Gastón Riera
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gastonriera.com
Gastón Riera
@gastonriera.com
Posts about #SEO 🚀, and random stuff.
- Most of it in English, el resto en Español.
- Not this cool in real life.
- I like lists

If you want my work stuff, check out my Linkedin: linkedin.com/in/gastonriera/
Back in Argentina after 6 yrs.

Visiting the most iconic places.
Goddamit it is breathtaking

It's going to be a thread of places.
Staring with the most dramatic one: Bariloche
October 28, 2025 at 1:43 PM
It's many of us doing that.

In my case I get a bit annoyed when someone shares a link to me and doesn't clean the url 😅
October 28, 2025 at 1:28 PM
Argentina, the best place for dush de lush (dulce de leche)

I missed this sooo much
October 21, 2025 at 12:16 PM
First time seeing this "cited by", quite cool.

hope that is something that is real and not only counting backlinks
October 16, 2025 at 8:48 PM
Two investment platforms show different colors when there is no change in price.
- Green
- Black

Im confused. I think that green for no change is not good, but maybe it is?🤷
October 15, 2025 at 6:54 AM
"Entirely written by genAI"
In honour of spooky month, share a 4 word horror story that only someone in your profession would understand.

“The tapes wouldn’t start”
In honour of spooky month, share a 4 word horror story that only someone in your profession would understand.

“Translate 'yoroshiku onegai shimasu'”.
October 13, 2025 at 4:02 AM
"unnatural inbound links penalty"
In honour of spooky month, share a 4 word horror story that only someone in your profession would understand.

“The tapes wouldn’t start”
In honour of spooky month, share a 4 word horror story that only someone in your profession would understand.

“Translate 'yoroshiku onegai shimasu'”.
October 12, 2025 at 10:02 PM
"Didnt remove noindex"
In honour of spooky month, share a 4 word horror story that only someone in your profession would understand.

“The tapes wouldn’t start”
In honour of spooky month, share a 4 word horror story that only someone in your profession would understand.

“Translate 'yoroshiku onegai shimasu'”.
October 12, 2025 at 10:00 PM
Reposted by Gastón Riera
please do not use llms to actually write your blogs.

we can absolutely tell.

and it means:

1. I don't trust what you're saying (or at least I don't trust any purported 'insight')

2. I don't feel like I'm listening to you (normally I _like_ listening to nuance)

👉 shorter, imperfect yet real👌
October 5, 2025 at 2:17 PM
70, seven-zero, SEVENTY emails in 12 hrs.

Chris, dont you think that's a bit much?
October 1, 2025 at 6:27 AM
Interesante que haya gente molesta por las respuestas de AI en Google Search.

En el foro alguien mencionó que usa "-ia"
Que bueno estaría que existiese un filtro avanzado para ello, no?
September 30, 2025 at 10:55 PM
Why wouldnt you let login pages be crawled?

Im surprised that these two large brands would block the login page
September 30, 2025 at 3:11 AM
Acabo de ver la mejor de los bios... Describe mi argentinidad muy mucho.

Siempre un matecito ayuda.
September 30, 2025 at 2:42 AM
Just installed a new router, moving away from the network-provided one.

I should've made this decision aaaages ago. This has improved my experience significantly
September 25, 2025 at 1:56 AM
Nice inclusion in a Job description.

Also, which team won the SB 59? the Eagles

*I didnt know, I just googled it 😅
September 23, 2025 at 10:16 AM
Opps it seems like Gaston Luga is spending their dollars in ads for my domain search?

At least this is confirmation that Im not the only Gaston in Australia 😂
September 23, 2025 at 1:40 AM
My take on what SEO professionals need to be hired in the current era:
- Critical thinking
- Experience from doing
September 18, 2025 at 4:09 AM
But also, For a role of **Senior AEO Strategist**

Yep, AEO, as in Answer Engine Optimisation. LLMs and that...
They are looking for SEOs!
September 15, 2025 at 11:30 PM
Wowza, +2yrs of experience for a Jr SEO analyst.

Is that the new bar for Juniors?
September 15, 2025 at 11:22 PM
I've just saw this in a support ticket.
GODDAMN!
September 15, 2025 at 6:26 AM
Over the weekend I flew to Sydney to watch Argentina vs Australia Rugby championship.

Weather was marvellous. The game was awesome too, such a stressfull ending.
Los Pumas have a lot to work on closing games
September 14, 2025 at 10:20 PM
Reposted by Gastón Riera
Just a friendly reminder to Google your personal phone number as mine showed up on a creepy website showing addresses and phone numbers of Australians.
Not going to link to it as it's such a privacy risk.
September 11, 2025 at 10:08 PM
This is me, every-single-time

I've even changed how I say my name 😅
September 11, 2025 at 2:43 AM
God, 3 months it took go GSC to review less than 1k pages! 🐢🐢🐢🐢
September 8, 2025 at 10:33 PM
My mouse has had issues with the right click for several weeks, I just ordered a new one.

It's like it knows! Now it is working PER.FEC.LY. 😡😡

Hate it when this happens!
September 7, 2025 at 11:08 PM