“We just want to see if ads work.”

They do.
That’s not really the question.

Ads work the same way hammers work.
If you swing randomly or aim at the wrong thing, sure—it won’t go well.
But it will still make a hole.

You know what doesn’t make a hole? Not swinging the hammer.

Creativity isn’t a luxury—it’s leverage. It makes your brand memorable, turns passive audiences into engaged customers, and gives you an edge when you can’t outspend the competition.

Invest in creativity. It’s the best ROI you’ll ever get.