Matt Alt
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mattalt.bsky.social
Matt Alt
@mattalt.bsky.social
Tokyo-based writer, localizer, cultural consultant. Author of Pure Invention, Yokai Attack, and more.

https://www.mattalt.com/

https://blog.pureinventionbook.com/

https://linktr.ee/mattalt
I stumbled across this amazing robot totem pole in Azabu! youtube.com/shorts/4y3-W...
November 10, 2025 at 5:42 AM
Reposted by Matt Alt
日本人は長く、自虐的に自分の国が「ガラパゴス化」されたといいます。確かに、ハイテク商品の制作する企業視点から見ると、先駆けの国ではなくなりました。しかし、海外ではSNSアルゴリズムやAIが大混乱を招いているなか、日本のガラパゴス化が短所ではなく、実は長所になっているのではないか、と私が考えています。ご興味があれば、是非お読みになってください!
econ101.jp/super-galapa...
マット・アルト「世界の真ん中でガラパゴスとして咲き誇る日本」(2025年10月23日)
テクノロジーで崩壊した世界において、遅れをとった日本はスーパーパワーだ。
econ101.jp
November 4, 2025 at 10:43 AM
Hot new episode for Patreon subscribers! @patrickmacias.bsky.social and I join Rita Repulsa and a cast of hundreds of spandex-clad rangers in rainy Shibuya to mourn the end of Halloween, and the Super Sentai series joining “Manimal” on permanent hiatus. www.patreon.com/posts/bonus-...
November 6, 2025 at 3:50 AM
日本人は長く、自虐的に自分の国が「ガラパゴス化」されたといいます。確かに、ハイテク商品の制作する企業視点から見ると、先駆けの国ではなくなりました。しかし、海外ではSNSアルゴリズムやAIが大混乱を招いているなか、日本のガラパゴス化が短所ではなく、実は長所になっているのではないか、と私が考えています。ご興味があれば、是非お読みになってください!
econ101.jp/super-galapa...
マット・アルト「世界の真ん中でガラパゴスとして咲き誇る日本」(2025年10月23日)
テクノロジーで崩壊した世界において、遅れをとった日本はスーパーパワーだ。
econ101.jp
November 4, 2025 at 10:43 AM
Reposted by Matt Alt
マット・アルト氏の素敵なエッセイ。
「世界の真ん中でガラパゴスとして咲き誇る日本」(2025年10月23日) econ101.jp/super-galapa... @econ101jpより
@mattalt.bsky.social
マット・アルト「世界の真ん中でガラパゴスとして咲き誇る日本」(2025年10月23日)
テクノロジーで崩壊した世界において、遅れをとった日本はスーパーパワーだ。
econ101.jp
November 4, 2025 at 3:48 AM
The Wire: rural Japan edition
November 2, 2025 at 11:53 PM
Here @hirokoyoda.bsky.social uncovers Japanese spiritual symbols hiding in plain sight in anime shows like Jujutsu Kaisen, DanDaDan, Totoro, and even…. Gundam!?! www.instagram.com/reel/DQh7oi5...
November 2, 2025 at 1:10 AM
October 31, 2025 at 11:20 PM
New Pure Tokyoscope with @patrickmacias.bsky.social! Happy 50th to the anime that launched the global anime boom: Grandizer! (And happy 44th to Manu, whoever and wherever you are) www.tokyoscope.blog/p/pure-tokyo...
October 31, 2025 at 11:17 PM
Reposted by Matt Alt
“Japan is like a cat” is possibly my favourite sentence from @mattalt.bsky.social in the superlative podcast interview by @unpackingjapan.bsky.social 💗💗
October 31, 2025 at 7:49 AM
The Japanese newspapers are announcing that the Super Sentai series, which gave the world "Power Rangers," is drawing to a close. The culprit isn't Rita Repulsa, but rather the fact they aren't earning enough income from merchandise and theatrical releases anymore.
October 31, 2025 at 2:29 AM
A new interview with @unpackingjapan.bsky.social, about how Japan made the modern world (and me)! www.youtube.com/watch?v=RNtp...
How Japanese pop culture conquered the world ft. Matt Alt
YouTube video by Unpacking Japan
www.youtube.com
October 28, 2025 at 11:30 PM
New word alert: 迷惑ハロウィーン ("meiwaku harouin") -- "troublesome Halloween!" Plural no less. Kinshi da yo!
October 28, 2025 at 8:36 AM
So @hirokoyoda.bsky.social and I went to hell last week. Literally! She wrote all about it here: blog.hirokoyoda.com/p/i-went-to-...
I went to hell last week
...and had a great time!
blog.hirokoyoda.com
October 26, 2025 at 5:51 AM
Would you trust these two to take you on a tour of Nakano Broadway? Tune in to the latest Pure Tokyoscope to find out: www.tokyoscope.blog/p/pure-tokyo...
October 25, 2025 at 12:30 AM
Reposted by Matt Alt
