Melissa Farmer Richards, MPA, APR
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melissarichards.bsky.social
Melissa Farmer Richards, MPA, APR
@melissarichards.bsky.social
The Checklist Guru | Principal, iMarketingMix LLC | leadership coach, higher ed consultant, author, teacher, speaker, special needs mom | #ravensflock #billsmafia #wahoowa
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“This new resource is a must-have when you are starting a new job as a higher ed marcom leader. @melissarichards.bsky.social ‘s own leadership experiences and work with others informed this book.” —Teresa Flannery, Ph.D.

store.case.org/PersonifyEbu...

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The 30-60-90-Day Handbook: Checklist for Communications and Marketing Leaders in Higher Education
<P>Melissa Farmer Richards (2025)<BR>Item number: 29785</P>
store.case.org
Will anyone else in the house notice if there are post-menopause collagen peptides in the pizza dough? #askingforafriend
September 13, 2025 at 8:50 PM
Air travelers crack me up. The signed says boarding shortly, so everyone starts crowding the gate door. Yet, if they looked outside, there is no plane because the inbound flight is delayed (and gate agents are mysteriously missing). Amateurs…
July 30, 2025 at 11:57 PM
Reposted by Melissa Farmer Richards, MPA, APR
The probability of extreme startup success rises with age.
Research: The Average Age of a Successful Startup Founder Is 45
It’s widely believed that the most successful entrepreneurs are young. Bill Gates, Steve Jobs, and Mark Zuckerberg were in their early twenties when they launched what would become world-changing companies....
buff.ly
July 21, 2025 at 10:15 PM
What I’m reading now. 💙📚#booksky

P.S. not sure I can hop off this couch clapping more than when I am reading this book!
July 18, 2025 at 11:32 AM
Duh, right? ChatGPT harms ‘diversity of thought’ during brainstorms, study finds - Among brainstorming participants using ChatGPT in an experiment, nearly all generated ideas with overlapping concepts and several independently used the same name for their concept. www.hrdive.com/news/ChatGPT...
ChatGPT harms ‘diversity of thought’ during brainstorms, study finds
Among brainstorming participants using ChatGPT in an experiment, nearly all generated ideas with overlapping concepts and several independently used the same name for their concept.
www.hrdive.com
June 30, 2025 at 1:57 PM
My latest book review: How to Mentor Anyone in Academia by Maria LaMonaca Wisdom, Ph.D., PCC www.linkedin.com/pulse/book-r...

💙📚 #booksky
Book Review: How to Mentor Anyone in Academia
My higher education leadership coaching practice combines coaching, mentoring, and consulting. Having served academia as an administrative vice president and leader for 15 years, and as an adjunct ins...
www.linkedin.com
June 25, 2025 at 3:46 PM
Education builds the American dream 🇺🇸 Happy Higher Education Day!
June 7, 2025 at 12:06 AM
Have you read this book by Shanna Hocking? If not, make today's bold move adding it to the top of your list. Here's my take on it: www.linkedin.com/posts/meliss...
#booksky 💙📚
Book Review: One Bold Move A Day Doesn’t Need to Be Scary | Melissa Farmer Richards, MPA, APR
Have you read this book by Shanna Hocking? If not, make today&#39;s bold move adding it to the top of your list. Here&#39;s my take on it. #leadershipbooks
www.linkedin.com
May 1, 2025 at 12:59 AM
Listen now on the @enrollify.bsky.social network!
April 25, 2025 at 3:43 PM
Anyone else out there enjoying the Skillsta app? The tone is spot on for the app I want to build for my Weekly Leadership Checklist. #leadership
April 16, 2025 at 12:28 PM
Why did Amtrak take away quiet train options? I am surrounded by at least a half dozen people talking on their phones all at once. More than one of them are on speaker phone. 🤬
April 14, 2025 at 7:04 PM
April 11, 2025 at 2:46 PM
Wow, I didn't realize Kajabi had such terrible customer service policies. Wish I had done my research. I prepaid for a full year, haven't used it, and they refuse to give me a prorated credit. PLEASE SHARE SO OTHERS DON'T GET TRAPPED!
April 10, 2025 at 6:52 PM
It's not too late to join me and colleagues worldwide for the Council for Advancement and Support of Education School Marketing and Communications Virtual Conference on Tuesday, April 1st. I'll be sharing my checklists for building trust with colleagues. #CASEsmcvc #checklistguru
March 30, 2025 at 1:32 PM
March 26, 2025 at 8:43 PM
Exciting news! "The 30-60-90-Day Handbook: Checklists for Communications and Marketing Leaders in Higher Education" is now shipping! 📘📦 It comes with a bonus workbook so you can put the checklists into action.
💙📚 #booksky #highered #leadershipbooks #higheredleadership #higheredmarketing #checklists
March 21, 2025 at 8:47 PM
Dear Suits L.A., when ya get outta 2010 and give us a new story? #Peacock
March 19, 2025 at 12:58 AM
Do you feel uncomfortable giving constructive feedback to your employees and holding them accountable? Put on your trusted advisor hat and follow these tips. 💡
#leadership #checklists #checklistguru
March 16, 2025 at 2:36 PM
Reposted by Melissa Farmer Richards, MPA, APR
⚡️ New Higher Voltage episode! ⚡️

@kctyler2.bsky.social chats with @melissarichards.bsky.social, about her upcoming book and the keys to building trust, credibility, and commitment in leadership.

🎁 Bonus: Melissa shares an exclusive interactive resource from her book! Listen now to grab it 👇
March 13, 2025 at 7:51 PM
Reposted by Melissa Farmer Richards, MPA, APR
Women report doing 20% more “office housework” than white men. Meanwhile, glamour work that leads to networking and promotion opportunities, such as project leadership and presentations, goes disproportionately to white men.
How the Best Bosses Interrupt Bias on Their Teams
Companies spend millions on antibias training each year in hopes of creating more-inclusive—and thereby innovative and effective—workforces. Studies show that well-managed diverse groups perform…
buff.ly
March 9, 2025 at 7:15 PM
Fellow high extroverts: what do you do to satisfy the tiny bit that is your introverted nature? I go to the cinema by myself. Just watched Captain America in what was like my own private theater with my own popcorn and fountain Diet Coke. 🎥
February 27, 2025 at 11:01 PM
Every email sent should have a specific goal, and effective email strategies over time equally balance four of them: nurture, awareness, action, and stewardship.
Read "Mailed It!" by @ashleybudd.com and @kibilds.bsky.social
www.linkedin.com/pulse/book-r...
#booksky 💙📚
Book Review: “Mailed It!” by Ashley Budd and Dayana Kibilds
Email is a love letter — or at least it should be and can be, according to Ashley Budd and Dayana Kibilds, authors of “Mailed It!” (2024). Their proven email strategies and writing techniques help mar...
www.linkedin.com
February 19, 2025 at 1:22 PM
Reposted by Melissa Farmer Richards, MPA, APR
Oh, and I might personally feature in Brian Piper’s book 5/6 times 😎 so I’m biased, but it’s a really brilliant book.

Enjoy your reading! 🙏
February 19, 2025 at 4:11 AM
My “to read” pile is piling up! 💙📚 #booksky
February 18, 2025 at 8:23 PM
One of my natural superpowers is that I don’t get car sick. I can read in a moving car, boat, train, plane (here there and everywhere). What superpower were you born with that can’t be learned?
February 12, 2025 at 7:58 PM