When everybody is doing something, ask yourself if following the crowd serves your goals or if there's a better way.

All decisions seem smart until we examine them from different angles and ask the right questions.

Having an opinion doesn't mean we must voice it. True wisdom often lies in choosing which conversations deserve our energy, and sometimes silence is the most powerful choice.

I'm tired of the endless “I can spot your ChatGPT writing” posts.

Pure nonsense, really.

Why should anyone care?

Rejecting modern technology doesn't make you sophisticated—it makes you outdated.

Critiquing others' writing without expertise is merely hollow chatter.

We need smaller design communities where people can build deeper connections. While big communities give you access to many people, they're often just groups of strangers - and that's not effective.

I'm learning React.js on Udemy, and as a product designer with some technical skills, it's fascinating to dive deeper into the development side of things. I've been coding along with the videos in Cursor (an IDE I’m trying out), and it’s amazing how often it predicts what I’m about to write next!

Unreliable freelancers? It’s not the format; it’s the person.

Freelancing is just a work format — a flexible, solo business model. Reliability? That’s a personal trait, not tied to contracts or job titles.

Stop blaming the format for hiring the wrong person. Stereotypes don’t help anyone.

What are your goals for 2025?

On a personal side, one thing is more time outdoors.

Here’s a photo from a recent winter hike near the Malyovitsa Peak in the Rila Mountains in Bulgaria.

Great AI doesn’t guarantee a great product.

Many SaaS products fail to attract and retain users because they:
➡️ Prioritise engineering over UX.
➡️ Solve the wrong problems.
➡️ Offer poor control over AI features.

How do you balance tech, design, and user needs in your product?

Some people see the whole world as a "big drama" where they can always be the victim.

Others see it as a world full of endless options, where each person is responsible for their choices and in charge of how they respond to anything.

It’s always up to you.

Buzzword bingo of the week:

1️⃣ "Strong AI Creativity"
2️⃣ "Shaping the Future"
3️⃣ "A-player"

My top 3 meaningless hype boosters. What are yours?

Talking about tools positions you as a tool expert.

When you dive into processes, methodologies, organisations, and people — that's when you’re recognised as a true subject matter expert.