Episode 153 of the PURE TOKYOSCOPE Podcast is live! This time, Matt Alt (mattalt.bsky.social) and I journey into the heart of darkness that is Nakano Broadway, Tokyo’s insane otaku shopping mall. Is it “still crazy after all these years”? Listen and find out: www.tokyoscope.blog/p/pure-tokyo...
October 24, 2025 at 10:29 PM
Japanese pundits coined the term "Galapagos syndrome" to express how their country lost its role as global consumer electronics innovator. But in a world driven mad by tech disruption, is Japan’s having fallen behind turning into a secret super power?
blog.pureinventionbook.com/p/super-gala...
Super Galapagos
In a world driven mad by tech disruption, Japan’s having fallen behind is a superpower
blog.pureinventionbook.com
October 23, 2025 at 7:24 AM
Reposted by Matt Alt
Finally, we turn onto McAllister and make our way to Civic Center, at which point it kind of morphs into a big sunny lawn picnic. Well done, fellow San Franciscans! (3/3)
October 19, 2025 at 9:13 AM
Reposted by Matt Alt
And off we go down Market Street. It was hard to tell how big the crowd was since it's all level ground, but apparently there were about 50,000 of us. (2/3)
October 19, 2025 at 9:10 AM
Reposted by Matt Alt
"No Kings" march sketch time! There are a few pages of these, so I'll share them two at a time. The first thing I saw when I showed up in downtown SF was a pair of inflatable dinosaurs, which seemed like a good omen. (1/3)
October 19, 2025 at 9:08 AM
Japan’s pop-creative elite long clustered along the Chuo Line, with illustrator Eguchi Hisashi a luminary. Does his art-tracing scandal signal the end of an era? Join @patrickmacias.bsky.social and I for a discussion on the latest Pure Tokyoscope! www.tokyoscope.blog/p/pure-tokyo...
Pure TokyoScope Podcast 152: The Manga Legend Tracing Scandal!
Patrick Macias and Matt Alt bring you pop culture direct from Japan!
www.tokyoscope.blog
October 17, 2025 at 11:20 PM
If you’re considering a marathon, or even getting serious about running, I can’t recommend this new book enough: www.amazon.com/50-Ways-Fuck...
50 Ways to Fuck Up a Marathon! (50 Ways to Fuck Up! Book 1)
Buy 50 Ways to Fuck Up a Marathon! (50 Ways to Fuck Up! Book 1): Read Kindle Store Reviews - Amazon.com
www.amazon.com
October 16, 2025 at 7:04 AM
Join @patrickmacias.bsky.social and I on a “very special episode” of Pure Tokyoscope recorded on the floor of Tokyo’s greatest vintage toy show: Super Festival! (That’s probably a quarter million USD worth of vinyl kaiju in that shot) www.tokyoscope.blog/p/pure-tokyo...
October 10, 2025 at 11:59 PM
I actually think this mindset is key to the whole enterprise. It is certainly key to anime’s authenticity.

For too long we’ve seen “Galapagos” used to denigrate Japan’s inward focus. But in a world gone crazy, it has made Japan (and things from Japan) an oasis. Stay tuned for more about this soon.
Fascinating: "When I asked the editor of a major manga magazine how much thought they gave to foreign consumers when planning new series, they told me none — because how would they know what foreign people wanted?"
“Very few people here in America have the balls to do what anime does,” a veteran Hollywood animation director told me.

blog.pureinventionbook.com/p/why-hollyw...
October 10, 2025 at 11:53 PM
“Very few people here in America have the balls to do what anime does,” a veteran Hollywood animation director told me.

blog.pureinventionbook.com/p/why-hollyw...
Why Hollywood stars are saying “F*** anime”
And why they’re right to be scared
blog.pureinventionbook.com
October 10, 2025 at 8:01 AM