Hasbro has revealed their initial lineup of toys inspired by the highly anticipated THE MANDALORIAN AND GROGU film! Fans can gear up for the movie with new action figures from THE BLACK SERIES and THE VINTAGE COLLECTION product lines, featuring The Mandalorian, Grogu, Colonel Ward, Imperial Remnant Stormtroopers and many more. STAR WARS: THE BLACK SERIES IMPERIAL REMNANT STORMTROOPER…

Hasbro, a leading games, IP and toy company, is officially kicking off a year-long celebration of THE TRANSFORMERS: THE MOVIE’s 40th anniversary that honors the film for its epic action, iconic characters, and that tragic moment fans are very much still processing. In 1986, THE TRANSFORMERS: THE MOVIE rolled into theaters and proved that animated films can pull an emotional punch that can last across decades.

Playmates Toys, under the name ‘Borant Corporation,’ will unveil its inaugural line of Dungeon Crawler Carl collectibles this week, based on Matt Dinniman’s LitRPG series about a man and his ex-girlfriend'scat who are forced to survive a post-apocalyptic, intergalactic gameshow. The Dungeon Crawler Carl line, including figures, statue scenes, “loot boxes,” plush and more, will be showcased at Playmates Toys (booth #2303) and UCC Distributors Inc.

Hasbro is kicking off their annual New York Toy Fair showcase with the reveal of an all-new, epic Battle Stadium with the BEYBLADE X Sneak Attack Battle Set along with the innovative and portable BEYBLADE X Clip & Rip Launcher Set!  The BEYBLADE X Sneak Attack Battle Set features a pop-up rail, in combination with the signature X-Celerator Rail, that can dramatically change the course of battles creating high-speed Xtreme Dash action around the arena and explosive collisions…

Today Skybound and Image Comics, in collaboration with leading games, IP and toy company Hasbro are proud to announce the first-ever hardcover edition of the two comic adaptations of THE TRANSFORMERS: THE MOVIE, commemorating the film’s 40th anniversary in spectacular fashion. THE TRANSFORMERS: THE MOVIE Deluxe Edition will be available in comic shops on August 12, 2026. The epic story that redefined pop culture and shook parents and kids to their core has never looked better!

Factory Entertainment is proud to announce the official launch of its highly anticipated 3.75" Battlestar Galactica Action Figure Line, bringing the iconic heroes, villains, and vehicles of the classic 1970s television series to fans and collectors worldwide. Following an enthusiastic preview at San Diego Comic-Con last July, the line is now available to pre-order at Factoryent.com and through Factory Entertainment’s preferred wholesale and online retail partners.

Kayou, China’s No. 1 collectibles company and one of the world’s fastest-growing collectible trading card brands, is making its official Toy Fair New York debut as it enters a pivotal year of expansion in the U.S. market. Following a breakout launch at New York Comic Con and a sell-out 2025 holiday season, Kayou arrives at Toy Fair showcasing major IP expansions, first looks at new collectible trading card releases, and the introduction of new product categories designed to deepen how fans engage with their favorite worlds.

UNO has crowned its first-ever champion!  Ian Thompson of Milwaukee, Wisconsin, has been crowned the first-ever UNO Elite™ Champion, taking home $10,000 after defeating top competitors from across the country in the championship held in Las Vegas. An avid UNO player and collector, Thompson spent months preparing for the tournament, building his deck of UNO Elite NFL Action Cards and sharpening his gameplay strategy.

McFarlane Toys, a leader in the global collectibles industry, proudly announces the acquisition of the QMx brand, bringing the fan-favorite Q-Fig collectibles into its portfolio this year. This strategic expansion strengthens McFarlane Toys’ presence in the stylized collectibles category and reinforces its commitment to delivering imaginative, display-driven products for fans and collectors worldwide. The relaunch will spotlight major brands including…

New York Toy Fair is just days away and Mattel is giving a taste of what's to come for everyone's favorite Caped Crusader. The new DC Bat-Link system will launch this fall and is a new system of play designed to make every Batman toy feel bigger, smarter, and more connected. Bat-Link allows kids to link vehicles, drones, and select role-play gear together—turning individual items into one evolving play experience.

