Matt Skallerud
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mattskal.bsky.social
Matt Skallerud
@mattskal.bsky.social
LGBTQ+ marketing, advertising and social media professional / #ILoveGay Social Media Network / Twitter refugee / #LGBT #LGBTQ #Gay
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Case Study: Regional Marketing Outreach for LGBTQ+ Health Client

Is your organization benefiting from the Ryan White Care Act? If so, our services can assist you!

For more insights, you can review the detailed performance reports by visiting: www.pinkmedia.lgbt/blog/CaseStu...
This week on #ILoveGay Today, we sit down with Tom LeNoble, the author of "My Life in Business Suits, Hospital Gowns, and High Heels". Tom shares insights from his diverse career at renowned companies like Walmart, HP, and Facebook. #CareerJourney

Full video at:
youtu.be/kXbAlsVKviY
November 13, 2025 at 1:44 PM
Looks like Palm Springs is ready for #IGLTA2025 this week! IGLTA
October 21, 2025 at 2:56 PM
Case Study: Tourism Marketing Outreach for LGBTQ+ Tour Operator

We felt it was a great time to highlight one of the more recent LGBTQ+ tour operator promotions we've done this year.

www.pinkmedia.lgbt/blog/CaseStu...
October 9, 2025 at 6:00 PM
Case Study: Regional Marketing Outreach for LGBTQ+ Health Client

Is your organization benefiting from the Ryan White Care Act? If so, our services can assist you!

For more insights, you can review the detailed performance reports by visiting: www.pinkmedia.lgbt/blog/CaseStu...
September 4, 2025 at 6:32 PM
North Coast 500 = single lane roads + motorhomes + roaming sheep 🐑🐏 #NC500
August 10, 2025 at 5:26 PM
Join #ILoveGay Today as we meet Mandy Hawk, the Chief Magic Maker at Proud Empowerment Business Solutions! We're diving into the world of LGBTQ marketing and advertising, exploring how her small business creates impactful change. Learn about workplace solutions and the magic...
youtu.be/7WdzGg447G4
July 23, 2025 at 11:27 AM
Thanks Emplifi and Ben Cicchetti for the shout out!

Matt serves as the president of Pink Media, a digital marketing agency specializing in connecting companies with the LGBTQ+ audience through innovative online strategies and campaigns.

emplifi.io/resources/bl...
15 LGBTQ+ Marketers to Follow in 2025
In honor of Pride Month, we're presenting a list of 15 LGBTQ+ marketers to follow as you celebrate inclusivity for all.
emplifi.io
June 26, 2025 at 1:22 PM
Meet the Cousins Behind the Funniest LGBTQ+ Podcast!
#ILoveGay Today meets up with Bryan and Jon Ruiz, where we chat about their podcast "Out Loud and Laughing" - Two Gay Cousins, Big Talks, Bigger Laughs!
youtu.be/7IO3DfMkMo0
June 25, 2025 at 8:22 PM
Allentown turned out for #NoKings. 1,500 strong! @richiebrower.bsky.social
June 14, 2025 at 5:53 PM
What a great start to our trip to Barcelona and Valencia this week... Axel Hotel Barcelona spoiled us with a Japanese tasting menu dinner in their signature restaurant, where I had a chance to make new friends and reconnect with some of my favorite people. @travelingiq.bsky.social
May 28, 2025 at 7:20 AM
LGBTQ+ Travel Guide by Lonely Planet, authored by Alicia Valenski
Giuseppe Giulio and Matt Skallerud meet up with Alicia Valenski, author of the recently published LGBTQ+ Travel Guide by Lonely Planet.
youtu.be/60FH_MTkL6Q
May 22, 2025 at 12:43 PM
Nervous Corporate Sponsors Retreat from New York Pride
About 25% of corporate donors to New York Pride have canceled or scaled back their support, citing economic uncertainty and fear of retribution from the Trump administration.

