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Diesel Labs
@diesellabs.com
Diesel Labs fuses innovative data and AI/ML technologies to deliver novel content insights and consumer experiences.
Worried about awkward family interactions this holiday season but not into football? Diesel’s got you covered! Here are the top 5 movies (based on audience engagement) from 2025 to put on as a way of avoiding more fly fishing stories from Uncle Larry:
November 24, 2025 at 7:35 PM
Stop by TV of Tomorrow to check out our CEO @amidha.bsky.social's conversation with the ITV Doc Rick Howe! Topics include finding the next superstar from user generated content, turning data signals into actionable items and all the best that the media has to offer!

itvt.com/televisionat...
Televisionation: Diesel Labs’ Anjali Midha on “Disambiguating” the Firehose of Data - ITVT
The Friday Fireside welcomes Anjali Midha, CEO/Co-Founder at Diesel Labs. Admittedly, I (like many of us) can be overwhelmed by the Firehose of Data coming
itvt.com
October 27, 2025 at 3:28 PM
It's been roughly three weeks since #GoodBoy came, sat and stayed in the box office. An independent film made from the perspective of a haunted man’s dog, Good Boy was produced on a budget of $750k. How has it fared so far?

#GoodBoyMovie @shudder.com @ifcfilms.bsky.social #DataVisualization
October 20, 2025 at 4:38 PM
It’s been an eventful 1.5 years since #Bluesky opened public registration, and we now have enough engagement to start to look at how the new community differs from X / #Twitter. We took a deep look at how the two platforms react to topics within the media landscape.

#Infographics #DataVisualization
September 29, 2025 at 5:36 PM
It’s the summer of LOVE. ICYMI, Love Island US and Love Island UK (a reality dating show where participants must couple up in order to succeed) have dominated the content airwaves this summer, thanks in part to a near daily airing schedule for approximately 2 months.

#LoveIslandUK #LoveIslandUSA
August 21, 2025 at 8:19 PM
The Point Goddess has arrived! There’s no doubt that Caitlin Clark has ushered in a new era for the @wnba.com. But how does one quantify the impact of a superstar on audience interest and engagement? Diesel took a look at her influence on the league.

#WNBA #NBA #CaitlinClark
August 6, 2025 at 5:34 PM
You can’t kill Kenny! Despite their advanced age, the South Park kids continue to surge into the spotlight as evidenced by last week’s Season 27 premiere. But how did the kids from Colorado really measure up?

#SouthPark #southparkseason27
July 31, 2025 at 2:37 PM
The Fantastic Four franchise has had a number of chances to be fantastic but with a somewhat spotty record. That said, according to our latest model, the current reboot starring Joseph Quinn as Johnny Storm is poised for a strong opening weekend.
July 25, 2025 at 4:41 PM
On Thursday Stephen Colbert announced that Paramount would be concluding The Late Show after a 32 year run. There’s an open question about the rationale for this decision. As the debate rages on - we took a look at our insights to see what we could learn.

www.forbes.com/sites/monica...

#LateShow
Is Stephen Colbert Canceled? Why CBS Is Ending 'The Late Show'
CBS is canceling "The Late Show with Stephen Colbert," one of the most-watched late-night talk shows. Here's what to know about the network's decision and political backlash.
www.forbes.com
July 21, 2025 at 9:19 PM
Just wrapped up our Research Innovators Showcase panel at TV of Tomorrow! We had a terrific discussion about supporting innovation in the media and marketing sector, especially with the development of new products like Diesel’s PanelAI
June 26, 2025 at 10:07 PM
A reminder that our CEO @amidha.bsky.social will be on stage at TV of Tomorrow on Thursday, June 26 at the Research Innovator's Showcase! Come see her as well as the other amazing participants!
June 23, 2025 at 6:08 PM
Our CEO @amidha.bsky.social is speaking at The TV of Tomorrow Show (6/25-26 in San Francisco). Stop by to learn how Diesel’s audience intelligence data helps major production companies and networks with predictive modeling, AI consumer panels, content analytics, and much more!
June 20, 2025 at 12:05 PM
DINO MIGHT at the box office! Jurassic World: Rebirth comes out this weekend, and using Diesel’s predictive modeling, the newest entry in the ferocious franchise is projected to stomp into theaters with an opening weekend domestic box office in the range of $90 to $125 million.
June 19, 2025 at 4:22 PM
Bang! Bang! Ballet! The last John Wick installment #BallerinaMovie chasséd into a $25M domestic box office opening this weekend, landing within our modeled range.

