Kochava
@kochava.bsky.social
Kochava empowers advertisers and publishers to measure what matters to them across all their marketing channels.
This isn’t fine: Industry research indicates ad fraud could top $172B by 2028.
What tactics are you employing to protect your spend in the new year?
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
What tactics are you employing to protect your spend in the new year?
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
December 1, 2025 at 4:14 PM
This isn’t fine: Industry research indicates ad fraud could top $172B by 2028.
What tactics are you employing to protect your spend in the new year?
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
What tactics are you employing to protect your spend in the new year?
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
CTV is everywhere. But can it actually drive mobile user acquisition? Cross-device attribution, DSPs, SSPs & MMPs are making it measurable. Join us alongside @verve_inc & @dataseat to learn how to turn CTV into performance. Reserve your spot 👉 www.crowdcast.io/c/making-ctv...
November 25, 2025 at 4:28 PM
CTV is everywhere. But can it actually drive mobile user acquisition? Cross-device attribution, DSPs, SSPs & MMPs are making it measurable. Join us alongside @verve_inc & @dataseat to learn how to turn CTV into performance. Reserve your spot 👉 www.crowdcast.io/c/making-ctv...
Ad fraud i$ offensive.
Fake clicks, bogus impressions, wasted dollars—it impacts all of us.
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
Fake clicks, bogus impressions, wasted dollars—it impacts all of us.
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
November 24, 2025 at 5:03 PM
Ad fraud i$ offensive.
Fake clicks, bogus impressions, wasted dollars—it impacts all of us.
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
Fake clicks, bogus impressions, wasted dollars—it impacts all of us.
Download the ebook and stop ad fraud in its tracks: www.kochava.com/content/top-...
The debate around CTV’s place in user acquisition is shifting. We're joining Verve and Dataseat to share how cross-device attribution and high-quality signals are helping UA teams close the loop from exposure to install.
Register now: www.crowdcast.io/c/making-ctv...
Register now: www.crowdcast.io/c/making-ctv...
November 21, 2025 at 5:00 PM
The debate around CTV’s place in user acquisition is shifting. We're joining Verve and Dataseat to share how cross-device attribution and high-quality signals are helping UA teams close the loop from exposure to install.
Register now: www.crowdcast.io/c/making-ctv...
Register now: www.crowdcast.io/c/making-ctv...
This season, we’re especially thankful for our webinar partners. Together, we’ve built content that moves our industry forward.
Thank you all!
Clear Channel Outdoor | Samba TV | @tinuiti.bsky.social Adomni | @sourcecodecommunications.com | TikTok for Business | Topanda | Next in Media
Thank you all!
Clear Channel Outdoor | Samba TV | @tinuiti.bsky.social Adomni | @sourcecodecommunications.com | TikTok for Business | Topanda | Next in Media
November 20, 2025 at 9:51 PM
This season, we’re especially thankful for our webinar partners. Together, we’ve built content that moves our industry forward.
Thank you all!
Clear Channel Outdoor | Samba TV | @tinuiti.bsky.social Adomni | @sourcecodecommunications.com | TikTok for Business | Topanda | Next in Media
Thank you all!
Clear Channel Outdoor | Samba TV | @tinuiti.bsky.social Adomni | @sourcecodecommunications.com | TikTok for Business | Topanda | Next in Media
App marketers can now engage in AI-powered conversations with their app attribution data through Kochava Model Context Protocol (MCP) servers integrated within StationOne, Kochava’s new integrative AI hub.
Take a closer look at StationOne and request early access: www.kochava.com/blog/integra...
Take a closer look at StationOne and request early access: www.kochava.com/blog/integra...
Integrative AI for Marketers With Kochava MCPs in StationOne
Kochava MCP (Model Context Protocol) servers enable app marketers to leverage integrative AI to converse with their data in StationOne.
www.kochava.com
November 20, 2025 at 4:34 PM
App marketers can now engage in AI-powered conversations with their app attribution data through Kochava Model Context Protocol (MCP) servers integrated within StationOne, Kochava’s new integrative AI hub.
Take a closer look at StationOne and request early access: www.kochava.com/blog/integra...
Take a closer look at StationOne and request early access: www.kochava.com/blog/integra...
1 in 5 searches answered by AI, 34.5% decrease in click-through rates, 79% drop in organic traffic for sites appearing below AI overviews.
