Kerry Althea
@kerryalthea.bsky.social
Jamaican American | 🚀 Startup Founder | ❤️ 3x Heart Surgery Survivor | 📈 Marketing Pro (15 yrs) | 🎭 Award-Winning Playwright & Director | Inspiring innovation through resilience & creativity!
Tailor Content for B2B vs. B2C: For B2B, focus on educational threads and data-driven insights. For B2C, prioritize visually engaging content like GIFs or videos to drive emotional connection.
January 21, 2025 at 4:13 AM
Tailor Content for B2B vs. B2C: For B2B, focus on educational threads and data-driven insights. For B2C, prioritize visually engaging content like GIFs or videos to drive emotional connection.
Push notifications = underrated goldmine. 💬 With an average conversion rate of 20%+, they’re a must-have for driving engagement & sales. Don’t sleep on this powerful tool! 📈 #MobileMarketing #GrowthHack
January 16, 2025 at 5:22 PM
Push notifications = underrated goldmine. 💬 With an average conversion rate of 20%+, they’re a must-have for driving engagement & sales. Don’t sleep on this powerful tool! 📈 #MobileMarketing #GrowthHack
Consistency is key! A #MessageMap aligns your brand’s voice, values, and messaging across all channels. Perfect for startups, SaaS, and growing brands looking to scale with clarity. 🗺️ #BrandStrategy #MarketingTips
January 16, 2025 at 5:21 PM
Consistency is key! A #MessageMap aligns your brand’s voice, values, and messaging across all channels. Perfect for startups, SaaS, and growing brands looking to scale with clarity. 🗺️ #BrandStrategy #MarketingTips
Trust your marketers to do what they do best. 🎯 Marketing isn’t just guesswork—it’s strategy, creativity, and data-driven execution. Let the experts drive results while you focus on your zone of genius. 💡 #MarketingStrategy #TrustTheProcess
January 16, 2025 at 5:20 PM
Trust your marketers to do what they do best. 🎯 Marketing isn’t just guesswork—it’s strategy, creativity, and data-driven execution. Let the experts drive results while you focus on your zone of genius. 💡 #MarketingStrategy #TrustTheProcess
Influencer marketing works when authenticity meets strategic alignment. Choose partners who genuinely resonate with your brand values and audience demographics. Quality over follower count. #InfluencerMarketing #BrandStrategy #AuthenticMarketing
January 13, 2025 at 2:29 PM
Influencer marketing works when authenticity meets strategic alignment. Choose partners who genuinely resonate with your brand values and audience demographics. Quality over follower count. #InfluencerMarketing #BrandStrategy #AuthenticMarketing
SEO builds organic traffic through strategic content optimization, while SEM leverages paid advertising for immediate visibility. Smart marketers use both to maximize digital presence. #SEO #SEM #DigitalMarketing
January 13, 2025 at 2:28 PM
SEO builds organic traffic through strategic content optimization, while SEM leverages paid advertising for immediate visibility. Smart marketers use both to maximize digital presence. #SEO #SEM #DigitalMarketing
Marketing isn’t just creative ideas—it’s strategic execution that transforms concepts into measurable results. Data drives decisions, creativity sparks engagement. #MarketingStrategy #BusinessGrowth #DataDriven
January 13, 2025 at 2:28 PM
Marketing isn’t just creative ideas—it’s strategic execution that transforms concepts into measurable results. Data drives decisions, creativity sparks engagement. #MarketingStrategy #BusinessGrowth #DataDriven
At the top of the funnel, focus on awareness: #SEO, social media, and educational content. Example: A #B2B SaaS company might publish whitepapers to attract leads, while a #B2C brand might run influencer #campaigns
January 12, 2025 at 5:01 PM
At the top of the funnel, focus on awareness: #SEO, social media, and educational content. Example: A #B2B SaaS company might publish whitepapers to attract leads, while a #B2C brand might run influencer #campaigns
#Marketing is about execution, testing, and #iteration—not just brainstorming. The best ideas fail without proper implementation. Focus on action: create #campaigns, measure results, and refine your approach.