For the most accurate box office projections, keep your popcorn ready with Diesel Labs!
We’re excited to check back into the Continental for the release of From the World of John Wick: Ballerina this weekend! Using Diesel’s predictive modeling, the new installment is likely to clock in at a deadly $21 to $48 million in opening weekend domestic box office.
June 9, 2025 at 5:46 PM
We’re excited to check back into the Continental for the release of From the World of John Wick: Ballerina this weekend! Using Diesel’s predictive modeling, the new installment is likely to clock in at a deadly $21 to $48 million in opening weekend domestic box office.
June 4, 2025 at 6:30 PM
With the parent company of Grand Theft Auto (Take-Two Interactive) releasing their earnings results today, discussion around the delay of the next installment of the popular game was front and center.
May 15, 2025 at 9:24 PM
Saints alive! The Sinners debut bit off more of the box office than expected ($48M), leading the bloodthirsty film to continue leading the box office in its second weekend ($46M).
May 1, 2025 at 9:34 PM
As we head into the 3rd weekend for the A Minecraft Movie, here at @diesellabs.bsky.social we took a look at some of the pre-premiere performance indicators for the movie that lead to its notable success.
April 18, 2025 at 8:07 PM
As we approach ‘summer blockbuster’ season, we took a look at what key demographic groups are anticipating most. Men tend to heavily anticipate action & adventure content, while women lean toward drama. Swipe through to see which titles made the cut for each group!
March 31, 2025 at 8:59 PM
Planning to tune in for WWE Raw on @netflix.com on Monday? Our AI Media Analyst took a quick spin through the reactions this past week to better understand how fans are adjusting to the show's new home on the streaming giant.
March 14, 2025 at 9:28 PM
#Booksky, which streaming partner do you think would do justice to an adaptation of A Court of Thorns and Roses? Since Hulu announced they are stepping away from the project, the epic saga will be up for grabs soon and we took a look at how it might fit into the portfolios of some notable networks.
February 26, 2025 at 10:15 PM
The stars were out for #NBAAllStar which took place over the weekend with a number of notable changes to the format. As basketball fans ourselves, we had our AI Media Analyst take a shot at summarizing the reactions to the NBA’s midseason festivities.

#NBA #NBAAllstarWeekend
February 17, 2025 at 11:16 PM
Here at Diesel Labs, 2025 is off to a very exciting start as we have just returned from presenting our new PanelAI solution at CES in Las Vegas.

Be among the first to test our the new audience intelligence solution by signing up here: diesellabs.com/ces
January 22, 2025 at 9:07 PM
Are you at CES? Head to “How AI is Changing Consumer Behavior” at 2pm PT today to hear our Founder & CEO Anjali Midha’s thoughts, alongside VP and GM of Google TV Shalini Govil-Pai, General Manager of TCL Haohong Wang, and Co-Founder & Chief Business Officer of Quickplay Paul Pastor.
January 9, 2025 at 9:08 PM
Our thoughts are with those affected by the fires in California. Taking care of one another is essential. Here are ways we can all help impacted communities:
time.com/7205547/los-...
Sincerely,
The Diesel Labs Team
How to Help Victims of the LA Wildfires
Firefighters have struggled to contain several blazes that were fanned by strong winds that cold worsen.
time.com
January 9, 2025 at 6:49 PM