The Hoffman Agency
@hoffman.com
CEO Lou Hoffman spoke with PR Magazine in China about AI, global expansion, and PR industry trends.
💡 He shared thoughtful perspectives on the changes shaping our industry. Read more: https://bit.ly/49qUUqW
💡 He shared thoughtful perspectives on the changes shaping our industry. Read more: https://bit.ly/49qUUqW
November 26, 2025 at 12:30 PM
CEO Lou Hoffman spoke with PR Magazine in China about AI, global expansion, and PR industry trends.
💡 He shared thoughtful perspectives on the changes shaping our industry. Read more: https://bit.ly/49qUUqW
💡 He shared thoughtful perspectives on the changes shaping our industry. Read more: https://bit.ly/49qUUqW
Sending a big thank-you to our clients, partners and teams. 🙌 Wishing everyone a happy Thanksgiving!
November 25, 2025 at 6:16 PM
Sending a big thank-you to our clients, partners and teams. 🙌 Wishing everyone a happy Thanksgiving!
Hoffman Korea earned three wins at the 2025 Korea Public Relations Association (KPRA) PR Awards, one of Korea's most notable recognitions in communications.
🏆We took home Corporate PR for B2B, IT/Technology and Healthcare.
See our other awards. https://bit.ly/3W1ZrIu
🏆We took home Corporate PR for B2B, IT/Technology and Healthcare.
See our other awards. https://bit.ly/3W1ZrIu
November 25, 2025 at 9:00 AM
Hoffman Korea earned three wins at the 2025 Korea Public Relations Association (KPRA) PR Awards, one of Korea's most notable recognitions in communications.
🏆We took home Corporate PR for B2B, IT/Technology and Healthcare.
See our other awards. https://bit.ly/3W1ZrIu
🏆We took home Corporate PR for B2B, IT/Technology and Healthcare.
See our other awards. https://bit.ly/3W1ZrIu
Four cities. Four rhythms. One connected team. 🌍
This week, peek into a day with snapshots from Portland, Taipei, Seoul and Kuala Lumpur. ⤵️
This week, peek into a day with snapshots from Portland, Taipei, Seoul and Kuala Lumpur. ⤵️
November 19, 2025 at 4:43 PM
Four cities. Four rhythms. One connected team. 🌍
This week, peek into a day with snapshots from Portland, Taipei, Seoul and Kuala Lumpur. ⤵️
This week, peek into a day with snapshots from Portland, Taipei, Seoul and Kuala Lumpur. ⤵️
Our team picked up multiple wins at the IPRS PRISM Awards 2025, including:
🏆 Outstanding Comms Consultancy
🌊 Outstanding Comms Campaign of the Year
🌏 Outstanding Regional Campaign
🌟 Outstanding Young Comms Professional - Allysa Ang
More here: https://bit.ly/3W1ZrIu
🏆 Outstanding Comms Consultancy
🌊 Outstanding Comms Campaign of the Year
🌏 Outstanding Regional Campaign
🌟 Outstanding Young Comms Professional - Allysa Ang
More here: https://bit.ly/3W1ZrIu
November 19, 2025 at 7:15 AM
Our team picked up multiple wins at the IPRS PRISM Awards 2025, including:
🏆 Outstanding Comms Consultancy
🌊 Outstanding Comms Campaign of the Year
🌏 Outstanding Regional Campaign
🌟 Outstanding Young Comms Professional - Allysa Ang
More here: https://bit.ly/3W1ZrIu
🏆 Outstanding Comms Consultancy
🌊 Outstanding Comms Campaign of the Year
🌏 Outstanding Regional Campaign
🌟 Outstanding Young Comms Professional - Allysa Ang
More here: https://bit.ly/3W1ZrIu
Discovery has never been static — the way people find brands keeps evolving. Managing Director NA Gerard LaFond shares more via @odwyerpr.bsky.social. https://bit.ly/4i9yJrK
November 14, 2025 at 7:00 PM
Discovery has never been static — the way people find brands keeps evolving. Managing Director NA Gerard LaFond shares more via @odwyerpr.bsky.social. https://bit.ly/4i9yJrK
We made headlines of our own. The IPRS PRISM Awards 2025 shortlisted us in three categories!
