CDP Community
cdpcommunity.bsky.social
CDP Community
@cdpcommunity.bsky.social
CDP is an engine of innovation, constantly seeking ways to better the public media system.
@lastweektonight.com just featured public media! As John Oliver said, "The point is, public media provides incredible benefits to the communities that it serves, and it has just suffered a gigantic blow." We are proud to support these organizations: youtu.be/yknMJOgy2pA?...
Public Media: Last Week Tonight with John Oliver (HBO)
YouTube video by LastWeekTonight
youtu.be
November 19, 2025 at 7:17 PM
New from the Epiphany Benchmarking project 📊
Public media orgs that discussed the federal funding crisis — even neutrally — saw stronger new donor growth than those who avoided it.

Transparency might be the secret. More on the blog → www.cdpcommunity.org/blog/2025/11...
CDP Blog | Federal Funding Messaging Spurs New Donor Growth — CDP
CDP, in partnership with ROI Solutions, launched Epiphany Benchmarking in September with 14 public media organizations and nine large national nonprofit organizations signing on for premiere benchmark...
www.cdpcommunity.org
November 10, 2025 at 5:59 PM
“ChatGPT isn’t a writer — it’s a mirror.”

Our digital copywriter shares what five months of working with AI taught them — the good, the bad, and the occasionally banal.

The takeaway? The quality of AI output depends on the human behind the prompt.
Read more: www.cdpcommunity.org/blog/2025/11...
CDP Blog | Learning to Work with the Robot: A Journey in Progress — CDP
Contributor Development Partnership's copywriter discusses their journey to understanding, working with and accepting AI in their day to day work.
www.cdpcommunity.org
November 5, 2025 at 5:43 PM
🚨 New study: Public media donors are getting younger.
📈 +61% new donors in 2025 vs 2024
👩‍💻 Millennials + Gen Z nearly doubled their share
🏠 2/3 of millennial donors moved within 3 yrs

Read along for insights on engaging the next generation → www.cdpcommunity.org/blog/2025/10...
CDP Blog | A New Donor Study in Near-Real Time Part 1 — CDP
Given the dramatic increase in new donors this year, we recognized the need to learn — and learn quickly — who these supporters are. We set out to determine whether, and how, they differ from previous...
www.cdpcommunity.org
October 9, 2025 at 2:01 PM
#publicmedia needs creative funding strategies 🚨

💡 DAFs, stock gifts & IRA QCDs = smart ways donors can give beyond cash.

Our new blog shares insights from #PMDMC + how Giving Docs makes it easy.

🔗 Read more: www.cdpcommunity.org/blog/2025/7/...

#fundraising
CDP Blog | Rethinking How We Invite Donors to Give — CDP
Contributor Development Partnership discusses Donor Advised Funds (DAFs) and the many giving options donors have beyond traditional cash gifts.
www.cdpcommunity.org
July 24, 2025 at 3:45 PM
📈127% increase in new donors.
🚪 1 mission — 1,000s of doorsteps.
💬 Countless conversations that matter.

Canvassing is reconnecting #publicmedia with communities — one knock at a time.

This is more than #fundraising. It’s movement building.
📰 Read more: www.cdpcommunity.org/blog/2025/7/...
CDP Blog | At the Doorstep of Change — CDP
Contributor Development Partnership discusses how canvassing is reconnecting public media with its communities.
www.cdpcommunity.org
July 7, 2025 at 1:59 PM
🔥 16.8% increase in new public media donors this spring
📻 Some radio stations >100% growth
💡 Retention is the real challenge.

New blog: how to turn urgency into ongoing support.
🔗 www.cdpcommunity.org/blog/2025/6/...
July 1, 2025 at 5:42 PM
How do you build a major donor program in a statewide system like Montana PBS ?

📝 Handwritten cards
🌱 Seeds in the mail
👂 Meaningful conversations
📺 Local content with heart

Kristina Martin shares how transformational giving starts with a personal touch: www.cdpcommunity.org/blog/2025/6/...
CDP Blog | Leveraging “Local” for Major Giving Success — CDP
Contributor Development Partnership discusses how to leverage local messaging when it comes to major giving success.
www.cdpcommunity.org
June 24, 2025 at 2:18 PM
📣 CDP is thrilled to welcome Will Stansbury to our Board of Directors!

A longtime tech leader with a passion for purpose-driven work, Will brings deep experience in nonprofit strategy + data.

📰 Full announcement: www.cdpcommunity.org/blog/2025/6/...
CDP Press | Will Stansbury Joins CDP Board of Directors — CDP
The Contributor Development Partnership (CDP) today announced the appointment of Will Stansbury to its Board of Directors.
www.cdpcommunity.org
June 18, 2025 at 4:10 PM
Reposted by CDP Community
Public Media Giving Days are here! ❤️🖤💙

The NPR Network makes trustworthy journalism, music, and unforgettable stories available to nearly 99% of the U.S. population–free of charge.

It's time to show your love for how much #PublicMediaGives your community.

Donate here: n.pr/4lFTPPD
May 1, 2025 at 2:15 PM
PMGD2025 assets are ready for download! Whether you’re preparing your campaign or spreading the word, we’ve got what you need to make this year a success.