www.nytimes.com/2025/05/21/n...
Nervous Corporate Sponsors Retreat from New York Pride
www.nytimes.com
May 21, 2025 at 11:51 AM
Rekindling Joy and Connection: ‘Camp’ Camp Celebrates 27 Years of LGBTQ+ Community - Summer Camp for Queer Adults Offers Unique Community-Focused Vacation @campcamp.com
www.ilovegay.net/rekindling-j...
Rekindling Joy and Connection: ‘Camp’ Camp Celebrates 27 Years of LGBTQ+ Community
Summer Camp for Queer Adults Offers Unique Community-Focused Vacation For 27 years, ‘Camp’ Camp has been more than just America’s premier summer camp for LGBTQ+ adults: it’s been a transformative expe...
www.ilovegay.net
May 7, 2025 at 12:34 PM
“I think it’s going to be a ghost town when it comes to Pride promotions at the start of June.”
www.aol.com/national-bra...
National brands used to celebrate Pride Month. Then came the DEI backlash.
Celebrating Pride with colorful displays of solidarity used to be a must. But amid the Trump crackdown on DEI and trans rights, support is waning.
www.aol.com
May 6, 2025 at 12:36 PM
Updated Marketing Strategy for 2025:
LGBTQ+ Influencers, Content Creators & Content Marketing

Destinations - reach undiscovered niche markets within the LGBTQ+ travel community such as cycling, hiking, board gaming and so much more.

www.pinkmedia.lgbt/InfluencerCo...
May 1, 2025 at 12:41 PM
Big Marketers Like Mastercard, PepsiCo and Nissan Are Rethinking Pride Marketing

Brands are shaking up their Pride spending, with some citing political pressure and economic uncertainty

www.wsj.com/articles/big...
Exclusive | Big Marketers Like Mastercard, PepsiCo and Nissan Are Rethinking Pride Marketing
Brands are shaking up their Pride spending, with some citing political pressure and economic uncertainty.
www.wsj.com
April 29, 2025 at 12:20 PM
Spring is shaping up to be quite lovely in 2025, especially with my new Bird Buddy capturing video of cardinals, finches and so many other birds in the area
April 24, 2025 at 3:03 PM
Exploring Lancaster while Richard and his cycling group explore the covered bridges and back roads of Pennsylvania @richiebrower.bsky.social
April 19, 2025 at 12:42 PM
LGBTQ+ Courageous Changemakers - Serge Gojkovich of Job-Bolt
Join us in our first episode of LGBTQ+ Courageous Changemakers, where we meet up with Serge Gojkovich, founder of ⁨Job-Bolt⁩ , a new, AI-powered company focusing on fixing a broken hiring process...
youtu.be/8y10yTmhkCc
April 4, 2025 at 12:53 PM
Over The Rainbow - Why America's biggest businesses are bowing out of Pride Parades.
www.businessinsider.com/pride-new-yo...
The era of Corporate Pride is over
Corporate America is backing away from Pride amid the DEI backlash and the White House's war on diversity.
www.businessinsider.com
April 3, 2025 at 1:03 PM
Under financial and political pressure, the LGBTQ+ community is ‘putting the protest back in Pride’ celebrations - Scrambling to fill the gap in funding, some Pride groups are leaning on grassroots fundraising efforts and returning to that original spirit of resistance.

www.cnn.com/2025/03/30/u...
Under financial and political pressure, the LGBTQ+ community is ‘putting the protest back in Pride’ celebrations | CNN
Facing a drop in sponsorships and visible corporate support, Pride organizers are leaning on grassroots fundraising efforts and returning to the spirit of resistance that defined celebrations four dec...
www.cnn.com
April 3, 2025 at 1:01 PM
Why Is Everyone Talking About Gay Wine Weekend in Sonoma?
#ILoveGay Today meets up with Gary Saperstein, founder of Out in the Vineyard and producer of Gay Wine Weekend, coming to Sonoma July 18-20, 2025.

youtu.be/jogwBqTLOIQ
April 2, 2025 at 12:51 PM
“After the Bud Light and Target double boycotts from both the right and the left in 2023, a lot of other companies said, ‘Whoa, I think we need to slow down,’” Mr. Skallerud said. Some began to dial back spending on Pride-related marketing and events as a result...
www.nytimes.com/2025/03/26/u...
Companies Pull Back From Pride Events as Trump Targets D.E.I.
Pride organizers say major longtime backers are reducing their support as corporate America retreats from diversity initiatives under President Trump.
www.nytimes.com
March 26, 2025 at 11:19 AM
Great start to our week in Girona, where I've been discovering a variety of Game of Thrones film settings
March 16, 2025 at 12:24 PM
Roaming Barcelona, Part 1 @richiebrower.bsky.social
March 12, 2025 at 12:18 PM