Márton Bene
martonbene.bsky.social
Márton Bene
@martonbene.bsky.social
HUN-REN CSS & ELTE - Budapest
political communication | political behavior | social media | punk music
Leader of the PRiSMa research group
https://bsky.app/profile/prisma-hungary.bsky.social
https://prisma-rg.hu/
📢 New publication in American Behavioral Scientistwith Vanessza Juhász about the role of Megafon, the astroturf influencer agency which played a key role in Fidesz's digital campaign strategy in the last Hungarian election campaign.

Blog summary about the findings below 👇
New publication by @martonbene.bsky.social and Vanessza Juhász in American Behavioral Scientist on how Megafon’s astroturf influencers supported Fidesz’s 2022 campaign by handling negative messaging!

📝 Blog summary: prisma-rg.hu/new-publicat...

📄 Article: journals.sagepub.com/doi/10.1177/...
June 18, 2025 at 7:36 PM
Reposted by Márton Bene
Are you attending #ICA25?
Are you curious to learn more about our algorithm audit study that we conducted in collaboration with 30 political parties during the 2024 European election?

@martonbene.bsky.social will be presenting it today!

🗓️ June 16
🕛 12:00–1:15 PM
📍 Aspen Ballroom (Grand 2)
June 16, 2025 at 2:34 PM
Yesterday I kicked off #ica25 with a hike at the Flatirons. From today, the professional part of the conference starts!
June 13, 2025 at 2:30 PM
It was a great honor to contribute to the edited volume reflecting on Jay Blumler’s legacy in today’s changing communication environment.

His work has had a profound impact on me since the beginning of my academic journey.

My theoretical chapter in the volume is summarized in the blog post below.
New pub!

Marton Bene's contribution in a volume honoring the legacy of Jay Blumler.

A Blumler-inspired structural interpretation of viralization and its normative consequences.

🔗 Blog summary:
tinyurl.com/4r5p94bd

📖 Read the chapter and the full volume
tinyurl.com/4jymdf25
June 6, 2025 at 8:36 AM
Reposted by Márton Bene
Celebrating the end of the academic year — just before conference season kicks off: #CEECOM starts tomorrow, and #ICA25 is coming up next week!
June 5, 2025 at 10:05 AM
🆕 New pub co-authored w/ Xénia Farkas in Journalism on which campaign messages are more likely to be negatively framed by journalists.
💡 Findings: Negative messages are reported neutrally, while self-promotion is more often challenged.
📖 Blog summary here: tinyurl.com/574eppu5
📌Key takeaways in 👇1/8
May 28, 2025 at 7:52 PM
New publication in Information, Communication & Society with Balázs Bodó and Zsolt Boda on how trust is constructed on social media!

🔗 Blog summary: prisma-rg.hu/new-publicat...

🧵 Key takeaways below

1/9
April 24, 2025 at 10:10 AM
Check out this great poster from @favstats.eu on our study of bias in how political ads are delivered!
Excited to present our large-scale algorithm audit study where our team collaborated with 30 political parties to investigate bias in political ad delivery at the #AlgoSoc2025 conference!

Come to the poster session at 17:30 today if you want to know more :)

favstats.github.io/EuroAlgos/po...
April 10, 2025 at 1:40 PM
My research group is excited to host international postdocs through this fellowship opportunity!
🚨 3-Year Postdoc Fellowship Opportunity!

Are you interested in political communication, social media and political representation? Join our research group through the Momentum MSCA Programme — a prestigious fellowship funded by the EU and the Hungarian Academy of Sciences.

momentummsca.mta.hu
April 4, 2025 at 6:24 PM
Reposted by Márton Bene
Argumentative fallacies outsourced to astroturf influencers?

New PRiSMa publication by Vanessza Juhász on the rhetorical strategies of pro-government influencers and political actors. The article is in Hungarian, but a brief overview is available here:
🔗 prisma-rg.hu/new-prisma-p...
New PRiSMA Publication – “Influential Politicians and Political Influencers: The Argument Analysis of Megafon’s Negative Campaign”  – PRiSMa
prisma-rg.hu
April 3, 2025 at 10:53 AM
What a wonderful feeling to finally close a book manuscript. It’s been a long journey—but it’s officially submitted! #NetworkedLocality #polcomm
April 1, 2025 at 6:39 AM
We’ve just launched the Bluesky profile of our new research group—come follow us!

bsky.app/profile/pris...

You can also check out our website to learn more about who we are and what we do!

prisma-rg.hu
March 28, 2025 at 5:05 PM
Thrilled to announce our new publication with Manuel Goyanes in the International Journal of Public Opinion Research! Using a two-wave Spanish survey, we examine how news avoidance connects with perceived news negativity and political trust. Details below! 👇1/7
academic.oup.com/ijpor/articl...
December 16, 2024 at 7:52 PM
I'm thrilled to announce that as of Jan 1, I've been appointed as a professor at the HUN-REN, Institute for Pol. Science—becoming, to my knowledge, the youngest to hold this position in its history! I'm incredibly grateful for this milestone and for everyone who supported me along the way.
December 2, 2024 at 8:55 AM
Our new OA article is published in NM&S led by H.Tønnesen and co-authored by &
@joerghassler.bsky.social, A. Larsson, M. Magin, E. Skogerbø and A-K. Wurst on how users emotionally react to policy issues in three countries, Norway, Germany and Hungary. journals.sagepub.com/doi/full/10..... Details1/5
December 4, 2023 at 10:41 AM
If you want to understand the political communication environment in Hungary, check out this very informative documentary (with English subtitles)

444.hu/2023/11/17/b...
November 17, 2023 at 1:08 PM
Reposted by Márton Bene
🚨CALL FOR AUTHORS🚨

We are looking for authors willing to write a short entry (2.5k words) on the topics below for our Encyclopedia of Political Communication

Interested?

➡️ Reach out asap via email (a.nai@uva.nl)

Plz repost for N and diversity

@maxgroemping.bsky.social
@dswirz.bsky.social
October 19, 2023 at 6:58 AM