Building offtribe-an agency that helps founders with founder first marketing
I slacked & stopped showing-up online.
I am guilty but also glad?
I took some time to recalibrate.
Do I have all the answers I want to have?
No! But I feel calmer & better equipped.
Breaks aren't bad as long as they are temporary!
Let's go 2025!
I slacked & stopped showing-up online.
I am guilty but also glad?
I took some time to recalibrate.
Do I have all the answers I want to have?
No! But I feel calmer & better equipped.
Breaks aren't bad as long as they are temporary!
Let's go 2025!
Yesterday, I went off the grid
No devices for the entire day
What did I do?
> Paint 🎨
> Read a book
> Journal
> Organize my home
You know what was the most difficult thing to do?
Yesterday, I went off the grid
No devices for the entire day
What did I do?
> Paint 🎨
> Read a book
> Journal
> Organize my home
You know what was the most difficult thing to do?
🔥 What went well,
🔥 What could’ve been better, and
🔥 How I can level up in 2025.
How about you?
Do you have any year-end rituals? Would love to hear them!
#buildinpublic
🔥 What went well,
🔥 What could’ve been better, and
🔥 How I can level up in 2025.
How about you?
Do you have any year-end rituals? Would love to hear them!
#buildinpublic
Season 1 of Blunders & Breakthroughs is a wrap! 🎉
Season 2 drops Jan 2025—why the break?
I’ll be focusing on:
✅Analyzing what worked
✅ Applying feedback
✅ Growing the podcast
Goal: come back sharper, stronger & more impactful. 🎯
LET’S GOOO! 💪
Season 1 of Blunders & Breakthroughs is a wrap! 🎉
Season 2 drops Jan 2025—why the break?
I’ll be focusing on:
✅Analyzing what worked
✅ Applying feedback
✅ Growing the podcast
Goal: come back sharper, stronger & more impactful. 🎯
LET’S GOOO! 💪
Doesn't matter if you are VC backed or Bootstrapped.
As long as you have a thriving business. I'd love to:
❇️ Connect with you
❇️ Share Your Story &
❇️ Learn more about Entrepreneurship
Comment down below please ⬇️
#buildinpublic
open.spotify.com/show/187h9WG...
I have wanted to do this for a WHILE & I am SO EXCITED!
Doesn't matter if you are VC backed or Bootstrapped.
As long as you have a thriving business. I'd love to:
❇️ Connect with you
❇️ Share Your Story &
❇️ Learn more about Entrepreneurship
Comment down below please ⬇️
#buildinpublic
🎙️ From editing Disney ads to building Cut The Pod, George has done it all.
💡 We talked about:
🔥The art of storytelling in video editing
🔥Big brands vs. indie creators: the surprising differences
🔥Why he believes podcasts are the future
Catch the episode now! 👇
@cutthepod.bsky.social
🎙️ From editing Disney ads to building Cut The Pod, George has done it all.
💡 We talked about:
🔥The art of storytelling in video editing
🔥Big brands vs. indie creators: the surprising differences
🔥Why he believes podcasts are the future
Catch the episode now! 👇
@cutthepod.bsky.social
Do you build cool stuff on the web?
Here is how to get added 👇
👉 Share your best projects in replies
🔄 Like and Repost for visibility
go.bsky.app/URXcEKm
Do you build cool stuff on the web?
Here is how to get added 👇
👉 Share your best projects in replies
🔄 Like and Repost for visibility
go.bsky.app/URXcEKm
open.spotify.com/show/187h9WG...
I have wanted to do this for a WHILE & I am SO EXCITED!
open.spotify.com/show/187h9WG...
I have wanted to do this for a WHILE & I am SO EXCITED!
Black Friday: Can’t think of a single thing to buy 🤦🏽♀️
Black Friday: Can’t think of a single thing to buy 🤦🏽♀️
Or is it? Experiment time!
I ran a X ad campaign for a growth tool:
Goal: More website visits
Cost: $200/ 24 hrs
A/B Testing Campaign:
1. Non meme Ad
2. Meme Ad
Results? The Meme Ad CRUSHED IT!
It's:
🔥 CTR: 257% higher,
🔥 CPC: 69% cheaper,
than the Non-meme ads!
Or is it? Experiment time!
I ran a X ad campaign for a growth tool:
Goal: More website visits
Cost: $200/ 24 hrs
A/B Testing Campaign:
1. Non meme Ad
2. Meme Ad
Results? The Meme Ad CRUSHED IT!
It's:
🔥 CTR: 257% higher,
🔥 CPC: 69% cheaper,
than the Non-meme ads!
Before your next copywriting project, take 1 piece of content you really like & copy it.
I mean, LITERALLY copy it.
Take a pen and paper and write it down. ✍️
It could be a:
✅ customer testimonial,
✅ blog post
✅ competitor’s LP
Before your next copywriting project, take 1 piece of content you really like & copy it.
I mean, LITERALLY copy it.
Take a pen and paper and write it down. ✍️
It could be a:
✅ customer testimonial,
✅ blog post
✅ competitor’s LP
Was 2024 a gap year?
I wasn’t employed but I :
1. Join Antler as a founder ✅
2. Completed the program ✅
3. Found my co-founders ✅
4. Built a product BUT ✅
5. Couldn’t build a company ❌
(1/3)
Was 2024 a gap year?
I wasn’t employed but I :
1. Join Antler as a founder ✅
2. Completed the program ✅
3. Found my co-founders ✅
4. Built a product BUT ✅
5. Couldn’t build a company ❌
(1/3)
If you are using video for marketing
> Reels,
> Shorts,
> Video Podcast..
FOCUS ON YOUR SETUP
With a few changes and $0 spent my backdrop improved drastically.
My podcast is going to get a serious facelift!!
If you are using video for marketing
> Reels,
> Shorts,
> Video Podcast..
FOCUS ON YOUR SETUP
With a few changes and $0 spent my backdrop improved drastically.
My podcast is going to get a serious facelift!!
Growth is slower lately
40 -> 45k has really been the hardest threshold
Not going to reach my ambitious goal of 50k by EoY, but it's still great that I'm not too far!
Please help me and share it more around 😄
Growth is slower lately
40 -> 45k has really been the hardest threshold
Not going to reach my ambitious goal of 50k by EoY, but it's still great that I'm not too far!
Please help me and share it more around 😄
Offer: Create 7-10 content pieces for Socials
> Long/Short form (text)
> Infographic
> Carousel
> Short Form Video
Ask: 1 hour Call/week (podcast style)
Result:
✅10 Accepts
✅1 referral
❌0 sales
Message I sent, fully personalized
Q: What more can I do?
Offer: Create 7-10 content pieces for Socials
> Long/Short form (text)
> Infographic
> Carousel
> Short Form Video
Ask: 1 hour Call/week (podcast style)
Result:
✅10 Accepts
✅1 referral
❌0 sales
Message I sent, fully personalized
Q: What more can I do?
Marketing = Solving your customer's problem