Marcus Reamer
@marcusreamer.bsky.social
Environmental communication scholar/practitioner. Currently studying environmental media and its role in right whale conservation at the University of Miami. Learn more: marcusreamer.com
I do agree on the importance of the place-based descriptor in normal times!
A current wrench in the gears is that the US can't even decide if that body of water is called the Gulf of Mexico or the Gulf of America. That alone is politicized/polarized & (for now) the whales would be no better off.
A current wrench in the gears is that the US can't even decide if that body of water is called the Gulf of Mexico or the Gulf of America. That alone is politicized/polarized & (for now) the whales would be no better off.
November 24, 2025 at 9:53 PM
I do agree on the importance of the place-based descriptor in normal times!
A current wrench in the gears is that the US can't even decide if that body of water is called the Gulf of Mexico or the Gulf of America. That alone is politicized/polarized & (for now) the whales would be no better off.
A current wrench in the gears is that the US can't even decide if that body of water is called the Gulf of Mexico or the Gulf of America. That alone is politicized/polarized & (for now) the whales would be no better off.
#ICYMI: π π° My latest #research with @emilyyeager9.bsky.social on the role of news media in marine conservation, this time about Rice's #whales. Worth reading even if you're not in whale science and conservation. Available #OpenAccess at bit.ly/RicesWhaleNews. π π°
November 24, 2025 at 1:44 PM
#ICYMI: π π° My latest #research with @emilyyeager9.bsky.social on the role of news media in marine conservation, this time about Rice's #whales. Worth reading even if you're not in whale science and conservation. Available #OpenAccess at bit.ly/RicesWhaleNews. π π°
Good thought!
We did see patriotic framing πΊπΈπ in quotes by scientists and conservationists, mostly in earlier stories (2021/2022). Attention cycles rely on drama, so the framing wouldn't likely do much on that front. Definitely other reasons to explore it further, though.
We did see patriotic framing πΊπΈπ in quotes by scientists and conservationists, mostly in earlier stories (2021/2022). Attention cycles rely on drama, so the framing wouldn't likely do much on that front. Definitely other reasons to explore it further, though.
November 24, 2025 at 1:42 PM
Good thought!
We did see patriotic framing πΊπΈπ in quotes by scientists and conservationists, mostly in earlier stories (2021/2022). Attention cycles rely on drama, so the framing wouldn't likely do much on that front. Definitely other reasons to explore it further, though.
We did see patriotic framing πΊπΈπ in quotes by scientists and conservationists, mostly in earlier stories (2021/2022). Attention cycles rely on drama, so the framing wouldn't likely do much on that front. Definitely other reasons to explore it further, though.
Reposted by Marcus Reamer
New Publication:
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management
Open access link: link.springer.com/article/10.1...
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management
Open access link: link.springer.com/article/10.1...
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management - Ambio
Issue-attention cycles (IACs) follow the predictable rise and fall of media and public attention to topics through five defined stages. Using content analysis and critical discourse analysis, we analy...
link.springer.com
November 23, 2025 at 6:57 AM
New Publication:
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management
Open access link: link.springer.com/article/10.1...
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management
Open access link: link.springer.com/article/10.1...
Reposted by Marcus Reamer
There are only around 50 Rice's whales (confined to the Gulf of Mexico) - this new publication describes how difficult it is to raise issues about the conservation and management of one of the rarest species of whale on the planet
New Publication:
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management
Open access link: link.springer.com/article/10.1...
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management
Open access link: link.springer.com/article/10.1...
Discovering the worldβs most endangered great whale species did not advance an issue-attention cycle in news media: Implications for Riceβs whale conservation and management - Ambio
Issue-attention cycles (IACs) follow the predictable rise and fall of media and public attention to topics through five defined stages. Using content analysis and critical discourse analysis, we analy...
link.springer.com
November 23, 2025 at 7:10 AM
There are only around 50 Rice's whales (confined to the Gulf of Mexico) - this new publication describes how difficult it is to raise issues about the conservation and management of one of the rarest species of whale on the planet
New #research: discovering the world's most endangered whale species in 2021 didn't inspire much media/public attention. We found and analyzed only 35 articles published over 4 years. More than 1/2 were from 2023 during debates about oil and gas leases in the Gulf.