Mattel is thrilled to officially reveal the second wave of action figures and toys inspired by the 2026 live-action Masters of the Universe movie, hitting theaters June 5th! Debuting at New York Toy Fair and part of the Kids Collection, these figures bring the epic battle between good and evil on Eternia straight into fans’ hands. Following the heroic debut of the Chronicles assortment, this new lineup of figures features beloved characters portrayed by Nicholas Galitzine, Camila Mendez, Idris Elba, Alison Brie, and more.

The Seattle Seahawks are Super Bowl LX Champions! To celebrate the team’s win, leading pop culture lifestyle brand Funko has launched a limited-time Pop! collectible five-pack. This pack includes POP! Sam Darnold, POP! Kenneth Walker III, POP! Cooper Kupp, POP! Devon Witherspoon, and POP! Jaxon Smith-Njigba all wearing their home jerseys. Priced at $100, the 5-pack is available for pre-order at Funko.com and Fanatics.

Today’s Hasbro Pulse Marvel Legends Fanstream showcased a new wave of toys inspired by Marvel Comics’ Secret Wars from the 1980s. Fans can look forward to action figures inspired by Spider-Man (Alien Costume), Daredevil, Falcon, Magik, Constrictor, and Absorbing Man. Each set includes a “secret” shield based on the original figure releases.   Pre-Orders for this wave open on February 11 at 1PM ET on Hasbro Pulse and participating retailers.

Hasbro, a leading games, IP and toy company, today announced a new licensing partnership with Legendary Entertainment timed to the highly anticipated live-action Street Fighter movie arriving in theaters October 16, 2026. The collaboration will bring the film’s iconic characters to life through a line of action figures, toys, and collectibles, extending the experience from the big screen into the hands of fans worldwide.

Last week saw the debut of the trailer for the 2026's big screen Masters of the Universe film and now we have a first look at the toys thanks to Mattel. The Masters of the Universe: Chronicles action figure assortment celebrates the 2026 live-action Masters of the Universe film, delivering the most screen-accurate character representations ever created at 1:12 scale. Featuring authentic character likenesses, the assortment marks the launch of a new collectibles lineup debuting alongside the film.

National Puzzle Day is this Thursday, January 29th which makes this an ideal moment to spotlight a puzzle mashup of epic proportions. The Rubik's Tetris Cube is what happens when Ernő Rubik's famous cube and Alexey Pajitnov's TETRIS come together in a single brain captivating puzzle. Instead of solid colors, each face of the cube features iconic Tetrimino shapes, challenging players to twist and turn until all six pieces return to their original forms.

Fanhome, the leading producer of subscription-based collections, comes racing into stores and post boxes with the first instalment of its brand-new model kit – the BuildYour Own 1:8 scale Lamborghini Revuelto. Subscription and sign-up details are available now. Produced under exclusive license, and in association with Automobili Lamborghini, this new collection gives motoring fans the chance to construct their very own replica of the model which marked the beginning of a new era for the iconic Italian brand.

Hasbro unveiled new collectibles tied to the beloved THE TRANSFORMERS: THE MOVIE film. The TRANSFORMERS STUDIO SERIES MTMTE COLLECTION THE TRANSFORMERS: THE MOVIE LEADER CLASS OPTIMUS PRIME and MEGATRON figures are now available for pre-order. Both feature battle damage, allowing you to reenact their final battle inside Autobot City. You have the chance to change Transformers history with these toys by having Hot Rod never interrupt!

It's impossible to talk about pop culture in 2025 and not have Netflix's KPop Demon Hunters near the top of any list. With the film winning awards and the soundtrack continuing to be hot, Mattel's provided a first look at their KPop Demon Hunters products across their different brands including fashion dolls, action figures, Little People and more. Keep reading for details and pics of many of the upcoming products. 

Hasbro unveiled this morning a new collectible part of the TRANSFORMERS MTMTE Collection to celebrate the 40th anniversary of THE TRANSFORMERS: THE MOVIE (1986). The TRANSFORMERS STUDIO SERIES MTMTE COLLECTION THE TRANSFORMERS: THE MOVIE VOYAGER CLASS SCOURGE is now available at Target and Hasbro Pulse. The 6.5-inch figure converts from robot to spaceship mode in 19 steps. With movie-inspired details, intricate poseability, and attachable blaster and blast effect accessories, this Scourge figure makes an awesome addition to any collection.