Jesse Kurlancheek
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kurlancheek.bsky.social
Jesse Kurlancheek
@kurlancheek.bsky.social
Principal designer on World of Warcraft, co-founder of Proletariat Inc (acquired by Blizzard), ex-Turbine, Sloth-lover
We've got some Endeavor changes going live later this week.

TL;DR
- House XP cap 1000 -> 2250
- DR on tasks floor 20% -> 50%
- Repeatable task DR resets weekly
- First (this one!) Endeavor XP needed 1000 -> 400
- Generic task rewarded XP 10 -> 50

us.forums.blizzard.com/en/wow/t/hou...
Housing Endeavors Updates Incoming
Hello neighbors! It’s been a week since Endeavors went live and we’ve been reading your feedback and working through some improvements that we’re bringing to Endeavors in the next few days. Earning ...
us.forums.blizzard.com
January 27, 2026 at 5:56 PM
The Armillary is so much fancier now!
"midnight" setting on the hearthlight armillary got a big upgrade on beta! this looks stellar with that fog
January 15, 2026 at 4:11 PM
What other inconsistencies exist between similar items with different costs? (I.e. two things that are similar looks/size/"functionality" but with wildly different costs)

Was just talking with Jay about this one a bit ago...
December 26, 2025 at 8:49 PM
In almost every interview or pitch for various housing features, I'd bring up someone building a pirate ship.... she built one!
I built a whole SHIP in wow player housing (beta)

Also includes a promo for Interlude!

youtu.be/Fuj8cZ56q8w
Building an Entire Ship in Wow Player Housing
YouTube video by meggoart
youtu.be
December 15, 2025 at 3:17 PM
Two housing updates with today's maintenance:
1) Exterior decor limits now increase from 200 to 250 at house level 3!
2) We were going to fix flying houses to bring them back to terra firma, but you all made such awesome stuff, so we made it possible with the base UI instead.
December 9, 2025 at 5:54 PM
Working with a talented, high-trust team is awesome because sometimes cool stuff is made and you only find out once the designers show it to you in action.

The level 6 house Armillary reward on Beta is one such thing.

Credit to Krez on wowkea for the screens.
December 4, 2025 at 2:07 AM
New profile pic because it's how I feel scrolling and seeing so many outrageous housing creations and people vibing. It's a built-in reaction image!

(Courtesy of Jo, by way of Ogles.)
December 3, 2025 at 2:12 PM
Today we launch housing in WoW. Feeling sentimental, I went digging through old screenshots.

I first visited Azeroth in the tech alpha (slipping in as a MMO dev at another co!) and made a Tauren (Plainsrunning!) and walked to TB.

22 years later, I can finally call it home.
December 2, 2025 at 4:38 PM
What's the weird stuff you want?
November 7, 2025 at 4:22 PM
In the grim dark future, there is only ... housing?

(Credit to Sparkiee on Discord)
October 20, 2025 at 2:24 PM
20 year old me is in this video (but my floor bed was VERY COMFORTABLE, okay?!)
NEW housing video, in which I try to teach some basic interior decorating tips… to help gamers avoid having Male Living Space wow houses youtu.be/v8NM_lAR2r8?...

#warcraft #wowkea
5 Tips to Fix r/OrcLivingSpace in WoW Housing
YouTube video by meggoart
youtu.be
October 12, 2025 at 3:25 PM
Come on a tour of our house!

The team did such an amazing job on this.

worldofwarcraft.blizzard.com/en-us/housing
WoW Housing Virtual Tour
Before you put down roots in your own cozy corner of Azeroth later this year, jump into our virtual tour for a glimpse at the evolving customization options that await you.
worldofwarcraft.blizzard.com
August 19, 2025 at 9:16 PM
House fight!
August 14, 2025 at 2:11 PM
Welcome to the Neighborhood!

It's finally time share information on Neighborhoods and Endeavors. (Wait, Endeavors!!?)

P.S. Is it still cool to make a joke about naming my neighborhood "Orc City" or has that already come and gone?

worldofwarcraft.blizzard.com/en-us/news/2...
July 10, 2025 at 5:00 PM
I was going to make a joke about a percent increase in word count but Copilot helpfully told me there were 10,000+ words and while I'm verbose, I'm not THAT bad. Thanks AI!
July 9, 2025 at 8:45 PM
Nothing like that First Week of Parental Leave x Microsoft Layoffs crossover event to really get that cortisol going!
July 2, 2025 at 4:16 PM
Happiness. Went in blind on maybe a second date because the art house theater wouldn't do us wrong, right?

Oops. I was laughing. She was mortified. There were no more dates.
Here’s a fun distraction what’s the worst movie you’ve watched on a date? Mine is a tie between “Hidden Colors” and “La La Land.”
June 23, 2025 at 12:06 AM
I have been lucky enough to live in two places with VERY localized pizza variants and they're wonderful: "Bar Pizza" and pizza from Old Forge, PA

www.bostonmagazine.com/restaurants/...

www.foodigenous.com/post/old-for...
June 12, 2025 at 10:08 PM
I cannot adequately convey how much internal discussion this sort of feedback spurs.
🍿🍿🍿New Video!🍿🍿🍿

Alts In Your House!
The 13 Player Housing Features Players NEED Nay DESERVE

youtu.be/2vbMxd8XMbU
Alts In Your House! The 13 Player Housing Features Players DESERVE
YouTube video by Taliesin & Evitel
youtu.be
May 23, 2025 at 9:06 PM
I think I've finally made it through all of the initial housing reactions and articles. Took a lot of (additional) notes, kicked off plenty of conversations, and energized the hell out of the team. ❤️🏡
May 17, 2025 at 11:55 AM
With this thumbnail, how are you not already watching the video!? Look at our joy of putting @taliesinevitel.bsky.social in the stew!

The start of the interview though... 😱
🍿🍿🍿 New Video! 🍿🍿🍿

PLAYER HOUSING! Libraries, Load Screens and House Limits

Interview with Housing Lead Jesse Kurlancheek and Rachel Bussone

youtu.be/jYMdB6mF63s
May 16, 2025 at 5:27 PM
Me, to the housing team on Saturday, May 10th @ 4:30pm (after meeting @soulsobreezy.bsky.social
at PAX): "Soul is such a nice dude!"

Here's said nice dude's video on housing!

www.youtube.com/watch?v=E2WF...
I GOT TO TRY HOUSING! How it Went, Dev Interview, New Info! World of Warcraft
YouTube video by SoulSoBreezy
www.youtube.com
May 16, 2025 at 2:47 PM
Currently trapped under my snoozing child and watching this at 4:30am and getting hyped against my circadian rhythm's will.

youtu.be/vv9cj5gp2Yk?...
FF14 Lottery Got You Down? WoW Housing First Look!
YouTube video by llamatodd
youtu.be
May 16, 2025 at 8:37 AM
Given today, this was DEEPLY confusing..
I initially thought this was a reply to your disclosure.
May 15, 2025 at 10:12 PM
Housin'? More like WRASSLIN'
Hands On Preview: World of Warcraft's Player Housing: Midnight's Ambitious Feature Is So Much Cooler Than We Expected www.mmorpg.com/previews/han...
May 15, 2025 at 8:05 PM