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greenloopmktg.bsky.social
Green Loop Marketing
@greenloopmktg.bsky.social
Implementation is where strategy goes to die. But not at Green Loop. We create successful marketing strategies + manage your day-to-day implementation.

greenloopmktg.com
DIY or hire a pro? 🎥 When it comes to video projects, the answer isn’t always clear.

We break down how budget, timeline, and desired quality can help you decide the best approach and ensure your videos actually make an impact.
🔗 www.greenloopmktg.com/blog/video-p...
Video Projects: When to Hire a Pro vs. DIY — Green Loop Marketing
In this age of digital media, it's not uncommon that we see short form video content on almost every social media platform. Over the years it has grown to be crucial for engagement on social media.
www.greenloopmktg.com
September 12, 2025 at 1:28 PM
LinkedIn is taking a page from TikTok & Reels 👀🎥 — with its immersive video feed. But what does that mean for professionals, creators, and brands?

We broke down everything you need to know. Plus tips for making your videos stand out!

www.greenloopmktg.com/blog/linkedi...
August 27, 2025 at 6:50 PM
YouTube wants to help creators find opportunities to work with brands! New partnerships with platforms like Agentio & StreamElements are unlocking brand deals for smaller creators.
More opportunities = more creator wins! 💰
tinyurl.com/4ejs6jsr
The Shorts play: YouTube steps up creator monetization
YouTube Shorts monetization has been a challenge for creators, pushing YouTube to create more sponsorship opportunities for Shorts creators.
tinyurl.com
August 20, 2025 at 4:34 PM
Want your ad to crush it on YouTube? Google AI analyzed 4,700 ads & cracked the code:
✅ Tell stories in multiple formats
✅ Team up w/creators
✅ Tap into cultural moments

💡 The kicker? YouTube brings in 2.3x the ROAS of paid social. 💥
tinyurl.com/355t6dft
Cannes Lions 2025: YouTube creator marketing - Think with Google
Google’s Official Digital Marketing Publication. Explore YouTube marketing, Cannes Lions trends, and creator collaboration success stories.
tinyurl.com
August 13, 2025 at 2:11 PM
Influencer content is where it's at! It outperforms across the entire customer journey.

📈 KEY STATS:
• 92% say sponsored content has better REACH than organic 📢
• 90% report better ENGAGEMENT 💬
• 83% see better CONVERSION rates 💰
#InfluencerMarketing
tinyurl.com/5taytr2n
tinyurl.com
August 4, 2025 at 7:01 PM
🎵 Sony sued Marriott for $140M over unlicensed music.

⚠️ Don't be Marriott. Use licensed music like that "doo ba doo" TikTok song that's likely stuck in your head—which makes $1M+ yearly! 💰

✅ Use cleared tracks for brand-safe virality.

tinyurl.com/5ce23dbp
The secret to brand-safe virality? Trendy, licensed music
Picking the right, cleared song to back social content is key, Jesse Korwin, CRO of music licensing platform Slipstream, said.
tinyurl.com
July 23, 2025 at 3:44 PM
Meta's bringing fully automated ads by 2026. Just input URL + budget, AI does the rest—creative, targetingo & optimization.

📈 Their AI already beats human campaigns.
🎯 Future = less manual work, more strategy.
❤️ Humans are still required for brand vision.

tinyurl.com/jjudbvfd
Sociable: Meta reportedly expects to offer fully automated AI ads by 2026
Meta’s next-level artificial intelligence tools could create and target campaigns for marketers by next year, according to a Wall Street Journal report.
tinyurl.com
July 21, 2025 at 10:06 PM
Do you have what it takes?
Top 3 musts for brand influencers:

✔ Shared values & clear budgets
✔ Fair pay structures
✔ Creative freedom

💰 71% offer long-term discounts
🎥 53% prefer 15–30 sec clips
🔥 65% want in on creative planning
tinyurl.com/2u9t8k8m
tinyurl.com
July 18, 2025 at 3:17 PM
Instagram had another 💡 moment & it's all about YOU! They're rolling out Recaps & Celebrations.