🟢 Outstanding Regional Campaign
🟢 Outstanding Young Communications Professional - Allysa Ang
🟢 Outstanding Communications Consultancy (Independent, Multi-Market)
Here's to ideas that keep on flowing!
🟢 Outstanding Regional Campaign
🟢 Outstanding Young Communications Professional - Allysa Ang
🟢 Outstanding Communications Consultancy (Independent, Multi-Market)
Here's to ideas that keep on flowing!
November 14, 2025 at 1:50 AM
We made headlines of our own. The IPRS PRISM Awards 2025 shortlisted us in three categories!
🟢 Outstanding Regional Campaign
🟢 Outstanding Young Communications Professional - Allysa Ang
🟢 Outstanding Communications Consultancy (Independent, Multi-Market)
Here's to ideas that keep on flowing!
🟢 Outstanding Regional Campaign
🟢 Outstanding Young Communications Professional - Allysa Ang
🟢 Outstanding Communications Consultancy (Independent, Multi-Market)
Here's to ideas that keep on flowing!
From uncertainty to “aha!” — PR Intern Elliana Heller reminds us that growing up means piecing things together one step at a time. 👏
🌟 Hear how she discovered a career in communications via the blog. https://bit.ly/47E4eGL
🌟 Hear how she discovered a career in communications via the blog. https://bit.ly/47E4eGL
November 13, 2025 at 8:34 PM
From uncertainty to “aha!” — PR Intern Elliana Heller reminds us that growing up means piecing things together one step at a time. 👏
🌟 Hear how she discovered a career in communications via the blog. https://bit.ly/47E4eGL
🌟 Hear how she discovered a career in communications via the blog. https://bit.ly/47E4eGL
Representing our work across Hong Kong, Taiwan and Korea, the Campaign Asia-Pacific Agency of the Year 2025 awards shortlisted The Hoffman Agency APAC in six categories, closing out the year strong as one team. 🏁
Stay tuned for results from the Campaign AOY 2025 ceremony.
Stay tuned for results from the Campaign AOY 2025 ceremony.
November 12, 2025 at 5:47 AM
Representing our work across Hong Kong, Taiwan and Korea, the Campaign Asia-Pacific Agency of the Year 2025 awards shortlisted The Hoffman Agency APAC in six categories, closing out the year strong as one team. 🏁
Stay tuned for results from the Campaign AOY 2025 ceremony.
Stay tuned for results from the Campaign AOY 2025 ceremony.
Storytelling is in our DNA. 🧬
Story Studio helps B2B tech brands turn human breakthroughs into narratives that resonate — Director, Story Studio Kelly Yamamoto explains.
Learn more about Story Studio. https://bit.ly/43lZrah
Story Studio helps B2B tech brands turn human breakthroughs into narratives that resonate — Director, Story Studio Kelly Yamamoto explains.
Learn more about Story Studio. https://bit.ly/43lZrah
November 11, 2025 at 7:00 PM
Storytelling is in our DNA. 🧬
Story Studio helps B2B tech brands turn human breakthroughs into narratives that resonate — Director, Story Studio Kelly Yamamoto explains.
Learn more about Story Studio. https://bit.ly/43lZrah
Story Studio helps B2B tech brands turn human breakthroughs into narratives that resonate — Director, Story Studio Kelly Yamamoto explains.
Learn more about Story Studio. https://bit.ly/43lZrah
“There’s so much power in 24 hours.”
PR Intern Amy Suh lives by this mantra and recognizes the importance of focusing on the things that matter each day — rather than trying to do everything. ⌛✨
Learn more about her story via the blog. https://bit.ly/4oz89uy
PR Intern Amy Suh lives by this mantra and recognizes the importance of focusing on the things that matter each day — rather than trying to do everything. ⌛✨
Learn more about her story via the blog. https://bit.ly/4oz89uy
November 7, 2025 at 5:14 PM
“There’s so much power in 24 hours.”
PR Intern Amy Suh lives by this mantra and recognizes the importance of focusing on the things that matter each day — rather than trying to do everything. ⌛✨
Learn more about her story via the blog. https://bit.ly/4oz89uy
PR Intern Amy Suh lives by this mantra and recognizes the importance of focusing on the things that matter each day — rather than trying to do everything. ⌛✨
Learn more about her story via the blog. https://bit.ly/4oz89uy
Every voice shapes the future of communications.
