Steve Hutt
@ecommercefastlane.bsky.social
Empowering Shopify Store Owners & Digital Marketers with the latest insights and strategies for profitable growth.
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Your $100 DTC Orders Can't Compete with $10K Wholesale Relationships. Have a listen:
Why Your $100 DTC Orders Can't Compete with $10K Wholesale Relationships
DTC brands struggling in 2025: there's a $5.9 trillion wholesale...
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February 3, 2026 at 9:26 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Your $100 DTC Orders Can't Compete with $10K Wholesale Relationships. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Alibaba Shows You The Wrong Suppliers First (And What Top Brands Do Instead). Have a listen:
Why Alibaba Shows You The Wrong Suppliers First (And What Top Brands Do Instead)
Alibaba makes 90% of revenue from supplier advertising—meaning the...
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January 27, 2026 at 8:01 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Alibaba Shows You The Wrong Suppliers First (And What Top Brands Do Instead). Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: 162,000 Discount Codes Analyzed: The Unique Strategy That's Secretly Driving Shopify's Top Brands. Have a listen:
162,000 Discount Codes Analyzed: The Unique Strategy That's Secretly Driving Shopify's Top Brands
Most Shopify stores are bleeding margin with generic discount codes that...
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January 20, 2026 at 9:12 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: 162,000 Discount Codes Analyzed: The Unique Strategy That's Secretly Driving Shopify's Top Brands. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Shopify Brands Need a Data Layer (Not Just Better Tracking). Have a listen:
Why Shopify Brands Need a Data Layer (Not Just Better Tracking)
When Facebook shows 50 sales, Google Analytics shows 35, and Shopify...
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January 13, 2026 at 9:15 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Shopify Brands Need a Data Layer (Not Just Better Tracking). Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The Hidden Nexus Trap Costing Shopify Sellers Thousands. Have a listen:
The Hidden Nexus Trap Costing Shopify Sellers Thousands
Most Shopify sellers have no idea they're breaking tax laws until it's...
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January 6, 2026 at 9:16 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The Hidden Nexus Trap Costing Shopify Sellers Thousands. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Conversion Rate Is a Vanity Metric (And the 4 Numbers That Actually Matter). Have a listen:
Why Conversion Rate Is a Vanity Metric (And the 4 Numbers That Actually Matter)
Most CRO agencies chase test velocity while your conversion problems go...
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December 30, 2025 at 7:00 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why Conversion Rate Is a Vanity Metric (And the 4 Numbers That Actually Matter). Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why 56% of Searches Now Skip Your Store—And How to Show Up in AI Answers. Have a listen:
Why 56% of Searches Now Skip Your Store—And How to Show Up in AI Answers
AI is reshaping customer discovery, and if you're not showing up in...
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December 23, 2025 at 6:55 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Why 56% of Searches Now Skip Your Store—And How to Show Up in AI Answers. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Inside BFCM 2025: What ShipBob Saw Across Millions Of Orders (And What Brands Need to Know for 2026). Have a listen:
Inside BFCM 2025: What ShipBob Saw Across Millions Of Orders (And What Brands Need to Know for 2026)
Shopify merchants generated $14 billion over BFCM weekend—but the real...
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December 16, 2025 at 8:10 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Inside BFCM 2025: What ShipBob Saw Across Millions Of Orders (And What Brands Need to Know for 2026). Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: 1-Hour Delivery Meets Bulletproof Hardware: Shopify Winter Editions 2026. Have a listen:
1-Hour Delivery Meets Bulletproof Hardware: Shopify Winter Editions 2026
Bluetooth scanners failing during your busiest checkout rush is about to...
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December 10, 2025 at 4:55 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: 1-Hour Delivery Meets Bulletproof Hardware: Shopify Winter Editions 2026. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The $250K Problem Hiding In Your Warehouse Corner. Have a listen:
The $250K Problem Hiding In Your Warehouse Corner
Most DTC brands lose 15-30% of their margin to return processing...
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December 4, 2025 at 7:09 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The $250K Problem Hiding In Your Warehouse Corner. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: AI Agents That Actually Work: How DTC Brands Save 200+ Hours Monthly (Without Engineers). Have a listen:
AI Agents That Actually Work: How DTC Brands Save 200+ Hours Monthly (Without Engineers)
Most e-commerce teams are drowning in manual work that AI should be...
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December 2, 2025 at 9:03 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: AI Agents That Actually Work: How DTC Brands Save 200+ Hours Monthly (Without Engineers). Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The $20 Billion Affiliate Mistake: Stop Paying for Customers Who Were Already Buying. Have a listen:
The $20 Billion Affiliate Mistake: Stop Paying for Customers Who Were Already Buying
You're paying affiliate commissions on customers who were already buying...
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November 25, 2025 at 8:46 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The $20 Billion Affiliate Mistake: Stop Paying for Customers Who Were Already Buying. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Customer Acquisition Costs Keep Rising—The Multi-Channel Fix Most Brands Are Missing. Have a listen:
Customer Acquisition Costs Keep Rising—The Multi-Channel Fix Most Brands Are Missing
The customer acquisition playbook that built your business three years...