Read it: bit.ly/RicesWhaleNews
Read it: bit.ly/RicesWhaleNews
November 22, 2025 at 2:34 PM
New #research: discovering the world's most endangered whale species in 2021 didn't inspire much media/public attention. We found and analyzed only 35 articles published over 4 years. More than 1/2 were from 2023 during debates about oil and gas leases in the Gulf.
Read it: bit.ly/RicesWhaleNews
Read it: bit.ly/RicesWhaleNews
ππ° New #OpenAccess #Research π°π
In 2021 scientists id'd a new species of endangered whale in the Gulf of Mexico: the Riceβs whale. @emilyyeager9.bsky.social & I wanted to know if that discovery started a news cycle. Tl;dr - it didn't.
Read it in Ambio by @springernature.com: bit.ly/RicesWhaleNews
In 2021 scientists id'd a new species of endangered whale in the Gulf of Mexico: the Riceβs whale. @emilyyeager9.bsky.social & I wanted to know if that discovery started a news cycle. Tl;dr - it didn't.
Read it in Ambio by @springernature.com: bit.ly/RicesWhaleNews
November 21, 2025 at 3:58 PM
ππ° New #OpenAccess #Research π°π
In 2021 scientists id'd a new species of endangered whale in the Gulf of Mexico: the Riceβs whale. @emilyyeager9.bsky.social & I wanted to know if that discovery started a news cycle. Tl;dr - it didn't.
Read it in Ambio by @springernature.com: bit.ly/RicesWhaleNews
In 2021 scientists id'd a new species of endangered whale in the Gulf of Mexico: the Riceβs whale. @emilyyeager9.bsky.social & I wanted to know if that discovery started a news cycle. Tl;dr - it didn't.
Read it in Ambio by @springernature.com: bit.ly/RicesWhaleNews
I got to chat with Andrew Lewin on the "How to Protect the Ocean" #podcast about my latest #research on #environmentalmedia and #rightwhale conservation, and the episode is now available wherever you get your podcasts. Check it out:
podcasts.apple.com/us/podcast/l...
podcasts.apple.com/us/podcast/l...
Less than 400 Left: How Media Coverage Shapes the Fate of North Atlantic Right Whales
Podcast Episode Β· How To Protect The Ocean Β· 08/22/2025 Β· 1h 8m
podcasts.apple.com
August 22, 2025 at 3:21 PM
I got to chat with Andrew Lewin on the "How to Protect the Ocean" #podcast about my latest #research on #environmentalmedia and #rightwhale conservation, and the episode is now available wherever you get your podcasts. Check it out:
podcasts.apple.com/us/podcast/l...
podcasts.apple.com/us/podcast/l...
Don't forget to check out my latest #research letter, available #OpenAccess in Environmental Research Communications by IOP Publishing: iopscience.iop.org/article/10.1...
August 6, 2025 at 4:21 PM
Don't forget to check out my latest #research letter, available #OpenAccess in Environmental Research Communications by IOP Publishing: iopscience.iop.org/article/10.1...
This research isnβt just for right whale experts and advocates. We use this case to offer a method and insights that researchers and conservation practitioners can use to understand media systems, identify emerging attention cycles, and plan their own #strategiccommunication approaches. (8/8)
July 28, 2025 at 3:06 PM
This research isnβt just for right whale experts and advocates. We use this case to offer a method and insights that researchers and conservation practitioners can use to understand media systems, identify emerging attention cycles, and plan their own #strategiccommunication approaches. (8/8)
This research shows how science and media often operate from different logics in pursuit of different goals. Yes, even in science and environmental reporting. More media attention doesn't necessarily equate to better or even desired conservation outcomes. (7/8)
July 28, 2025 at 3:05 PM
This research shows how science and media often operate from different logics in pursuit of different goals. Yes, even in science and environmental reporting. More media attention doesn't necessarily equate to better or even desired conservation outcomes. (7/8)
We also found that right whales were included in disinformation campaigns designed by think tanks and deployed by local advocates to delay or defeat #offshorewind energy development along the U.S. East Coast. They argued the US gov didnβt do enough to determine possible impacts on marine life. (6/8)
July 28, 2025 at 3:03 PM
We also found that right whales were included in disinformation campaigns designed by think tanks and deployed by local advocates to delay or defeat #offshorewind energy development along the U.S. East Coast. They argued the US gov didnβt do enough to determine possible impacts on marine life. (6/8)
The issue-attention cycle moved into stage 4, gradual decline in public interest as coverage returned to more episodic coverage of whale births, injuries, and mortalities. Policy action and organizational change are less likely now that peak public attention has passed. (5/8)
July 28, 2025 at 3:03 PM
The issue-attention cycle moved into stage 4, gradual decline in public interest as coverage returned to more episodic coverage of whale births, injuries, and mortalities. Policy action and organizational change are less likely now that peak public attention has passed. (5/8)
The conservation conflict between whale experts and advocates & lobster fishers and their allies was the primary focus of coverage from 2017 to early 2023, even though other threats remain & groups made progress to develop new fishing gear technologies that reduce right whale entanglements. (4/8)
July 28, 2025 at 3:03 PM
The conservation conflict between whale experts and advocates & lobster fishers and their allies was the primary focus of coverage from 2017 to early 2023, even though other threats remain & groups made progress to develop new fishing gear technologies that reduce right whale entanglements. (4/8)
We continued studying the issue-attention cycle about North Atlantic right whale science, conservation, and policy in six U.S. newspapers for the years 2023 and 2024. Media coverage (and public attention) declined following a turning point in December 2022.
(3/8)
(3/8)
July 28, 2025 at 3:02 PM
We continued studying the issue-attention cycle about North Atlantic right whale science, conservation, and policy in six U.S. newspapers for the years 2023 and 2024. Media coverage (and public attention) declined following a turning point in December 2022.
(3/8)
(3/8)
Issue-attention cycles (IACs) follow the predictable rise and fall of public attention. Media organizations simplify, dramatize, and problematize topics to attract and maintain audiencesβ attention as long as possible before everyone moves on. IACs follow 5 defined stages, timelines vary. (2/8)
July 28, 2025 at 3:02 PM
Issue-attention cycles (IACs) follow the predictable rise and fall of public attention. Media organizations simplify, dramatize, and problematize topics to attract and maintain audiencesβ attention as long as possible before everyone moves on. IACs follow 5 defined stages, timelines vary. (2/8)
ππ° New #OpenAccess #Research π°π
We continued studying the issue-attention cycle about North Atlantic #rightwhale #science, #conservation, and #policy in six U.S. newspapers for the years 2023 and 2024. 𧡠below for key findings and read here: bit.ly/RWnews2.
We continued studying the issue-attention cycle about North Atlantic #rightwhale #science, #conservation, and #policy in six U.S. newspapers for the years 2023 and 2024. 𧡠below for key findings and read here: bit.ly/RWnews2.
July 28, 2025 at 3:00 PM
ππ° New #OpenAccess #Research π°π
We continued studying the issue-attention cycle about North Atlantic #rightwhale #science, #conservation, and #policy in six U.S. newspapers for the years 2023 and 2024. 𧡠below for key findings and read here: bit.ly/RWnews2.
We continued studying the issue-attention cycle about North Atlantic #rightwhale #science, #conservation, and #policy in six U.S. newspapers for the years 2023 and 2024. 𧡠below for key findings and read here: bit.ly/RWnews2.
Thanks @oceana.bsky.social for hosting me today to share some of my #environmentalcommunication #research with team members from across the organization! We discussed the findings of my studies on #rightwhale media and how to use communication and media to understand & support #marineconservation.