Hear from Assistant Project Director for the California Community College to HBCU Transfer Project Dr. Young and explore how our HBCU Scholarship supports California Community College students transferring to HBCUs. Learn more. https://bit.ly/479eaHT
Hear from Assistant Project Director for the California Community College to HBCU Transfer Project Dr. Young and explore how our HBCU Scholarship supports California Community College students transferring to HBCUs. Learn more. https://bit.ly/479eaHT
November 6, 2025 at 5:08 PM
Every voice shapes the future of communications.
Hear from Assistant Project Director for the California Community College to HBCU Transfer Project Dr. Young and explore how our HBCU Scholarship supports California Community College students transferring to HBCUs. Learn more. https://bit.ly/479eaHT
Hear from Assistant Project Director for the California Community College to HBCU Transfer Project Dr. Young and explore how our HBCU Scholarship supports California Community College students transferring to HBCUs. Learn more. https://bit.ly/479eaHT
Your PR horoscope is in … read it below. ⬇️
November 5, 2025 at 5:05 PM
Your PR horoscope is in … read it below. ⬇️
“Sanaenomics” are here. Japan’s new PM Sanae Takaichi plans to turn innovation, including AI, quantum, semiconductors and biotech, into national strategy.
North Asia VP Shingo Nomura shares what this means for global tech players entering Japan’s next chapter. Learn more.
North Asia VP Shingo Nomura shares what this means for global tech players entering Japan’s next chapter. Learn more.
November 5, 2025 at 6:00 AM
“Sanaenomics” are here. Japan’s new PM Sanae Takaichi plans to turn innovation, including AI, quantum, semiconductors and biotech, into national strategy.
North Asia VP Shingo Nomura shares what this means for global tech players entering Japan’s next chapter. Learn more.
North Asia VP Shingo Nomura shares what this means for global tech players entering Japan’s next chapter. Learn more.
From morning coffee in Boston ☕ to late-night ideas in Tokyo 🌙, our Around the Clock series shows the creativity that goes into working across time zones.
November 3, 2025 at 4:06 PM
From morning coffee in Boston ☕ to late-night ideas in Tokyo 🌙, our Around the Clock series shows the creativity that goes into working across time zones.
Desk-to-desk trick-or-treating? That’s the kind of collaboration we want. 🍬
Happy Halloween from our U.S. crew! 🎃
Happy Halloween from our U.S. crew! 🎃
October 31, 2025 at 5:34 PM
Desk-to-desk trick-or-treating? That’s the kind of collaboration we want. 🍬
Happy Halloween from our U.S. crew! 🎃
Happy Halloween from our U.S. crew! 🎃
Give it up for our October Buzz Lightyear Award winner, Hayley! 🏆
She balances nonstop projects, meets tight deadlines and tackles big challenges with calm, focus and a sense of humor.
Your dedication, teamwork and leadership inspire us. 👏
She balances nonstop projects, meets tight deadlines and tackles big challenges with calm, focus and a sense of humor.
Your dedication, teamwork and leadership inspire us. 👏
October 29, 2025 at 7:25 PM
Give it up for our October Buzz Lightyear Award winner, Hayley! 🏆
She balances nonstop projects, meets tight deadlines and tackles big challenges with calm, focus and a sense of humor.
Your dedication, teamwork and leadership inspire us. 👏
She balances nonstop projects, meets tight deadlines and tackles big challenges with calm, focus and a sense of humor.
Your dedication, teamwork and leadership inspire us. 👏
Cashmere Booker’s main takeaways from her digital internship?
✔️ Be confident in your work
🧠 Trust your instincts
❓ Ask for feedback
⏩ Push through challenges to gain resilience
Read more via the blog. https://bit.ly/4ne7z3H
✔️ Be confident in your work
🧠 Trust your instincts
❓ Ask for feedback
⏩ Push through challenges to gain resilience
Read more via the blog. https://bit.ly/4ne7z3H
October 22, 2025 at 7:05 PM
Cashmere Booker’s main takeaways from her digital internship?
