gsterling
banner
gsterling.bsky.social
gsterling
@gsterling.bsky.social
Truth seeker. Local OG. Co-founder of Nearmedia.co and LocalDialog.com
The latest @nearmedia.bsky.social newsletter, Super Bowl edition. Local Pack Ads, Google Ka-Ching!, Claude Super Bowl Ads, AI Ankle-Biters www.nearmedia.co/local-pack-a...
Local Pack Ads, Google Ka-Ching!, Claude Super Bowl Ads, AI Ankle-Biters
Local Pack Ads Explosion As part of Google's increasingly aggressive monetization of the SERP, it's blurring the differences between ads and organic links at the top of the page. But it's also puttin...
www.nearmedia.co
February 6, 2026 at 4:05 PM
Broken Siri and lack of AI capabilities don’t seem to have hurt Apple results: quarterly sales up 16% on ‘staggering’ iPhone demand www.reuters.com/business/app...
Apple sales, profit beat Wall Street estimates amid 'staggering' iPhone demand
Apple beat Wall Street estimates for quarterly revenue on Thursday, powered by ​strong demand for its iPhones and a sharp rebound in China, with CEO Tim Cook telling Reuters that demand for ‌the lates...
www.reuters.com
January 29, 2026 at 9:47 PM
The latest @nearmedia.bsky.social newsletter: Local AI Visibility Study, AIO-->AI Mode, Daily Queries Decline, CEOs Squandered Tech Trust
Local AI Study, AI Mode Onramp, G-Queries Down, Squandered Tech Trust
Sign up for our new Legal Marketing Newsletter. Once a month, no fluff, just good ideas. Sign Up Report: It's 30x Harder to Show Up in Local AI SOCi's Local Visibility Index is now in i...
www.nearmedia.co
January 29, 2026 at 8:26 PM
Tim Cook’s delayed and bland response to events in Minnesota is not going to satisfy his critics. He’s going to need to accelerate his retirement.
January 28, 2026 at 3:10 PM
This is the future and the United States is, dangerously, putting its head in the sand. US auto makers will wake up five years from now finding their market share disappearing. insideevs.com/news/785541/...
EVs Just Outsold Gas Cars In Europe For The First Time
Europe hit a historic milestone as EV sales surpassed gas cars for the first time, despite geopolitical headwinds.
insideevs.com
January 28, 2026 at 1:43 AM
Yahoo launches new AI "answer engine" Scout, which offers a nice blend of AI and traditional search features. www.nearmedia.co/scout-yahoos...
Scout: Yahoo's New AI 'Answer Engine' (First Look)
Yahoo has been through a lot in the past 32 years. It dominated the internet for much of its early life, until being unseated by Google as the most visited US online destination in 2000. In 2008, Yah...
www.nearmedia.co
January 27, 2026 at 3:22 PM
Tesla sales continue to decline in California and Europe, its biggest markets. Yet the Tesla board clings to Elon Musk as though it has no choice. He’s not an asset he’s a liability.
January 26, 2026 at 8:57 PM
Increasing reliance on Musk’s propagandapedia might cause me to switch my usage from ChatGPT to Gemini. www.theguardian.com/technology/2...
Latest ChatGPT model uses Elon Musk’s Grokipedia as source, tests reveal
Guardian found OpenAI’s platform cited Grokipedia on topics including Iran and Holocaust deniers
www.theguardian.com
January 26, 2026 at 1:50 PM
Tim Cook's obsequious cozying up to Trump -- really true of the lot of them (maybe Nadella is the exception) -- has tainted his legacy and the Apple brand.
January 25, 2026 at 4:48 PM
@nearmedia.bsky.social newsletter: Agentic Shopping, GBP Agents, Gemini Share Surge, Siri-Google Deal

www.nearmedia.co/agentic-shop...
Agentic Shopping, GBP Agents, Gemini Share Surge, Siri-Google Deal
Near Media is the go-to advisor for executives at multi-location brands and vertical agencies seeking to optimize their search strategy and tactics.
www.nearmedia.co
January 14, 2026 at 10:06 PM
Gemini Nano Banana is faster than ChatGPT, but ChatGPT produces consistently better images.
January 14, 2026 at 8:43 PM
From @nearmedia.bsky.social … a look back at local in 2025.
www.nearmedia.co/looking-back...