The zero-click world is here, yet 47% of brands have no GEO strategy. Discover more: www.kochava.com/webinars/zer...
The zero-click world is here, yet 47% of brands have no GEO strategy. Discover more: www.kochava.com/webinars/zer...
November 19, 2025 at 6:27 PM
1 in 5 searches answered by AI, 34.5% decrease in click-through rates, 79% drop in organic traffic for sites appearing below AI overviews.
The zero-click world is here, yet 47% of brands have no GEO strategy. Discover more: www.kochava.com/webinars/zer...
The zero-click world is here, yet 47% of brands have no GEO strategy. Discover more: www.kochava.com/webinars/zer...
More than half of searches now end without clicks when AI summaries appear at the top of results, causing traffic drops of 60–80% for many brands.
We've identified three key disciplines and best practices to come out on top in the age of AI-powered search: www.kochava.com/blog/survivi...
We've identified three key disciplines and best practices to come out on top in the age of AI-powered search: www.kochava.com/blog/survivi...
AI-Powered Search: 5 Best Practices for the Zero-Click Era
AI-powered search fuels the zero-click era, resulting in massive traffic drops. Adapt by using AIO, AEO & GEO to build authority and earn citations.
www.kochava.com
November 18, 2025 at 4:58 PM
More than half of searches now end without clicks when AI summaries appear at the top of results, causing traffic drops of 60–80% for many brands.
We've identified three key disciplines and best practices to come out on top in the age of AI-powered search: www.kochava.com/blog/survivi...
We've identified three key disciplines and best practices to come out on top in the age of AI-powered search: www.kochava.com/blog/survivi...
Join our CEO, Charles F Manning, for a conversation about integrative AI with the AI Marketers Guild (AIMG) on November 13 at 9 AM PST.
🔗 Register now: luma.com/insiders1113...
🔗 Register now: luma.com/insiders1113...
AI Insiders with Charles Manning on Integrative AI: Where Human Intelligence Becomes the Killer App · Zoom · Luma
Welcome to AI Insiders, the exclusive weekly virtual series hosted by the AI Marketers Guild. Designed to connect, inspire, and elevate professionals in the AI…
luma.com
November 11, 2025 at 10:39 PM
Join our CEO, Charles F Manning, for a conversation about integrative AI with the AI Marketers Guild (AIMG) on November 13 at 9 AM PST.
🔗 Register now: luma.com/insiders1113...
🔗 Register now: luma.com/insiders1113...
Marketers chasing AI’s promise of performance may be overlooking a more certain path to impact; cutting ad fraud could unlock even greater returns.
“Ultimately, less fraud means less money spent on manipulated metrics, and a fairer playing field for all,” Grant Simmons, VP Kochava Foundry
“Ultimately, less fraud means less money spent on manipulated metrics, and a fairer playing field for all,” Grant Simmons, VP Kochava Foundry
November 10, 2025 at 6:32 PM
Marketers chasing AI’s promise of performance may be overlooking a more certain path to impact; cutting ad fraud could unlock even greater returns.
“Ultimately, less fraud means less money spent on manipulated metrics, and a fairer playing field for all,” Grant Simmons, VP Kochava Foundry
“Ultimately, less fraud means less money spent on manipulated metrics, and a fairer playing field for all,” Grant Simmons, VP Kochava Foundry
Firebase Dynamic Links (FDL) are gone, but your deep linking strategy can still be ready for the holidays.
Our guide makes switching to a reliable alternative easy: www.kochava.com/content/fire...
Our guide makes switching to a reliable alternative easy: www.kochava.com/content/fire...
November 6, 2025 at 5:14 PM
Firebase Dynamic Links (FDL) are gone, but your deep linking strategy can still be ready for the holidays.
Our guide makes switching to a reliable alternative easy: www.kochava.com/content/fire...
Our guide makes switching to a reliable alternative easy: www.kochava.com/content/fire...
New era of integrative AI.
StationOne by Kochava unites choice, security, and agentic intelligence, empowering organizations and individuals to deploy AI as a human extension, not a replacement.
Read the full press release: www.globenewswire.com/news-release...
StationOne by Kochava unites choice, security, and agentic intelligence, empowering organizations and individuals to deploy AI as a human extension, not a replacement.
Read the full press release: www.globenewswire.com/news-release...
November 5, 2025 at 4:39 PM
New era of integrative AI.
