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Ipsos Group
@ipsosgroup.bsky.social
Ipsos is one of the largest market research companies operating in 90 markets with more than 20,000 research professionals.

Visit our website: https://www.ipsos.com/en
What's worrying consumers most? Our Dec 2025 #MarketEssentials survey shows rising prices and finances are top concerns. 💸55% of those rating 2025 poorly cite inflation as their main worry. Find out more 👉 https://ow.ly/nZHN50XWAkk
January 14, 2026 at 2:02 PM
Exploring a city with only a "Top 10" guide means missing the hidden gems.

Many brands do the same. By focusing solely on standard funnel metrics, they see the highlights but miss the full context, and the unforeseen opportunities hiding in plain sight.
January 13, 2026 at 3:13 PM
A majority (87%) of Americans heard about the U.S. military operation in Venezuela — yet opinions are split, and many worry the U.S. could get “too involved.”
Explore the data 👉 https://ow.ly/Sc1P50XVuvm
January 13, 2026 at 1:26 PM
What’s happening behind our screens? Join our first KEYS webinar of the year to explore how screens shape our lives and enhance real-time engagement!
Register now 👉 https://ow.ly/Q2Rx50XTT21
January 9, 2026 at 4:02 PM
🏟️ How do sports clubs impact local communities in Britain? A new Ipsos survey shows:
▪️ 51% say they create jobs & attract tourism.
▪️ 50% say they foster identity 🇬🇧 Broad agreement on financial protection for clubs.
Find out more 👉https://ow.ly/2xxE50XTjkP
January 9, 2026 at 2:02 PM
Ipsos’ Global Consumer Confidence Index is up 0.6 points on December 2025 and reads at 49.4. The index has increased significantly in consecutive months and is now 1.5 points higher than its reading from this time last year.
Find out more 👉 https://ow.ly/8RjV50XTj46
January 8, 2026 at 2:02 PM
Americans resolve to make 2026 better, and it starts with their wallets.

Saving more money is the #1 New Year’s resolution for 2026, according to Ipsos Consumer Tracker data.

Explore the full list of resolutions👉 https://ow.ly/3r0z50XSXbu
January 7, 2026 at 3:20 PM
🎯 Reach the audience that drives the market.
From luxury to retail, finance to AI, Global Influentials set the pace.
Discover how the Ipsos Global Influentials (IGI) study helps brands stay ahead 👉 https://ow.ly/8VSc50XSrkR
January 6, 2026 at 3:01 PM
#ThePowerOfTrust: In an info-saturated world, we crave authenticity from trusted brands. As complexity grows, so does how we trust organizations.
Learn more in the Ipsos Global Trends report 👉https://ow.ly/sPlT50XRXKi
January 5, 2026 at 4:30 PM
Ipsos Update January 2026 is out!

We kick off the year with the latest insights from Ipsos teams around the world.
January 5, 2026 at 1:42 PM
Welcome to Gen Beta! 👶🚀
2025 is the first year of a new generation. From the "Smart City Kid" to the "NeoIndigenous Hippie," we’ve developed 6 personas to help you visualize who they will become.
Find out more 👉https://ow.ly/9Ryp50XMt6P
January 2, 2026 at 3:25 PM
The numbers tell the story: global immigration expectations are falling (62% vs 67% last year). In the U.S., it’s a dramatic drop to 29% after Trump’s reforms.
Discover more predictions in Ipsos Predictions 2026 report 👉 https://ow.ly/MzeF50XKiQb
January 1, 2026 at 2:25 PM
At Ipsos, we believe knowledge is a right for every child. Thanks to the Ipsos Foundation and our employees' commitment, we empower disadvantaged youth around the world through education. Watch the video to see our impact! 👉 https://ow.ly/nns750XJC5C
December 31, 2025 at 9:01 AM
🌍 Across 30 countries, the share saying their country is heading in the right direction is up +4pp since Dec 2024, now 41%. Yet majorities in 23/30 countries still say things are going the wrong way.
Find the full country-by-country breakdown 👉 https://ow.ly/5GyX50XLtuI
December 30, 2025 at 10:00 AM
Inflation is no longer the world's #1 worry. After dominating the global conversation for years, the economic narrative is shifting. Our What Worries the World survey shows a distinct change in public focus across 30 countries 👉 https://ow.ly/fTKi50XLt8b
December 29, 2025 at 9:10 AM
At Ipsos, we value health, collaboration, and friendly competition. 🚀

Today, we celebrate the success of our global initiative: Ipsos Squad Up! Teams worldwide embraced active mobility, racking up points together. ⚡

Thank you to all participants, you’ve set the bar high! 🏆
December 26, 2025 at 9:00 PM
🌍 Immigration control is rising globally. Concern hit 18% in Dec 2025, up from 16% in Jan, with Nov at an 8-year peak. In Great Britain, it's at 41%, the top issue now.
Find the full breakdown 👉 https://ow.ly/y69T50XLtY6
December 26, 2025 at 4:30 PM
Chinese automakers are reshaping Thailand’s auto market with innovative EVs, challenging Japanese brands
Discover why hybrids are the bridge to an electric future 👉 https://ow.ly/aPeo50XKlcx
December 25, 2025 at 3:25 PM
Brazil in 2026 stands at a crossroads. Polarization, a conservative wave among Gen Z, digital health trends, and declining trust in institutions are shaping the future.

Explore the full insights in Ipsos Flair Brazil 2026: Echo of the Times 👉 https://ow.ly/2Trh50XKkjP
December 24, 2025 at 3:00 PM
The 2026 soccer World Cup is set to draw 59% of viewers. Gen Z men are most excited (71%), Boomer women least (39%).
Discover more predictions in Ipsos Predictions 2026 👉https://ow.ly/JYgC50XKjj6
December 23, 2025 at 2:40 PM
Planning your 2026 glow-up?
You’re not alone, 60% say they’ll focus more on appearance. Gen Z leads (72%), Boomer men the least (36%).
Check out all Ipsos Predictions 2026 👉 https://ow.ly/Uv8M50XKj7j
December 22, 2025 at 2:35 PM
Stop chasing hype. Discover Ipsos' key insights for 2026! 🤖💬🧬❤️🚗 👉 https://ow.ly/1rM450XMxUO
December 22, 2025 at 9:01 AM
🌍 In December, across 30 countries, 39% of people say their economy is “good.” Recovery varies, with only 6 countries showing a majority positive view.
Discover more in our What Worries the World survey 👉 https://www.ipsos.com/en/what-worries-world
December 19, 2025 at 3:45 PM
As the year closes, we extend our warm Season’s Greetings for 2026 to our clients and partners!
Thank you for a year of trust. Let's navigate the future together!
December 18, 2025 at 3:20 PM
Is public unrest becoming the new normal?

59% think large-scale protests or riots are likely in their country, up from 56% in 2019.

Find out more 👉 https://ow.ly/bPQr50XKiwc
#IpsosPredictions2026
December 18, 2025 at 2:01 PM