April 23, 2025 at 4:42 PM
Thanks @oceana.bsky.social for hosting me today to share some of my #environmentalcommunication #research with team members from across the organization! We discussed the findings of my studies on #rightwhale media and how to use communication and media to understand & support #marineconservation.
Reposted by Marcus Reamer
Hereβs a starter pack of conservation scientists on Bluesky- you can follow them all or pick and choose.
Conservation science
Conservation science
Conservation science
Join the conversation
buff.ly
November 24, 2024 at 6:22 PM
Hereβs a starter pack of conservation scientists on Bluesky- you can follow them all or pick and choose.
Conservation science
Conservation science
There are important and inherent challenges to communicating about marine and coastal topics. In my #openaccess article, I argue that a #humanhealth framing may help communicators and advocates reach new audiences and create conditions for change. Read it here: www.frontiersin.org/journals/pub...
November 24, 2024 at 6:02 PM
There are important and inherent challenges to communicating about marine and coastal topics. In my #openaccess article, I argue that a #humanhealth framing may help communicators and advocates reach new audiences and create conditions for change. Read it here: www.frontiersin.org/journals/pub...
3/3 You can read my #openaccess #research on the topic here: journal.frontiersin.org/article/10.3...
Frontiers | A βwarβ over lobster and whales: The issue-attention cycle, media discourse, and political ecology of right whale science and conservation in six US newspapers
News organizations and journalists are important and influential actors in environmental politics. Their reporting on social and environmental issues often f...
journal.frontiersin.org
October 4, 2024 at 3:17 PM
3/3 You can read my #openaccess #research on the topic here: journal.frontiersin.org/article/10.3...
2/3 If you've read my recent research article on right whale news coverage, you'll see some familiar talking points and predictable arguments from the #fishery. Doesn't seem like the start of a new issue-attention cycle for right whales but a resurgence of interest as part of the post-problem phase.
October 4, 2024 at 3:16 PM
2/3 If you've read my recent research article on right whale news coverage, you'll see some familiar talking points and predictable arguments from the #fishery. Doesn't seem like the start of a new issue-attention cycle for right whales but a resurgence of interest as part of the post-problem phase.
1/3 #rightwhales are in the news this week, and not for good reason. NOAA Fisheries announced this week that a female right whale found dead near Martha's Vineyard earlier this year was due to chronic entanglement from rope traced to the Maine lobster fishery: www.newscentermaine.com/article/tech...
NOAA: Right whale died of chronic entanglement in rope from Maine
The whale was found dead near Martha's Vineyard earlier this year.
www.newscentermaine.com
October 4, 2024 at 3:15 PM
1/3 #rightwhales are in the news this week, and not for good reason. NOAA Fisheries announced this week that a female right whale found dead near Martha's Vineyard earlier this year was due to chronic entanglement from rope traced to the Maine lobster fishery: www.newscentermaine.com/article/tech...
For my inaugural Blue Sky post, I'm sharing my latest #openaccess research about #environmentaljournalism about #rightwhales:
dx.doi.org/10.3389/fcom...
As part of my dissertation, I analyzed nearly 13 years of U.S. news coverage about right whales using the issue-attention cycle framework.
dx.doi.org/10.3389/fcom...
As part of my dissertation, I analyzed nearly 13 years of U.S. news coverage about right whales using the issue-attention cycle framework.
Frontiers | A βwarβ over lobster and whales: The issue-attention cycle, media discourse, and political ecology of right whale science and conservation in six US newspapers
News organizations and journalists are important and influential actors in environmental politics. Their reporting on social and environmental issues often f...
dx.doi.org
September 17, 2024 at 3:43 PM
For my inaugural Blue Sky post, I'm sharing my latest #openaccess research about #environmentaljournalism about #rightwhales:
dx.doi.org/10.3389/fcom...
As part of my dissertation, I analyzed nearly 13 years of U.S. news coverage about right whales using the issue-attention cycle framework.
dx.doi.org/10.3389/fcom...
As part of my dissertation, I analyzed nearly 13 years of U.S. news coverage about right whales using the issue-attention cycle framework.