization, and packaging. www.practicalecommerce.com/new-ecommerc... @microsoft-copilot.bsky.social
January 14, 2026 at 2:04 PM
"Tools for Fast Search Query Analysis" | Organic search queries are becoming longer, more diverse, less predictable, fueling extended research/analysis. @smartymarketing.bsky.social recommends 3 Chrome extensions for Search Console to help. www.practicalecommerce.com/tools-for-fa... #seo #ecommerce
January 13, 2026 at 2:17 PM
"Why E.U. Ecommerce Rules Seem Complex" | Contributor Beata Twardowska, a Europe-based #ecommerce marketer, offers a terrific operators' explanation of E.U. ecom regulations. There's much overlap, she says, with no single framework. www.practicalecommerce.com/why-e-u-ecom... @ec.europa.eu
January 13, 2026 at 2:00 PM
"Early AI Signals from Holiday Sales" | Sr. Contrib. Armando Roggio looks at holiday metrics from Adobe Analytics & Salesforce. He concludes the raw totals for AI-related shopping were small, but the coming impact is likely massive. www.practicalecommerce.com/early-ai-sig... #ecommerce @adobe.com
January 11, 2026 at 2:53 PM
"Ecommerce Success with Fractional Talent" | CMO turned entrepreneur Jai Dolwani thrives w/ The Starters, a marketplace for fractional ecom talent. He joins host Eric Bandholz in this week's pod episode, re: talent demand, tips for hiring, more. www.practicalecommerce.com/ecommerce-su... #ecommerce
January 9, 2026 at 2:34 PM
"Acquiring Customers via Google Ads" | Google's 'New Customer Acquisition' feature offers account and bid settings to target meaningful prospects. PPC pro Matt Umbro explains the tool and dos/don'ts based on his long experience. www.practicalecommerce.com/acquiring-cu... #googleads #ecommerce
January 8, 2026 at 2:43 PM
"New #Ecommerce Tools: January 7, 2026" | This week: new products/services for marketing & advertising, livestreams, pop-up & form builders, fulfillment networks, AI voice agents, agentic commerce, & reverse logistics. www.practicalecommerce.com/new-ecommerc... @pubmatic.bsky.social
January 7, 2026 at 1:12 PM
"5 Content Marketing Ideas for February 2026" | This installment of Sr. Contributor Armando Roggio's long-running series includes ideas for Valentine’s Day, Presidents’ Day, and the start of the spring buying cycle. www.practicalecommerce.com/5-content-ma... #ecommerce
January 6, 2026 at 12:28 PM
"Yes, 404 Status Codes Hurt #SEO" | By themselves, 404s don't impact organic rankings. But 404s lead to poor UX and broken-link equity — both *do* hurt rankings. @smartymarketing.bsky.social updates her 2023 post with new insights. www.practicalecommerce.com/how-404s-imp... #ecommerce
January 5, 2026 at 2:24 PM
"When Heavy Products Make Global Sense" | Selling high-value, differentiated products with international interest can unlock meaningful growth. Sr. Contributor Armando Roggio explains the opportunity. www.practicalecommerce.com/when-heavy-p... #ecommerce
January 2, 2026 at 10:46 AM
"2025 Top 25: Our Most Popular Posts" | We published roughly 300 articles in 2025. Of the 25 most read, 17 addressed AI. Here's our annual rundown, including a note of gratitude on our 20-year anniversary. www.practicalecommerce.com/2025-top-25-... #ecommerce
December 31, 2025 at 6:58 PM
"New #Ecommerce Tools: December 31, 2025" | Since 2016 author Sig Ueland has published a weekly list of new services for merchants. This post includes avatars, mobile apps, reviews, email, agentic commerce, AI videos, more. practicalecommerce.com/new-ecommerc... @mobiloud.bsky.social
December 31, 2025 at 1:40 PM
"3 SEO Predictions for 2026" | GenAI increasingly dominates search results through AI Overviews & AI Mode, rendering traditional tactics ineffective. 20-year pro @smartymarketing.bsky.social shares her top predictions for the coming year. www.practicalecommerce.com/3-seo-predic... #seo #ecommerce
December 30, 2025 at 9:51 PM
"The Psychology of AI SERPs and Shopping" | Sr. Contributor Armando Roggio explains how the rise of zero-click searches signals the coming effect of AI shopping on product discovery. It's a must-read for merchants looking for #genAI visibility. www.practicalecommerce.com/the-psycholo... #ecommerce
December 29, 2025 at 12:53 PM
"New Books: Swiftynomics, UX Skills, More" | @yestare-nyc.bsky.social's latest rundown of new books for merchants includes titles on supply chain, user experience, transformation, and, yes, Taylor Swift. www.practicalecommerce.com/new-books-sw... #ecommerce #books @mlheggeness.bsky.social
December 26, 2025 at 12:17 PM
"New Ecommerce Tools: December 24, 2025" | This week's rundown includes new products/services for AEO, agentic commerce, analytics, cryptocurrencies & alt payments, AI marketing, fulfillment, fraud prevention, creator commerce, more. www.practicalecommerce.com/new-ecommerc... #ecommerce
December 24, 2025 at 11:55 AM
"GSC Groups Keywords as AI Queries Expand" | Google Search Console's shift to keyword groups reflects consumers' use of longer queries on #genAI, making solo keyword tracking ineffective. @seosmarty.bsky.social explains. www.practicalecommerce.com/gsc-groups-k... #ecommerce #seo
December 23, 2025 at 1:38 PM
"Shopify Integrates AI Product Discovery" | #Shopify's new Agentic Storefronts means even small merchants can sell via #ChatGPT, #Perplexity, #Microsoft Copilot, more. Sr. Contributor Armando Roggio looks at the new tool & what it foretells. www.practicalecommerce.com/shopify-inte... #ecommerce
December 22, 2025 at 2:17 PM
"The Good, Bad, and Ugly of 2025" | In this terrific, transparent recap, podcast host Eric Bandholz assesses what worked for Beardbrand in 2025, what didn't, what was painful, and what made it all worth it. It's a must-listen for entrepreneurs. www.practicalecommerce.com/the-good-bad... #ecommerce
December 19, 2025 at 2:25 PM
"Ecommerce Marketing amid AI ‘Slop’" | Merriam-Webster defines slop as "digital content of low quality that is produced usually in quantity by means of AI." Sr. Contributor Armando Roggio explains how content marketers can still thrive. www.practicalecommerce.com/ecommerce-ma... #ecommerce
December 18, 2025 at 6:52 PM
"New #Ecommerce Tools: December 17, 2025" | This week: new products and services for agentic commerce, marketplaces, crowdfunding, creator partnerships, rush pickups, analytics, fraud prevention, and more. www.practicalecommerce.com/new-ecommerc...
December 17, 2025 at 2:38 PM
"The Top Conversion Barrier in the E.U." | Shoppers in Europe have exacting standards for evaluating trust in a merchant. Beata Twardowska, an E.U.-based digital marketer, says #ecommerce success in Europe starts with understanding those trust factors. www.practicalecommerce.com/the-top-conv...
December 17, 2025 at 11:52 AM
"AI Favors Ecommerce Giants — for Now" | AI models rely on "trusted" enterprise sources, yet providers/services are emerging for SMBs. Sr. Contributor Armando Roggio addresses the (current) state of genAI visibility in this terrific piece. www.practicalecommerce.com/ai-favors-ec... #ecommerce #geo
December 15, 2025 at 2:34 PM