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November 18, 2025 at 9:02 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Customer Acquisition Costs Keep Rising—The Multi-Channel Fix Most Brands Are Missing. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The 2 Discount Types Every Shopify Merchant Needs for BFCM (+ Why Most Are Using the Wrong One). Have a listen:
The 2 Discount Types Every Shopify Merchant Needs for BFCM (+ Why Most Are Using the Wrong One)
Here's what most brands get wrong about discounting: they launch a...
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November 11, 2025 at 6:38 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The 2 Discount Types Every Shopify Merchant Needs for BFCM (+ Why Most Are Using the Wrong One). Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Stop Guessing on Ad Creative: AI Consumer Agents Predict Purchase Intent Before You Launch. Have a listen:
Stop Guessing on Ad Creative: AI Consumer Agents Predict Purchase Intent Before You Launch
Most founders don't realize they're stuck in the ad creative grind until...
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November 7, 2025 at 8:40 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Stop Guessing on Ad Creative: AI Consumer Agents Predict Purchase Intent Before You Launch. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: From App Chaos to Conversion Engine: Building Shopify Stores That Scale. Have a listen:
From App Chaos to Conversion Engine: Building Shopify Stores That Scale
Here's what most founders don't realize until they're deep in the...
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November 5, 2025 at 5:05 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: From App Chaos to Conversion Engine: Building Shopify Stores That Scale. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Your Phone Number Is Killing Your Conversions: How AI Voice Agents Turn Missed Calls Into Revenue. Have a listen:
Your Phone Number Is Killing Your Conversions: How AI Voice Agents Turn Missed Calls Into Revenue
Every time your phone rings and goes to voicemail, you're losing a...
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October 28, 2025 at 6:06 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Your Phone Number Is Killing Your Conversions: How AI Voice Agents Turn Missed Calls Into Revenue. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The Launch Revolution: Building Emotional Loyalty Through Drops. Have a listen:
The Launch Revolution: Building Emotional Loyalty Through Drops
Every Shopify brand scaling beyond six figures eventually faces this...
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October 27, 2025 at 4:49 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The Launch Revolution: Building Emotional Loyalty Through Drops. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Scale Beyond Paid Ads: How SARAL’s InfluencerOS Delivers Predictable Growth for Shopify Brands. Have a listen:
Scale Beyond Paid Ads: How SARAL’s InfluencerOS Delivers Predictable Growth for Shopify Brands
As Q4 heats up and ad costs keep climbing, most Shopify brands are stuck...
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October 21, 2025 at 6:10 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Scale Beyond Paid Ads: How SARAL’s InfluencerOS Delivers Predictable Growth for Shopify Brands. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Chaos-Proof Your Q4: ShipBob’s Fulfillment Playbook for Fast-Growing Shopify Brands. Have a listen:
Chaos-Proof Your Q4: ShipBob’s Fulfillment Playbook for Fast-Growing Shopify Brands
As Q4 heats up, Shopify brands are facing some serious pressure—rising...
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October 16, 2025 at 9:11 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Chaos-Proof Your Q4: ShipBob’s Fulfillment Playbook for Fast-Growing Shopify Brands. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Scale Smarter, Not Harder: The 10-Minute Shopify Workweek Using AI Agents With Thinkr. Have a listen:
Scale Smarter, Not Harder: The 10-Minute Shopify Workweek Using AI Agents With Thinkr
Welcome to eCommerce Fastlane! Q4 is in full swing, and with it comes...
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October 14, 2025 at 9:04 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Scale Smarter, Not Harder: The 10-Minute Shopify Workweek Using AI Agents With Thinkr. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Winning The Checkout: Real-World eCommerce Fixes that Convert Customers and Build Loyalty. Have a listen:
Winning The Checkout: Real-World eCommerce Fixes that Convert Customers and Build Loyalty
Welcome to eCommerce Fastlane! As Q4 ramps up, Shopify brands face...
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October 10, 2025 at 8:28 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Winning The Checkout: Real-World eCommerce Fixes that Convert Customers and Build Loyalty. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: From Paid Ads To Owned Audiences: DTC Growth Strategies With Newsletter Monetization. Have a listen:
From Paid Ads To Owned Audiences: DTC Growth Strategies With Newsletter Monetization
Today's episode explores a critical shift in how scaling Shopify brands...
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October 7, 2025 at 8:19 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: From Paid Ads To Owned Audiences: DTC Growth Strategies With Newsletter Monetization. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The New Sourcing Formula: How AI-Powered Strategies Slash Costs and Tariff Risks for Shopify Brands. Have a listen:
The New Sourcing Formula: How AI-Powered Strategies Slash Costs and Tariff Risks for Shopify Brands
Sourcing a new product shouldn’t feel like a midnight scavenger hunt...
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September 30, 2025 at 4:46 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: The New Sourcing Formula: How AI-Powered Strategies Slash Costs and Tariff Risks for Shopify Brands. Have a listen:
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Stop Flying Blind: How Top DTC Brands Use 5-Forces Attribution to Scale Profitably Through Q4. Have a listen:
Stop Flying Blind: How Top DTC Brands Use 5-Forces Attribution to Scale Profitably Through Q4
Every Shopify brand scaling beyond seven figures faces the same...
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September 29, 2025 at 5:39 PM
🎙️ Just published a new episode of eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection: Stop Flying Blind: How Top DTC Brands Use 5-Forces Attribution to Scale Profitably Through Q4. Have a listen: