Cintia Pla-Garcia, PhD
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cplag.bsky.social
Cintia Pla-Garcia, PhD
@cplag.bsky.social
Marketing Senior Lecturer | Management & e-Learning (MeL) Researcher at (@uocuniversitat.bsky.social) Adjunct Professor at ( #TecnoCampus - @upf.edu ) and AIEOU (@ai-e-ou.bsky.social) Researcher Hub Collaborator at (@ox.ac.uk)
🎓 New PhD at @uocuniversitat.bsky.social 𝐃𝐫. 𝐖𝐞𝐠𝐥𝐚𝐫𝐳 successfully defended her thesis yesterday:Acceptance of Generative #AI in the #CreativeIndustry: Examining the role of #BrandRecognition and #BrandTrust in #AIadoption, which I co-supervised together with @ajzarco . Congrats!🥳
July 29, 2025 at 12:03 PM
🎓 Nueva doctora @UOCuniversidad 𝐃𝐫𝐚. 𝐖𝐞𝐠𝐥𝐚𝐫𝐳, ayer defendió su tesis:"Acceptance of Generative #AI in the #CreativeIndustry: Examining the role of #BrandRecognition and #BrandTrust in the #AIadoption" quien he co-dirigido junto @ajzarco de los @uocuniversitat.bsky.social Congrats! 🥳
July 29, 2025 at 12:01 PM
🧠 Human creativity remains irreplaceable. 👩‍🎓 Research by PhD candidate Dominika Weglarz (@UOCUniversitat), co-supervised by Ana Isabel Jiménez-Zarco.
and myself.

👉🔗Poster here: (bit.ly/4jbL1iL)

#BAM2025 #AIandCreativity #PhDResearch #HumanAIcollaboration #CreAItivity #UOC #UOCUniversitat
Repositori Institucional (O2): Cre-AI-tivity: AI in creative industries must balance automation with human oversight to uphold inclusivity, originality, and cultural sensitivity
bit.ly
April 16, 2025 at 12:07 PM
🌍 This week we're at
#BAM in #London presenting our research "Cre-AI-tivity" 🤖🎨

📌 How is #AI transforming #creative industries?

3 types of interaction:
✔️ #AI-generated
✔️ #AI-co-created
✔️ #AI-enhanced

....
#Cre-AI-tivity
April 16, 2025 at 12:04 PM
🧠 La creatividad humana sigue siendo insustituible. 👩‍🎓 Trabajo de la doctoranda Dominika Weglarz (
@uocuniversitat.bsky.social), codirigido por Ana Isabel Jiménez-Zarco y yo.

👉🔗 + info en el póster: (bit.ly/4jbL1iL)

#BAM2025 #IAyCreatividad #Investigación #PhD #CreAItivity
Repositori Institucional (O2): Cre-AI-tivity: AI in creative industries must balance automation with human oversight to uphold inclusivity, originality, and cultural sensitivity
bit.ly
April 16, 2025 at 11:59 AM
🌍 Esta semana estamos en Londres, en el congreso
#BAM, con nuestra investigación "Cre-AI-tivity" 🤖🎨
📌 ¿Cómo está transformando la #IA las industrias creativas?
3 formas de colaboración: ✔️ Contenido generado por IA ✔️ Cocreado con IA✔️ Mejorado por IA
Repositori Institucional (O2): Cre-AI-tivity: AI in creative industries must balance automation with human oversight to uphold inclusivity, originality, and cultural sensitivity
bit.ly
April 16, 2025 at 11:59 AM
I am pleasant to explain that I am part of the #AIEOU #ResearcHub #AI in #Education. The #Hub, AIEOU, is based at the Department of Education, #University of @ox.ac.uk

#OxfordUniversity #Research #researcher #Science #IA #InteligenciaArtificial #ArtificialIntelligence #EducationInAI #Oxford
February 7, 2025 at 2:26 PM
🚀 Attention researchers and academics:
#RiiForum 2025 is here! 🌍✨ #BCN #UOC
💡 Working on #technology, #innovation or #education? 👌YOUR event!
✅ 6 thematic tracks, including 1 early-career.
#SpringerProceedings. #Q1 and #Q2 journals.
📅 #Abstract submission: Jan 31. Don’t miss out! 🙌
🔗 rii-forum.org
January 20, 2025 at 7:39 PM
🚀 Atención investigadores y académicos:
#RiiForum 2025! 🌍✨ #BCN #UOC
💡 Si investigas sobre #tecnología, #innovación, #educación ¡este es TU evento!
✅ 6 tracks temáticos, 1 a nuevos investigadores.
✅ Proceeding en #Springer. Revistas #Q1 y #Q2
📅 #abstract 31 /01. ¡No te lo pierdas! 🙌
rii-forum.org
January 20, 2025 at 7:39 PM