Assets include logo files, ESOL copy, social content and more! Head to publicmediagivingdays.org/station-assets to access! @npr.org @pbs.org
Station Promotional Assets — Public Media Giving Days 2025
Please utilize and modify the assets linked on this page for your station's #PMGD2023 promotional efforts.
publicmediagivingdays.org
March 10, 2025 at 2:42 PM
A sharp drop in new pledge donors turning into sustainers? We used CDP Insights to uncover the mystery 📉

Check out our blog post to learn more!

👉 www.cdpcommunity.org/blog/2025/1/...
🎧 Listen to the blogcast version: www.cdpcommunity.org/cdp-blog-casts
CDP Blog | Ask Deb: The Curious Case of the Missing New Pledge-Acquired Sustainers — CDP
CDP's Ask Deb returns to answer your questions. This week we discuss pledge-acquired donors and seeing a decline in their sustainer conversion rates.
www.cdpcommunity.org
February 4, 2025 at 4:16 PM
🌟 Brand equity = trust, loyalty, & recognition. It can impact everything from customer loyalty to your bottom line.

In our latest blog, we explore the hidden power of brand equity & how to protect this invaluable asset. 🚀

Read more: www.cdpcommunity.org/blog/2025/1/...
The Hidden Power of Brand Equity: Why Your Brand Is Worth More Than You Think — CDP
In a world saturated with products, services, and marketing messages, a strong brand stands out like a beacon. But branding isn’t just about a clever logo or catchy tagline - it’s about the deeper, in...
www.cdpcommunity.org
January 21, 2025 at 2:46 PM
We turned a few recent blog posts into podcast episodes using AI! This year we plan on experimenting with new ways to share our blog content — and we would love to know what you think! 🎙️
Give a listen here: www.cdpcommunity.org/cdp-blog-casts
January 16, 2025 at 7:42 PM
We are expanding our Board of Directors! Ron Hetrick is the new Board Chair, and we are excited to welcome Will Lee (CEO, @Adweek) & Shane Miner (COO, @GBH) to the team! Exciting growth ahead for public media! 🚀 Read more here: www.cdpcommunity.org/blog/press-b...
CDP to Expand Board of Directors — CDP
As part of its strategic growth plan, Contributor Development Partnership (CDP) recently announced the expansion of its Board of Directors.  After an effort led by CDP Board Chair Jonathan Abbo...
www.cdpcommunity.org
January 14, 2025 at 8:16 PM
As we begin 2025, public media’s future depends on how we innovate. Our new blog series breaks down the barriers to innovation, from the "I Know Best" mindset to fear of failure. 🚀

www.cdpcommunity.org/blog/2024/12...
www.cdpcommunity.org/blog/2024/12...
CDP Blog | Overcoming Innovation Barriers: Part 1 — CDP
Contributor Development Partnership (CDP) discusses PMO's ability to adapt, test and innovate in an ever-changing fundraising and media landscape.
www.cdpcommunity.org
January 6, 2025 at 4:50 PM
In our latest blog post, we discuss the importance of overcoming barriers to innovation, starting with the "I know best" mindset and perfectionism. Read the full post and learn how fostering a culture of innovation can help us move forward, together. www.cdpcommunity.org/blog/2024/12...
CDP Blog | Overcoming Innovation Barriers: Part 1 — CDP
Contributor Development Partnership (CDP) discusses PMO's ability to adapt, test and innovate in an ever-changing fundraising and media landscape.
www.cdpcommunity.org
December 20, 2024 at 3:11 PM
Reposted by CDP Community
The holidays may be full of hustle and bustle, but that doesn't mean you can't still enjoy them. A psychologist from SUNY Upstate is giving advice on how to protect your mental health during this busy season.

www.wrvo.org/2024-12...
Lower stress and find joy this holiday season
The holidays may be full of hustle and bustle, but that doesn't mean you can't still enjoy them. A psychologist from SUNY Upstate is giving advice on how to protect your mental health during this busy season.
www.wrvo.org
December 16, 2024 at 1:39 PM
August was a big win for Make-A-Will Month!

Why?
💵 $3.4 million in gifts
✋ 235 hand-raisers
📜 758 completed docs

How?
Multichannel marketing.
Read more here: www.cdpcommunity.org/blog/planned...
Looking forward for even more in 2025! 🎯
CDP Blog | Make-A-Will Month: A Planned Giving Recipe for Success — CDP
In partnership with Giving Docs, this year public media stations cooked up their own recipe for success during Make-A-Will Month (MAWM), a campaign held in August that saw delicious results and secure...
www.cdpcommunity.org
December 12, 2024 at 5:14 PM
Heading into busy end-of-year #fundraising? Pop on some classical music to help get in the zone 🎶
December 11, 2024 at 2:45 PM
Reposted by CDP Community
#TruthTuesday - Tired of trying to come up with Christmas ideas for the cherished older folks in the family who really, really don't need one more thing in that house?

Get them a subscription to their local paper or public radio station. Help them AND help keep local news alive.

Win. Win.
December 10, 2024 at 11:51 AM