StationOne by Kochava unites choice, security, and agentic intelligence, empowering organizations and individuals to deploy AI as a human extension, not a replacement.
Read the full press release: www.globenewswire.com/news-release...
StationOne by Kochava unites choice, security, and agentic intelligence, empowering organizations and individuals to deploy AI as a human extension, not a replacement.
Read the full press release: www.globenewswire.com/news-release...
Struggling to accurately measure ROAS? We teamed up with TikTok and Kantar to create a report that makes it easier.
Get your free copy now ➡️ www.kochava.com/content/mmm-...
Get your free copy now ➡️ www.kochava.com/content/mmm-...
MMM Report | TikTok, Kantar & Kochava | Beyond Last Touch
An adtech report from TikTok, Kantar & Kochava exploring how marketers are moving beyond last touch to explore incrementality with MMM.
www.kochava.com
November 3, 2025 at 7:21 PM
Struggling to accurately measure ROAS? We teamed up with TikTok and Kantar to create a report that makes it easier.
Get your free copy now ➡️ www.kochava.com/content/mmm-...
Get your free copy now ➡️ www.kochava.com/content/mmm-...
Ad fraud losses surged from $19B in 2018 to over $85B in 2023, with projections reaching $172B by 2028. Who's behind these losses? Five repeat offenders.
Get the tools to catch every threat, track every pattern, and defend every dollar.
Download now: www.kochava.com/content/top-...
Get the tools to catch every threat, track every pattern, and defend every dollar.
Download now: www.kochava.com/content/top-...
Ad Fraud Ebook | Can You Spot the Top 5 Ad Fraud Offenders
The essential handbook for marketers to identify, prevent, and combat common ad fraud schemes stealing their budget.
www.kochava.com
October 31, 2025 at 4:56 PM
Ad fraud losses surged from $19B in 2018 to over $85B in 2023, with projections reaching $172B by 2028. Who's behind these losses? Five repeat offenders.
Get the tools to catch every threat, track every pattern, and defend every dollar.
Download now: www.kochava.com/content/top-...
Get the tools to catch every threat, track every pattern, and defend every dollar.
Download now: www.kochava.com/content/top-...
Need some last-minute costume ideas? We've got you covered 👻
October 29, 2025 at 9:22 PM
Need some last-minute costume ideas? We've got you covered 👻
📣 We're cutting through the noise at AdAge AI Marketing Playbook. Connect with our team, see how Kochava is staying one step ahead with AI: www.kochava.com/events
October 28, 2025 at 3:59 PM
📣 We're cutting through the noise at AdAge AI Marketing Playbook. Connect with our team, see how Kochava is staying one step ahead with AI: www.kochava.com/events
Heeere's the server error! 😀
Don't let it take an axe to your performance.
Kochava helps you measure smarter and stay ahead: www.kochava.com/product/meas...
Don't let it take an axe to your performance.
Kochava helps you measure smarter and stay ahead: www.kochava.com/product/meas...
October 27, 2025 at 6:12 PM
Heeere's the server error! 😀
Don't let it take an axe to your performance.
Kochava helps you measure smarter and stay ahead: www.kochava.com/product/meas...
Don't let it take an axe to your performance.
Kochava helps you measure smarter and stay ahead: www.kochava.com/product/meas...
TL;DR: Retention meets rewards: Fetch + Kochava launch Loyalty+ for streaming. The partnership unites Fetch’s universal rewards ecosystem with Kochava’s omnichannel measurement and attribution technology.
📰 Advanced Television
📰 Advanced Television
October 16, 2025 at 5:06 PM
TL;DR: Retention meets rewards: Fetch + Kochava launch Loyalty+ for streaming. The partnership unites Fetch’s universal rewards ecosystem with Kochava’s omnichannel measurement and attribution technology.
📰 Advanced Television
📰 Advanced Television
Last-touch shows what happened. But it can’t tell you why.
Curious how top brands are moving beyond a single-source view? Watch our on-demand webinar with TikTok for Business to see how this approach can reshape your strategy: www.kochava.com/webinar/how-...
Curious how top brands are moving beyond a single-source view? Watch our on-demand webinar with TikTok for Business to see how this approach can reshape your strategy: www.kochava.com/webinar/how-...
October 15, 2025 at 6:41 PM
Last-touch shows what happened. But it can’t tell you why.