January 11, 2025 at 9:05 PM
#Marketing is about execution, testing, and #iteration—not just brainstorming. The best ideas fail without proper implementation. Focus on action: create #campaigns, measure results, and refine your approach.
In B2BC (Business-to-Business-to-Consumer) #marketing, a hybrid approach is essential. Utilize Ideal Customer Profiles (ICPs) to identify target businesses and buyer personas to understand the end #consumers.
January 9, 2025 at 9:56 PM
In B2BC (Business-to-Business-to-Consumer) #marketing, a hybrid approach is essential. Utilize Ideal Customer Profiles (ICPs) to identify target businesses and buyer personas to understand the end #consumers.
🚀 In B2B, focus on Ideal Customer Profiles (ICPs) to identify target companies. In B2C, create buyer personas to understand individual consumers. Both are key for tailored marketing! #B2B #B2C #MarketingStrategy
January 9, 2025 at 9:50 PM
🚀 In B2B, focus on Ideal Customer Profiles (ICPs) to identify target companies. In B2C, create buyer personas to understand individual consumers. Both are key for tailored marketing! #B2B #B2C #MarketingStrategy
SEO is essential for enhancing visibility; without it, your website risks being lost in the vast online landscape. #SEOImportance #OnlineVisibility #SEO #SEM
January 9, 2025 at 9:20 PM
SEO is essential for enhancing visibility; without it, your website risks being lost in the vast online landscape. #SEOImportance #OnlineVisibility #SEO #SEM
A semester in marketing doesn’t make you a marketer, just as a semester in finance doesn’t make you a financial analyst. Respect the profession! #MarketingProfessionals #RespectTheField
January 9, 2025 at 9:18 PM
A semester in marketing doesn’t make you a marketer, just as a semester in finance doesn’t make you a financial analyst. Respect the profession! #MarketingProfessionals #RespectTheField
Blogging enhances SEO and establishes authority in your niche, driving organic traffic to your site. #BloggingBenefits #ContentMarketing #Blog
January 9, 2025 at 9:15 PM
Blogging enhances SEO and establishes authority in your niche, driving organic traffic to your site. #BloggingBenefits #ContentMarketing #Blog
A website must offer value beyond aesthetics; functionality and user experience are key to conversion. #WebsiteDesign #UserExperience #Marketing
January 9, 2025 at 9:14 PM
A website must offer value beyond aesthetics; functionality and user experience are key to conversion. #WebsiteDesign #UserExperience #Marketing
Account-Based Marketing (ABM) targets specific accounts, while demand generation casts a wider net for leads. #ABM #DemandGeneration #Marketing
January 9, 2025 at 9:12 PM
Account-Based Marketing (ABM) targets specific accounts, while demand generation casts a wider net for leads. #ABM #DemandGeneration #Marketing
The bow tie funnel emphasizes customer retention and loyalty, unlike the traditional linear funnel. #BowTieFunnel #CustomerLoyalty #Marketing
January 9, 2025 at 9:10 PM
The bow tie funnel emphasizes customer retention and loyalty, unlike the traditional linear funnel. #BowTieFunnel #CustomerLoyalty #Marketing
Campaigns are overarching strategies, while tactics are specific actions taken to achieve goals. #CampaignVsTactics #MarketingStrategy
January 9, 2025 at 9:04 PM
Campaigns are overarching strategies, while tactics are specific actions taken to achieve goals. #CampaignVsTactics #MarketingStrategy
Organic marketing builds trust over time, while paid ads can generate immediate results. #OrganicVsPaid #MarketingApproach
January 9, 2025 at 9:03 PM
Organic marketing builds trust over time, while paid ads can generate immediate results. #OrganicVsPaid #MarketingApproach
Sales focus on closing deals, while marketing builds relationships and awareness throughout the funnel. #SalesVsMarketing #MarketingFunnel
January 9, 2025 at 9:02 PM
Sales focus on closing deals, while marketing builds relationships and awareness throughout the funnel. #SalesVsMarketing #MarketingFunnel