Matthew Rawle
matthewrawle.bsky.social
Matthew Rawle
@matthewrawle.bsky.social
Owned media consultant. Lover of video games.
Pinned
Hi there! I'm Matt.

I help experts own their marketing efforts, better advocate for themselves, and build stronger relationships.

I work 1:1 with clients to build and launch owned media channels.

I also write a weekly newsletter where I share my thinking about owned media.

Pleased to meet you!
Matthew Rawle
Building owned media channels to help consultants share expertise and connect with their best customers.
www.matthewrawle.com
On this episode of The White Rabbit Podcast, Matt Krause, Alper Rozanes and I discuss the decline in utility of borrowed platforms, the outsized value of the smallest viable audience, and the current authenticity crisis.
EP125: Matthew Rawle On Owned Media And Audience Connection
YouTube video by The White Rabbit Podcast
www.youtube.com
August 28, 2025 at 4:52 PM
On this episode of On Marketing, Jordan Ogren and I talk about relationship building, how to ensure your ideas proliferate, and why optimizing for a potential audience is a trap.
On Marketing #67: Matthew Rawle
YouTube video by On Marketing Podcast
www.youtube.com
July 20, 2025 at 3:04 PM
On this episode of Nerds That Talk Good, I speak with Joel Benge about the important things you miss out on when you completely rely on marketing metrics, the value of consistent effort, and why marketing is not effective when it's done in desperation.
EP024: Take Your Content From Borrowed Attention to Owned Authority with Matthew Rawle
YouTube video by Nerd that Talks Good
www.youtube.com
July 20, 2025 at 3:02 PM
Hi there! I'm Matt.

I help experts own their marketing efforts, better advocate for themselves, and build stronger relationships.

I work 1:1 with clients to build and launch owned media channels.

I also write a weekly newsletter where I share my thinking about owned media.

Pleased to meet you!
Matthew Rawle
Building owned media channels to help consultants share expertise and connect with their best customers.
www.matthewrawle.com
July 20, 2025 at 3:00 PM