📊 Recaps: Digests that show top insights, education, and inspo!

🎉 Celebrations: Virtual parades when you hit milestones—who doesn't love their horn tooted?

tinyurl.com/ysunustd
Instagram is rolling out recaps for creators.
In the coming weeks, Instagram will show creators weekly and monthly reports with stats about post views and their follower count. It’s also launching shareable “celebrations” notifications that appea...
tinyurl.com
July 17, 2025 at 2:17 PM
Do brands need influencers, despite what the public thinks?

While only 16% of consumers think influencers impact their buying decisions ... 49% buy something monthly because of influencer posts & 86% make at least one influencer-inspired purchase yearly. 🤔

tinyurl.com/47mh6b3x
tinyurl.com
July 14, 2025 at 3:12 PM
👥 Human vs 🤖 AI Influencers—here's what we know:

When brands use an AI influencer, consumers are ...

37% More interested in the brand ✨
37% Distrustful of the brand ⚠️
27% Can't tell the difference 🤷‍♀️

The future? Coexistence, not replacement! 🚀

tinyurl.com/2drxe79p
tinyurl.com
July 11, 2025 at 4:14 PM
Cover your brand assets! Messy files & off-brand colors? Not on our watch. Here’s how we stay organized, on-brand & looking good:
🧰 Build systems
🗂️ Label everything
🔡 Lock fonts
🌐 Centralize access
📸 Store assets for easy reuse
📁 Create reusable templates
tinyurl.com/589b3u2u
A Marketer’s Guide to Organizing Brand Assets Without Losing Your Mind — Green Loop Marketing
Whether you’re working with in-house teams, freelancers, or outside partners, having clear, shareable brand materials helps ensure consistency, saves time, and reduces the back-and-forth. These 6 best...
tinyurl.com
July 7, 2025 at 1:29 PM
Gen Z isn't buying "authenticity."
They want follower count & credibility over feel-good vibes.
While 27% vs 15% overall of Gen Zers are scrolling through TikTok, they see through performative realness faster than you can say "sus."
Proof > promises!

tinyurl.com/bdrnakd5
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June 27, 2025 at 4:48 PM
Whether it's TikTok, Reels, or your trusty YouTube channel, video content is where it’s at. Here's how we make clients shine:

📅 Prep like a pro
🎯 Keep it consistent
🎤 Give direction
😎 Build comfort
🔁 Repeat to resonate
💥 Lead w/confidence
tinyurl.com/28cethay
Capturing Success: 6 Essential Practices for Your Next Content Shoot — Green Loop Marketing
​​In a world where video content dominates our feeds, it’s easy to overlook the strategy and skill behind every standout shot. Creating compelling content isn’t just about hitting records, it starts w...
tinyurl.com
June 25, 2025 at 4:46 PM
Join us on July 24 as Sarah takes the stage at AMA Indy’s workshop, "How to Thrive at DIY Design (Without Making Your Designer Mad)."
🎟️ Get your tickets here: tinyurl.com/yck568sb
June 23, 2025 at 1:42 PM
Instagram turns 15 with creator-focused updates! 🎉
🤫 Quiet posting—no pressure
🎞️ Trial reels—take creative chances
🔄 Grid reordering—decide how & where content shows up
💰 Drafts program—get funding
🎨 AI editing tools—change the look & feel of your videos

about.fb.com/news/2025/06...
#Marketing
Inspiring Creativity That Brings People Together
We're investing in creativity more this year than ever before, just as Instagram turns 15.
about.fb.com
June 20, 2025 at 5:58 PM
From capturing conference moments to launching LinkedIn groups, we’re proud to help @phisigmasigma strengthen their digital presence.
By aligning strategy, content, and community, we’re amplifying their message of lifelong sisterhood across every platform. 💙💛

#Marketing #PhiSigmaSigma
June 18, 2025 at 3:38 PM