✔️ Be confident in your work
🧠 Trust your instincts
❓ Ask for feedback
⏩ Push through challenges to gain resilience
Read more via the blog. https://bit.ly/4ne7z3H
✔️ Be confident in your work
🧠 Trust your instincts
❓ Ask for feedback
⏩ Push through challenges to gain resilience
Read more via the blog. https://bit.ly/4ne7z3H
Mini mics, big questions — this time from Portland! 💥
October 21, 2025 at 7:05 PM
Mini mics, big questions — this time from Portland! 💥
Earned First named us Champion in Technology Excellence at its inaugural Asia-Pacific Consultancy Performance Index. 🏆
This reflects our work in helping companies earn trust — today’s most valuable assets, especially in tech.
Learn more. https://bit.ly/3W1ZrIu
This reflects our work in helping companies earn trust — today’s most valuable assets, especially in tech.
Learn more. https://bit.ly/3W1ZrIu
October 20, 2025 at 3:30 AM
Earned First named us Champion in Technology Excellence at its inaugural Asia-Pacific Consultancy Performance Index. 🏆
This reflects our work in helping companies earn trust — today’s most valuable assets, especially in tech.
Learn more. https://bit.ly/3W1ZrIu
This reflects our work in helping companies earn trust — today’s most valuable assets, especially in tech.
Learn more. https://bit.ly/3W1ZrIu
The final stop of The Hoffman Agency’s Global Music Festival is here! Our “festival” wraps up in Taipei, Kuala Lumpur, Jakarta Selatan, Singapore and Thailand. bit.ly/4mz9yiQ
October 17, 2025 at 1:15 PM
The final stop of The Hoffman Agency’s Global Music Festival is here! Our “festival” wraps up in Taipei, Kuala Lumpur, Jakarta Selatan, Singapore and Thailand. bit.ly/4mz9yiQ
U.S. Operations Manager Ashley Hill is the energy, the organizer and the behind-the-scenes force making sure our office runs seamlessly. See what she does in a day. ❤️✨
October 16, 2025 at 4:01 PM
U.S. Operations Manager Ashley Hill is the energy, the organizer and the behind-the-scenes force making sure our office runs seamlessly. See what she does in a day. ❤️✨
At #PRAXISAPAC 2025, Head of Executive Training and Development, APAC Isabelle Demaude moderated a powerful discussion on credibility in the AI age.
Her main message? When everyone can sound perfect, trust becomes the real differentiator.
Her main message? When everyone can sound perfect, trust becomes the real differentiator.
October 16, 2025 at 10:00 AM
At #PRAXISAPAC 2025, Head of Executive Training and Development, APAC Isabelle Demaude moderated a powerful discussion on credibility in the AI age.
Her main message? When everyone can sound perfect, trust becomes the real differentiator.
Her main message? When everyone can sound perfect, trust becomes the real differentiator.
Goodbye, internship era. Hello, associate account executive era. 👋✨
Sarah Lucente reflects on how communication, prioritization & feedback shaped her internship experience at Hoffman & what she carries forward as an AAE.
Read more. https://bit.ly/4n9afjc
Sarah Lucente reflects on how communication, prioritization & feedback shaped her internship experience at Hoffman & what she carries forward as an AAE.
Read more. https://bit.ly/4n9afjc
October 14, 2025 at 7:05 PM
Goodbye, internship era. Hello, associate account executive era. 👋✨
Sarah Lucente reflects on how communication, prioritization & feedback shaped her internship experience at Hoffman & what she carries forward as an AAE.
Read more. https://bit.ly/4n9afjc
Sarah Lucente reflects on how communication, prioritization & feedback shaped her internship experience at Hoffman & what she carries forward as an AAE.
Read more. https://bit.ly/4n9afjc
Welcome, EVP Carolina Noguera Binstadt! With 20+ years of experience leading communications for clients across the semiconductor, enterprise tech and payments industries, she is ready to dive in at Hoffman.
October 13, 2025 at 6:04 PM
Welcome, EVP Carolina Noguera Binstadt! With 20+ years of experience leading communications for clients across the semiconductor, enterprise tech and payments industries, she is ready to dive in at Hoffman.