Looking Back at Local: 2025
Some of the biggest themes, developments and issues we talked about in 2025
www.nearmedia.co
January 7, 2026 at 8:37 PM
Because of Elon Musk's toxic politics, many people are rooting for Tesla to fail. But Tesla was and still is an important company. I would rather see it sold or Musk ousted. However Musk may try to merge Tesla with xAI for even greater control. www.theinformation.com/articles/pre...
2026 Predictions: Tesla Will Acquire xAI
As almost everyone in Silicon Valley has found out lately, creating AI is a money drain, and many of the biggest startups eager to do so aren’t profitable. That’s true even for the AI business run by ...
www.theinformation.com
January 5, 2026 at 4:26 PM
I would encourage everyone so inclined to donate to ProPublica. They do old school investigative journalism at a time when many news organizations are turning into social media. www.propublica.org
ProPublica — Investigative Journalism and News in the Public Interest
ProPublica is an independent, non-profit newsroom that produces investigative journalism in the public interest.
www.propublica.org
January 5, 2026 at 12:05 AM
Here’s a bitter but amusing article about Elon Musk‘s failed/false promises mashable.com/article/elon...
Everything Elon Musk promised in 2025, but didn't deliver
Musk is now infamous for his false promises, but even this is excessive.
mashable.com
December 31, 2025 at 5:39 PM
A movie that’s not explicitly an Xmas movie but is a better Xmas movie than almost all of them.
December 24, 2025 at 3:39 PM
For those who are curious, here’s a link to the 60 Minutes segment that was pulled in the US but aired in Canada last night. www.thereset.news/p/breaking-h...
BREAKING: Here’s the 60 Minutes Segment Trump and CBS News Executives Don’t Want You to See
Hours before it was set to air last night, CBS News executives pulled the segment, but Canada’s Global TV app received it prior to broadcast.
www.thereset.news
December 23, 2025 at 4:30 AM
From @nearmedia.bsky.social: ChatGPT local results with Knowledge Panels. www.nearmedia.co/chatgpt-loca...
ChatGPT Local Results Now Feature a Knowledge Panel
It appears when brand links or map buttons are clicked.
www.nearmedia.co
December 19, 2025 at 7:23 PM
One of the reasons for Gemini's recent popularity vs. ChatGPT is Nano Banana and the fact that Gemini was much faster at images than ChatGPT. That has changed dramatically with the release of upgraded image creation. openai.com/index/new-ch...
December 17, 2025 at 9:57 PM
Haven't written a Google review in a while. Wrote one tonight and got their reward-points screen, which I won't be manipulated by and laugh in the face of ...
December 17, 2025 at 4:17 AM
Saw this is my credit card bill today, which is Amazon Prime fee plus tax. It’s incredible that it has become so expensive over the years.
December 13, 2025 at 9:00 PM
Google is apparently bringing more visual local results to Gemini (per @rustybrick.com and a Twitter post now deleted). However, Gemini is way too slow to take usage from Google proper or AI Mode.
December 12, 2025 at 6:28 PM
The latest @nearmedia.bsky.social newsletter: Got Moats?, Google AI Training Probe, Agencies Are 'OK,' SMBs Are Social www.nearmedia.co/got-moats-go...
Got Moats?, Google AI Training Probe, Agencies Are 'OK,' SMBs Are Social
Where's the Moat? The way many SEOs and investors are now talking, you'd think that Google had locked up the "AI race." That perception has only emerged since Gemini 3's recent rollout. But there are...
www.nearmedia.co
December 11, 2025 at 4:27 PM
When I see sponsored content I almost always bounce without reading it.
December 10, 2025 at 7:40 PM
Terrific podcast discussion with Jes Scholtz about the future of search, SEO and AI. Lots of strategic and very tactical advice via @nearmedia.bsky.social www.nearmedia.co/ep-234-p-1-g...
EP 234 P#1 - Gemini 3, AI Mode & the New Search Reality: A Conversation with Jes Scholz
AI search is evolving fast. Jes Scholz joins us to explain how conversational interfaces, Gemini 3, shrinking indexes and brand salience are reshaping SEO & Local SEO strategy. Here’s what matters — a...
www.nearmedia.co
December 5, 2025 at 6:58 PM