Curious how top brands are moving beyond a single-source view? Watch our on-demand webinar with TikTok for Business to see how this approach can reshape your strategy: www.kochava.com/webinar/how-...
Curious how top brands are moving beyond a single-source view? Watch our on-demand webinar with TikTok for Business to see how this approach can reshape your strategy: www.kochava.com/webinar/how-...
From CTV to mobile, Kochava measures it all. Meet us at AdTech Tokyo to discover how your ads can work smarter, not harder.
🗓️ Book your meeting now: www.kochava.com/events
🗓️ Book your meeting now: www.kochava.com/events
October 14, 2025 at 5:33 PM
From CTV to mobile, Kochava measures it all. Meet us at AdTech Tokyo to discover how your ads can work smarter, not harder.
🗓️ Book your meeting now: www.kochava.com/events
🗓️ Book your meeting now: www.kochava.com/events
📣 Introducing Aggregated Insights!
Aggregated Insights is a new, privacy-preserving performance dashboard from Kochava.
Learn more in our new blog: www.kochava.com/blog/aggrega...
Aggregated Insights is a new, privacy-preserving performance dashboard from Kochava.
Learn more in our new blog: www.kochava.com/blog/aggrega...
Introducing Aggregated Insights | Kochava Product Update
With Aggregated Insights, advertisers can view performance across all network partners and analyze data while respecting redaction rules.
www.kochava.com
October 14, 2025 at 4:38 PM
📣 Introducing Aggregated Insights!
Aggregated Insights is a new, privacy-preserving performance dashboard from Kochava.
Learn more in our new blog: www.kochava.com/blog/aggrega...
Aggregated Insights is a new, privacy-preserving performance dashboard from Kochava.
Learn more in our new blog: www.kochava.com/blog/aggrega...
Leading the market from Europe to Enterprise 🗺️
Thanks to our amazing customers, we've been recognized as a Leader in the Enterprise segment, a Regional Leader in Europe, and for Fastest Implementation in Mid-Market: kochava.com/customer-tes...
Thanks to our amazing customers, we've been recognized as a Leader in the Enterprise segment, a Regional Leader in Europe, and for Fastest Implementation in Mid-Market: kochava.com/customer-tes...
October 13, 2025 at 4:52 PM
Leading the market from Europe to Enterprise 🗺️
Thanks to our amazing customers, we've been recognized as a Leader in the Enterprise segment, a Regional Leader in Europe, and for Fastest Implementation in Mid-Market: kochava.com/customer-tes...
Thanks to our amazing customers, we've been recognized as a Leader in the Enterprise segment, a Regional Leader in Europe, and for Fastest Implementation in Mid-Market: kochava.com/customer-tes...
Halloween isn’t just candy and costumes—it’s a $13.1B chance to reach customers across channels 🎃
Discover how social, CTV, and analytics come together for a high-performing season: www.kochava.com/blog/hallowe...
Discover how social, CTV, and analytics come together for a high-performing season: www.kochava.com/blog/hallowe...
Halloween Marketing Magic | Halloween Campaign Tips & Tricks
A $13.1 billion market, Halloween Marketing presents unique measurement challenges that traditional attribution is hard-pressed to capture.
www.kochava.com
October 9, 2025 at 4:39 PM
Halloween isn’t just candy and costumes—it’s a $13.1B chance to reach customers across channels 🎃
Discover how social, CTV, and analytics come together for a high-performing season: www.kochava.com/blog/hallowe...
Discover how social, CTV, and analytics come together for a high-performing season: www.kochava.com/blog/hallowe...
October 8, 2025 at 11:16 PM
We're celebrating our new G2 Fall 2025 badges! 🎉
This recognition is based on reviews from real users like you—we couldn't have done it without your support. Thank you for helping us lead the way!
See what the hype is all about: www.kochava.com/customer-tes...
This recognition is based on reviews from real users like you—we couldn't have done it without your support. Thank you for helping us lead the way!
See what the hype is all about: www.kochava.com/customer-tes...
October 7, 2025 at 6:39 PM
We're celebrating our new G2 Fall 2025 badges! 🎉
This recognition is based on reviews from real users like you—we couldn't have done it without your support. Thank you for helping us lead the way!
See what the hype is all about: www.kochava.com/customer-tes...
This recognition is based on reviews from real users like you—we couldn't have done it without your support. Thank you for helping us lead the way!
See what the hype is all about: www.kochava.com/customer-tes...